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Business, Management & Marketing at University of North Carolina at Chapel Hill

435 Bachelor's Degrees
898 Master's Degrees
8 Doctor's Degrees
Here, you'll find out more about the major, including such details as the number of graduates, what degree levels are offered, ethnicity of students, and more. We've also included details on how UNC Chapel Hill ranks compared to other colleges offering a major in business, management & marketing.

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Business, Management & Marketing Degrees Available at UNC Chapel Hill

UNC Chapel Hill Business, Management & Marketing Rankings

In College Factual's most recent rankings for the best schools for business, management & marketing majors, UNC Chapel Hill came in at #41. This puts it in the top 5% of the country in this field of study. It is also ranked #2 in North Carolina.

Ranking Type Rank
Best Business, Management & Marketing Colleges for Veterans 5
Best Business, Management & Marketing Master’s Degree Colleges for Veterans 5
Best Business, Management & Marketing Graduate Degree Colleges for Veterans 5
Best Business, Management & Marketing Doctor’s Degree Colleges for Veterans 6
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (With Aid) 8
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (With Aid) 10
Best Value Master’s Degree Colleges for Business, Management & Marketing (With Aid) 10
Best Business, Management & Marketing Bachelor’s Degree Colleges for Veterans 11
Highest Paid Doctor’s Degree Business, Management & Marketing Graduates 12
Highest Paid Bachelor’s Degree Business, Management & Marketing Graduates 18
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $0-$30k) 18
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income Over $110k) 19
Best Value Colleges for Business, Management & Marketing (With Aid) 21
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income $0-$30k) 21
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $30-$48k) 23
Highest Paid Master’s Degree Business, Management & Marketing Graduates 23
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income $30-$48k) 23
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income $75-$110k) 24
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $0-$30k) 26
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income Over $110k) 26
Best Value Colleges for Business, Management & Marketing (Income $0-$30k) 29
Best Business, Management & Marketing Bachelor’s Degree Schools 29
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income $48-$75k) 29
Highest Paid Business, Management & Marketing Graduates 30
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $30-$48k) 31
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $48-$75k) 35
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income Over $110k) 35
Best Value Colleges for Business, Management & Marketing (Income $30-$48k) 36
Best Business, Management & Marketing Doctor’s Degree Schools 36
Best Business, Management & Marketing Graduate Degree Schools 38
Best Business, Management & Marketing Master’s Degree Schools 38
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $48-$75k) 38
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $75-$110k) 40
Best Business, Management & Marketing Schools 41
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $75-$110k) 43
Best Value Colleges for Business, Management & Marketing (Income $48-$75k) 56
Best Value Doctor’s Degree Colleges for Business, Management & Marketing 70
Best Value Colleges for Business, Management & Marketing (Income Over $110k) 84
Best Value Colleges for Business, Management & Marketing (Income $75-$110k) 100
Best Value Master’s Degree Colleges for Business, Management & Marketing 294
Best Value Graduate Degree Colleges for Business, Management & Marketing 298
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing 406
Best Value Colleges for Business, Management & Marketing 479

Popularity of Business, Management & Marketing at UNC Chapel Hill

During the 2020-2021 academic year, University of North Carolina at Chapel Hill handed out 435 bachelor's degrees in business, management & marketing. This is a decrease of 1% over the previous year when 440 degrees were handed out.

In 2021, 898 students received their master’s degree in business, management & marketing from UNC Chapel Hill. This makes it the #40 most popular school for business, management & marketing master’s degree candidates in the country.

In addition, 8 students received their doctoral degrees in business, management & marketing in 2021, making the school the #108 most popular school in the United States for this category of students.


 

Business, Management & Marketing Student Diversity at UNC Chapel Hill

Take a look at the following statistics related to the make-up of the business, management & marketing majors at University of North Carolina at Chapel Hill.

UNC Chapel Hill Business, Management & Marketing Bachelor’s Program

Of the 435 students who graduated with a Bachelor’s in business, management & marketing from UNC Chapel Hill in 2021, 55% were men and 45% were women.

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The majority of the students with this major are white. About 60% of 2021 graduates were in this category.

The following table and chart show the ethnic background for students who recently graduated from University of North Carolina at Chapel Hill with a bachelor's in business, management & marketing.

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Ethnic Background Number of Students
Asian 43
Black or African American 24
Hispanic or Latino 45
White 263
Non-Resident Aliens 19
Other Races 41

UNC Chapel Hill Business, Management & Marketing Master’s Program

For the most recent academic year available, 70% of business, management & marketing master's degrees went to men and 30% went to women.

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The majority of master's degree recipients in this major at UNC Chapel Hill are white. In the most recent graduating class for which data is available, 68% of students fell into this category.

The following table and chart show the ethnic background for students who recently graduated from University of North Carolina at Chapel Hill with a master's in business, management & marketing.

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Ethnic Background Number of Students
Asian 69
Black or African American 48
Hispanic or Latino 52
White 609
Non-Resident Aliens 69
Other Races 51

Business, Management & Marketing Majors

Business, Management & Marketing students may decide to major in one of the following focus areas. Individual majors may not be available for all degree levels.

Major Annual Graduates
Management Sciences & Quantitative Methods 697
Business Administration & Management 361
Accounting 196
Human Resource Management 87

References

More about our data sources and methodologies.

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