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2024 Best Marketing Schools in the Great Lakes Region

156 Colleges in the Great Lakes Region
9,982 Marketing Degrees Awarded
$43,781 Avg Early-Career Salary
Marketing is of the hottest degree programs in the United States, coming in as the #17 most popular major in the country. So, there are lots of possibilities to explore when you're trying to determine where you want to get your degree.

In 2024, College Factual analyzed 156 schools in order to identify the top ones for its Best Marketing Schools in the Great Lakes Region ranking. Combined, these schools handed out 9,982 degrees in marketing to qualified students.

What's on this page: * Degree-Level Rankings

Choosing a Great Marketing School

Best Marketing Schools in the Great Lakes Region The marketing program you select can have a big impact on your future. That's why we developed our collection of Best Schools for Marketing rankings. We derive our Best Overall Marketing School rankings by rolling up our degree-level rankings after weighting them by the number of degrees awarded at each school.

In order to find the schools that are the best fit for you, you may want to filter to one of the degree levels below.

Pick Your Marketing Degree Level

Associate Degrees in Marketing
Bachelor's Degrees in Marketing
Master's Degrees in Marketing
Doctor's Degrees in Marketing

Since picking the right college can be one of the most important decisions of your life, we've developed the Best Marketing Schools in the Great Lakes Region ranking, along with many other major-related rankings, to help you make that decision. More interested in schools in a specific area of the country? Filter this list by region or state.

To further help you make the college decision, we've developed a unique tool called College Combat that allows you to compare schools based on the factors that matter the most to you. Go ahead and give it a try, or bookmark the link so you can check it out later.

Read more about College Factual's methodology.


 

Best Schools for Marketing in the Great Lakes Region

Although we recommend filtering by degree level first, you can view the list below to see which schools give the educational experience for the marketing degree levels they offer. Only those schools that rank in the top 15% of all the schools we analyze get awarded with a place on this list.

23 Top Great Lakes Region Schools in Marketing

1
Doctor's Degree Highest Degree Type
2nd Most Popular In IL
251 Marketing Degrees Awarded

Any student pursuing a degree in marketing has to look into Northwestern University. Located in the small city of Evanston, Northwestern is a private not-for-profit university with a fairly large student population. A Best Colleges rank of #5 out of 2,217 schools nationwide means Northwestern is a great university overall.

There were roughly 251 marketing students who graduated with this degree at Northwestern in the most recent data year.

More information about a degree in marketing from Northwestern University

2
Master's Degree Highest Degree Type
72 Marketing Degrees Awarded
4.2% Growth in Graduates

University of Notre Dame is one of the best schools in the country for getting a degree in marketing. Notre Dame is a fairly large private not-for-profit university located in the large suburb of Notre Dame. A Best Colleges rank of #20 out of 2,217 schools nationwide means Notre Dame is a great university overall.

There were about 72 marketing students who graduated with this degree at Notre Dame in the most recent data year. Those marketing students who get their degree from University of Notre Dame earn $10,721 more than the average marketing student.

More information about a degree in marketing from University of Notre Dame

3
Master's Degree Highest Degree Type
180 Marketing Degrees Awarded
10.0% Growth in Graduates

University of Illinois at Urbana-Champaign is one of the finest schools in the country for getting a degree in marketing. UIUC is a fairly large public university located in the small city of Champaign. A Best Colleges rank of #34 out of 2,217 colleges nationwide means UIUC is a great university overall.

There were roughly 180 marketing students who graduated with this degree at UIUC in the most recent year we have data available. Marketing degree recipients from University of Illinois at Urbana-Champaign receive an earnings boost of approximately $11,834 over the average earnings of marketing majors.

More information about a degree in marketing from University of Illinois at Urbana-Champaign

4
Master's Degree Highest Degree Type
246 Marketing Degrees Awarded
$83,450 Median Starting Salary

Every student who is interested in marketing has to look into University of Wisconsin - Madison. UW - Madison is a fairly large public university located in the city of Madison. A Best Colleges rank of #30 out of 2,217 schools nationwide means UW - Madison is a great university overall.

There were roughly 246 marketing students who graduated with this degree at UW - Madison in the most recent data year. Degree recipients from the marketing degree program at University of Wisconsin - Madison make $39,669 more than the standard graduate with the same degree when they enter the workforce.

More information about a degree in marketing from University of Wisconsin - Madison

5
Bachelor's Degree Highest Degree Type
89 Marketing Degrees Awarded
$58,334 Median Starting Salary

Located in the small city of West Lafayette, Purdue is a public university with a very large student population. A Best Colleges rank of #40 out of 2,217 colleges nationwide means Purdue is a great university overall.

There were about 89 marketing students who graduated with this degree at Purdue in the most recent data year. Marketing degree recipients from Purdue University - Main Campus get an earnings boost of about $14,553 over the typical income of marketing majors.

More information about a degree in marketing from Purdue University - Main Campus

6
Michigan State crest
Michigan State University
East Lansing, MI
Doctor's Degree Highest Degree Type
275 Marketing Degrees Awarded
$62,038 Median Starting Salary

Michigan State is a very large public university located in the small city of East Lansing. A Best Colleges rank of #74 out of 2,217 schools nationwide means Michigan State is a great university overall.

There were approximately 275 marketing students who graduated with this degree at Michigan State in the most recent data year. Those marketing students who get their degree from Michigan State University earn $18,257 more than the standard marketing graduate.

More information about a degree in marketing from Michigan State University

7
Bachelor's Degree Highest Degree Type
427 Marketing Degrees Awarded
$49,885 Median Starting Salary

Located in the city of Columbus, Ohio State is a public university with a very large student population. A Best Colleges rank of #69 out of 2,217 colleges nationwide means Ohio State is a great university overall.

There were roughly 427 marketing students who graduated with this degree at Ohio State in the most recent data year. Degree recipients from the marketing major at Ohio State University - Main Campus earn $6,104 above the typical graduate with the same degree shortly after graduation.

More information about a degree in marketing from Ohio State University - Main Campus

8
Bachelor's Degree Highest Degree Type
309 Marketing Degrees Awarded
2.6% Growth in Graduates

Located in the town of Oxford, Miami University - Oxford is a public university with a large student population. A Best Colleges rank of #116 out of 2,217 colleges nationwide means Miami University - Oxford is a great university overall.

There were roughly 309 marketing students who graduated with this degree at Miami University - Oxford in the most recent data year. Those marketing students who get their degree from Miami University - Oxford receive $8,574 more than the average marketing student.

More information about a degree in marketing from Miami University - Oxford

9
DePaul crest
DePaul University
Chicago, IL
Master's Degree Highest Degree Type
192 Marketing Degrees Awarded
$48,012 Median Starting Salary

DePaul is a very large private not-for-profit university located in the city of Chicago. This university ranks 7th out of 85 colleges for overall quality in the state of Illinois.

There were approximately 192 marketing students who graduated with this degree at DePaul in the most recent year we have data available. Those marketing students who get their degree from DePaul University earn $4,231 more than the standard marketing graduate.

More information about a degree in marketing from DePaul University

10
Bachelor's Degree Highest Degree Type
199 Marketing Degrees Awarded
28.1% Growth in Graduates

Located in the midsize city of Dayton, UDayton is a private not-for-profit university with a large student population. This university ranks 6th out of 96 colleges for overall quality in the state of Ohio.

There were approximately 199 marketing students who graduated with this degree at UDayton in the most recent data year. Marketing degree recipients from University of Dayton earn a boost of about $4,014 over the average income of marketing majors.

More information about a degree in marketing from University of Dayton

11
Marquette crest
Marquette University
Milwaukee, WI
Bachelor's Degree Highest Degree Type
104 Marketing Degrees Awarded
$50,991 Median Starting Salary

Marquette is a large private not-for-profit university located in the large city of Milwaukee. A Best Colleges rank of #130 out of 2,217 schools nationwide means Marquette is a great university overall.

There were about 104 marketing students who graduated with this degree at Marquette in the most recent year we have data available. Those marketing students who get their degree from Marquette University receive $7,210 more than the typical marketing student.

More information about a degree in marketing from Marquette University

12
Master's Degree Highest Degree Type
511 Marketing Degrees Awarded
0.8% Growth in Graduates

Located in the large city of Cincinnati, UC is a public university with a very large student population. This university ranks 5th out of 96 colleges for overall quality in the state of Ohio.

There were roughly 511 marketing students who graduated with this degree at UC in the most recent data year. Graduates who receive their degree from the marketing program earn about $45,105 in their early career salary.

More information about a degree in marketing from University of Cincinnati - Main Campus

13
Master's Degree Highest Degree Type
174 Marketing Degrees Awarded
9.2% Growth in Graduates

Loyola Chicago is a large private not-for-profit university located in the city of Chicago. A Best Colleges rank of #137 out of 2,217 schools nationwide means Loyola Chicago is a great university overall.

There were roughly 174 marketing students who graduated with this degree at Loyola Chicago in the most recent year we have data available. Degree recipients from the marketing major at Loyola University Chicago make $2,695 above the standard college graduate with the same degree shortly after graduation.

More information about a degree in marketing from Loyola University Chicago

14
Bachelor's Degree Highest Degree Type
222 Marketing Degrees Awarded
1.8% Growth in Graduates

WMU is a large public university located in the city of Kalamazoo. This university ranks 5th out of 57 schools for overall quality in the state of Michigan.

There were approximately 222 marketing students who graduated with this degree at WMU in the most recent data year. Degree recipients from the marketing degree program at Western Michigan University make $2,737 more than the standard college graduate with the same degree when they enter the workforce.

More information about a degree in marketing from Western Michigan University

15
Associate Degree Highest Degree Type
75 Marketing Degrees Awarded
20.0% Growth in Graduates

Madison College is a fairly large public college located in the city of Madison. This college ranks 8th out of 46 schools for overall quality in the state of Wisconsin.

There were approximately 75 marketing students who graduated with this degree at Madison College in the most recent year we have data available. After graduating, marketing degree recipients typically make an average of $38,568 at the beginning of their careers.

More information about a degree in marketing from Madison Area Technical College

16
Butler crest
Butler University
Indianapolis, IN
Bachelor's Degree Highest Degree Type
84 Marketing Degrees Awarded
$45,331 Median Starting Salary

Located in the city of Indianapolis, Butler is a private not-for-profit university with a medium-sized student population. A Best Colleges rank of #153 out of 2,217 colleges nationwide means Butler is a great university overall.

There were approximately 84 marketing students who graduated with this degree at Butler in the most recent year we have data available. Students who receive their degree from the marketing program earn about $45,331 in the first couple years of their career.

More information about a degree in marketing from Butler University

17
Associate Degree Highest Degree Type
14th Most Popular In WI
52 Marketing Degrees Awarded

Western Technical College is a small public college located in the small city of La Crosse. This college ranks 10th out of 46 schools for overall quality in the state of Wisconsin.

There were approximately 52 marketing students who graduated with this degree at Western Technical College in the most recent year we have data available.

More information about a degree in marketing from Western Technical College

18
Bachelor's Degree Highest Degree Type
166 Marketing Degrees Awarded
$43,771 Median Starting Salary

Located in the town of Whitewater, UW - Whitewater is a public university with a fairly large student population. This university ranks 6th out of 46 colleges for overall quality in the state of Wisconsin.

There were about 166 marketing students who graduated with this degree at UW - Whitewater in the most recent data year. Graduates who receive their degree from the marketing program earn an average of $43,771 for their early career.

More information about a degree in marketing from University of Wisconsin - Whitewater

19
Bachelor's Degree Highest Degree Type
127 Marketing Degrees Awarded
$45,583 Median Starting Salary

UW - Eau Claire is a fairly large public university located in the city of Eau Claire. This university ranks 5th out of 46 schools for overall quality in the state of Wisconsin.

There were approximately 127 marketing students who graduated with this degree at UW - Eau Claire in the most recent data year. Students who graduate with their degree from the marketing program state that they receive average early career wages of $45,583.

More information about a degree in marketing from University of Wisconsin - Eau Claire

20
Bachelor's Degree Highest Degree Type
$49,649 Median Starting Salary

Located in the large city of Cleveland, Case Western is a private not-for-profit university with a fairly large student population. A Best Colleges rank of #63 out of 2,217 schools nationwide means Case Western is a great university overall.

There were approximately 18 marketing students who graduated with this degree at Case Western in the most recent year we have data available. Those marketing students who get their degree from Case Western Reserve University make $5,868 more than the typical marketing student.

More information about a degree in marketing from Case Western Reserve University

21
Bachelor's Degree Highest Degree Type
283 Marketing Degrees Awarded
$45,387 Median Starting Salary

Illinois State is a fairly large public university located in the suburb of Normal. This university ranks 8th out of 85 schools for overall quality in the state of Illinois.

There were about 283 marketing students who graduated with this degree at Illinois State in the most recent year we have data available. After graduation, marketing degree recipients generally make around $45,387 in the first five years of their career.

More information about a degree in marketing from Illinois State University

22
Master's Degree Highest Degree Type
296 Marketing Degrees Awarded
$47,082 Median Starting Salary

University of Toledo is a fairly large public university located in the large city of Toledo. This university ranks 19th out of 96 colleges for overall quality in the state of Ohio.

There were roughly 296 marketing students who graduated with this degree at University of Toledo in the most recent year we have data available. Degree recipients from the marketing major at University of Toledo make $3,301 above the typical graduate in this field when they enter the workforce.

More information about a degree in marketing from University of Toledo

23
Bachelor's Degree Highest Degree Type
293 Marketing Degrees Awarded
14.0% Growth in Graduates

Located in the town of Athens, OHIO Athens is a public university with a fairly large student population. This university ranks 9th out of 96 colleges for overall quality in the state of Ohio.

There were approximately 293 marketing students who graduated with this degree at OHIO Athens in the most recent year we have data available. Marketing degree recipients from Ohio University - Athens Campus get an earnings boost of about $2,490 above the average earnings of marketing majors.

More information about a degree in marketing from Ohio University - Athens Campus

Rest of the Top Best Marketing Schools in the Great Lakes Region


 

Honorable Mentions

These are some additional schools worth mentioning that are also great but just didn't quite make the cut to earn our top Best Marketing Schools in the Great Lakes Region award.

Rank College Location
26 John Carroll University University Heights, OH
27 Fox Valley Technical College Appleton, WI
28 Northcentral Technical College Wausau, WI
29 Grand Valley State University Allendale, MI
30 Bradley University Peoria, IL
31 Northern Illinois University Dekalb, IL
24 Xavier University Cincinnati, OH
25 Chippewa Valley Technical College Eau Claire, WI

Best Marketing Colleges by State

Explore the best marketing colleges for a specific state in the Great Lakes Region .

State Colleges Degrees Awarded
Michigan 322 1,993
Ohio 314 3,226
Illinois 304 2,110
Indiana 294 730
Wisconsin 273 1,561

View All Rankings >

One of 21 majors within the Business, Management & Marketing area of study, Marketing has other similar majors worth exploring.

Marketing Focus Areas

Major Annual Graduates
Marketing/Marketing Management, General 9,357
Other Marketing 271
Digital Marketing 251
Marketing Research 103

View All Marketing Focus Areas >

Related Major Annual Graduates
Business Administration & Management 52,496
Accounting 14,839
Finance & Financial Management 9,758
General Business/Commerce 9,301
Management Sciences & Quantitative Methods 7,693
Human Resource Management 5,374
Business Support & Assistant Services 5,143
Hospitality Management 2,087
Management Information Systems 1,926
Entrepreneurial Studies 1,870

View All Marketing Related Majors >

Notes and References

More about our data sources and methodologies.

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