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2024 Best Value Bachelor's Degree Colleges for Marketing

659 Colleges
5,415,716 Bachelor's Degrees
$20,411 Avg Cost*

Finding the Best Value Marketing School for You

Best Value Bachelor's Degree Colleges for MarketingMarketing is the #11 most popular major in the country with N/A bachelor's degrees awarded in 2021-2022.

This year's Best Value Bachelor's Degree Colleges for Marketing ranking looked at 659 colleges that offer a bachelor's in marketing. When talking about the 'best value', we do not simply mean those with the lowest price. We are more focused on marketing schools that offer a high quality education at a price lower that other schools of similar academic excellence.

When calculating average cost, we take tuition, fees, room and board, books and supplies, and other related expenses into account. We then subtract the average financial aid award. The is meant to give you an idea of how much money you'll need to pay out-of-pocket through loans, external scholarships, or other methods. Your cost may be different from the average one, depending on your income and other factors.

One Size Does Not Fit All

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Since the program you select can have a significant impact on your future, we've developed a number of rankings, including this Best Value Marketing Schools list, to help you choose the best school for you.

In addition to College Factual's rankings, you may want to take a look at College Combat, our unique tool that lets you pit your favorite schools head-to-head and compare how they rate on factors that most interest you. When you have some time, check it out - you may want to bookmark the link so you don't forget it.


 

2024 Best Value Marketing Schools in the United States

Check out the marketing programs at these schools if you want to get the best value for your money.

Top 10 Best Value Marketing Schools

1

The #1 spot in this year's ranking belongs to Brigham Young University - Idaho. BYU - I is a very large private not-for-profit school located in the town of Rexburg.

It takes about 5.0 years for the average student at BYU - I to complete their degree, and the yearly average cost to attend the school is $7,343. Putting this cost and the average time to graduate together, we find that the average amount you’ll pay to get a bachelor’s degree from BYU - I is $36,421. When students graduate in a lesser amount of time, they can save thousands of dollars.

Full Marketing at Brigham Young University - Idaho Report

2

Brigham Young University - Provo earned the #2 spot in our 2024 rankings. BYU is a fairly large private not-for-profit school located in the city of Provo. BYU excels when it comes to quality. It's ranked in the top 15% of all schools on our Best Marketing Schools list.

At BYU, the average time it takes a student to graduate is 5.2 years, and it costs about $12,451 per year to attend the school. This means that the average student pays around $64,123 to get a bachelor’s degree from BYU. Graduating sooner can prevent you from having to pay more money out of pocket.

Full Marketing at Brigham Young University - Provo Report

3

The #3 spot in this year's ranking belongs to Western Governors University. Located in the large suburb of Salt Lake City, WGU is a private not-for-profit school with a very large student population. On top of its placing in our value rankings, WGU also did well on our Best Marketing Schools list. It's in the top 20% of all schools reviewed in that analysis.

When students graduate in a lesser amount of time, they can save thousands of dollars.

Full Marketing at Western Governors University Report

4
Park University crest
Park University
Parkville, MO

Park University comes in at #4 in this year's ranking. Park University is a medium-sized private not-for-profit school located in the large suburb of Parkville.

At Park University, the average time it takes a student to graduate is 4.3 years, and it costs about $15,329 per year to attend the school. Thus, the average cost to get a bachelor’s degree from the Park University is $66,375. Graduating sooner can prevent you from having to pay more money out of pocket.

Read More…

5

University of Wisconsin - Whitewater earned the #5 spot in our 2024 rankings. Located in the distant town of Whitewater, UW - Whitewater is a public school with a large student population. UW - Whitewater also claimed a spot on our Best Marketing Schools list. It's in the top 15% of all schools in this category.

The average student at UW - Whitewater graduates in less than 4.5 years, and it costs about $20,092 per year to attend the school. Putting this cost and the average time to graduate together, we find that the average amount you’ll pay to get a bachelor’s degree from UW - Whitewater is $90,012. When you graduate sooner, you can save a lot of money.

Full Marketing at University of Wisconsin - Whitewater Report

6

Western Carolina University earned the #6 spot in our 2024 rankings. WCU is a fairly large public school located in the town of Cullowhee.

At WCU, the average time it takes a student to graduate is 4.4 years, and on average, the annual cost to attend the school is $16,291. When we combine these numbers, we estimate that the cost to get a bachelor’s degree from WCU is $70,866. The sooner a student graduates, the more money they can save.

Read full report on Marketing at Western Carolina University

7

Minot State University earned the #7 spot in our 2024 rankings. MSU is a small public school located in the remote town of Minot.

It takes the average student at MSU about 4.6 years to graduate, and it costs about $15,740 per year to attend the school. When we combine these numbers, we estimate that the cost to get a bachelor’s degree from MSU is $71,932. Graduating sooner can prevent you from having to pay more money out of pocket.

Read full report on Marketing at Minot State University

8

Our rankings recognize University of Wisconsin - Eau Claire as the #8 school in this year's rankings. UW - Eau Claire is a fairly large public school located in the city of Eau Claire. On top of its placing in our value rankings, UW - Eau Claire also did well on our Best Marketing Schools list. It's in the top 15% of all schools reviewed in that analysis.

The average amount of time it takes for a student to receive their degree at UW - Eau Claire is 4.4 years, and the estimated yearly cost for the school is $22,324. This means that the average student pays around $99,119 to get a bachelor’s degree from UW - Eau Claire. Graduating sooner can prevent you from having to pay more money out of pocket.

Read full report on Marketing at University of Wisconsin - Eau Claire

9

North Dakota State University - Main Campus landed the #9 spot in our 2024 rankings for best value marketing schools. Located in the midsize city of Fargo, North Dakota State University is a public college with a large student population. North Dakota State University also claimed a spot on our Best Marketing Schools list. It's in the top 15% of all schools in this category.

At North Dakota State University, the average time it takes a student to graduate is 4.5 years, and the average full-time cost to attend the school is around $21,672. Thus, the average cost to get a bachelor’s degree from the North Dakota State University is $97,307. Graduating sooner can prevent you from having to pay more money out of pocket.

Read full report on Marketing at North Dakota State University - Main Campus

10

Colorado State University - Global Campus earned the #10 spot in our 2024 rankings. Colorado State University - Global Campus is a moderately-sized public school located in the large city of Aurora.

Read full report on Marketing at Colorado State University - Global Campus

Rest of the Top 50 Schools for Best Value Bachelor's Degree Colleges for Marketing

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Wilmington University crest
Wilmington University
New Castle, DE

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Additional Award Winners

This list shows the rest of the colleges awarded a Best Value Bachelor's Degree Colleges for Marketing badge. Showing in this list means the school was ranked in the top 15% of the 659 different United States marketing schools we analyzed.

RankCollegeLocation
51Minnesota State University - MankatoMankato, MN
52Indiana Wesleyan University - National & GlobalMarion, IN
53University of ToledoToledo, OH
54California State University - NorthridgeNorthridge, CA
55University of Southern MississippiHattiesburg, MS
56Oklahoma State University - Main CampusStillwater, OK
57The University of Texas at San AntonioSan Antonio, TX
58University of Nebraska - LincolnLincoln, NE
59Slippery Rock University of PennsylvaniaSlippery Rock, PA
60University of MemphisMemphis, TN
61Lindenwood UniversitySaint Charles, MO
62American Public University SystemCharles Town, WV
63University of GeorgiaAthens, GA
64University of FloridaGainesville, FL
65Texas State UniversitySan Marcos, TX
66University of Central FloridaOrlando, FL
67University of North FloridaJacksonville, FL
68University of ArkansasFayetteville, AR
69University of Wisconsin - MilwaukeeMilwaukee, WI
70Ohio University - Athens CampusAthens, OH
71Saint Cloud State UniversitySaint Cloud, MN
72West Texas A&M UniversityCanyon, TX
73Kansas State UniversityManhattan, KS
74University of MaryBismarck, ND
75Baker CollegeOwosso, MI
76Mississippi State UniversityMississippi State, MS
77University of Wisconsin - ParksideKenosha, WI
78East Carolina UniversityGreenville, NC
78University of Northwestern OhioLima, OH
80Nicholls State UniversityThibodaux, LA
81Kent State University at KentKent, OH
82Northwest Missouri State UniversityMaryville, MO
83Purdue University NorthwestHammond, IN
84East Tennessee State UniversityJohnson City, TN
85Franklin UniversityColumbus, OH
86University of Central MissouriWarrensburg, MO
87University of Cincinnati - Main CampusCincinnati, OH
88Arizona State University - SkysongScottsdale, AZ
89Northern State UniversityAberdeen, SD
90University of Wisconsin - Stevens PointStevens Point, WI
91Rasmussen University - FloridaOcala, FL
92Johnson & Wales University - OnlineProvidence, RI
93University of KansasLawrence, KS
94Columbia CollegeColumbia, MO
95Washington State UniversityPullman, WA
96Northeastern State UniversityTahlequah, OK
97Appalachian State UniversityBoone, NC
98Emporia State UniversityEmporia, KS

Marketing by Region

View the Best Value Bachelor's Degree Colleges for Marketing for a specific region near you.

Region
Southeast
New England
Rocky Mountains
Plains States
Middle Atlantic
Far Western US
Southwest
Other U.S. Territories
Great Lakes

One of 21 majors within the Business, Management & Marketing area of study, Marketing has other similar majors worth exploring.

Notes and References

*These averages are for the top 25 schools only.

More about our data sources and methodologies.

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