Here, you'll find out more about the major, including such details as the number of graduates, what degree levels are offered, ethnicity of students, and more. We've also included details on how UT Dallas ranks compared to other colleges offering a major in marketing management.
UT Dallas was ranked #107 on College Factual's most recent list of the best schools for marketing management majors. This puts the bachelor's program at the school solidly in the top 15% of all colleges and universities in the country. It is also ranked #8 in Texas.
During the 2020-2021 academic year, The University of Texas at Dallas handed out 165 bachelor's degrees in marketing/marketing management, general. This is an increase of 11% over the previous year when 148 degrees were handed out.
In 2021, 58 students received their master’s degree in marketing management from UT Dallas. This makes it the #13 most popular school for marketing management master’s degree candidates in the country.
Marketing Management Student Diversity at UT Dallas
Take a look at the following statistics related to the make-up of the marketing management majors at The University of Texas at Dallas.
UT Dallas Marketing/Marketing Management, General Bachelor’s Program
Of the 165 students who earned a bachelor's degree in Marketing/Marketing Management, General from UT Dallas in 2020-2021, 42% were men and 58% were women.
The following table and chart show the ethnic background for students who recently graduated from The University of Texas at Dallas with a bachelor's in marketing management.
Ethnic Background
Number of Students
Asian
48
Black or African American
5
Hispanic or Latino
41
White
48
Non-Resident Aliens
7
Other Races
16
UT Dallas Marketing/Marketing Management, General Master’s Program
For the most recent academic year available, 24% of marketing management master's degrees went to men and 76% went to women.
The following table and chart show the ethnic background for students who recently graduated from The University of Texas at Dallas with a master's in marketing management.