[Marketing/Marketing Management, General](/majors/business-management-marketing-sales/marketing/marketing-marketing-management-general/) degree programs vary widely in price and payoff across the country. The best values balance affordable tuition against strong post-graduation earnings.
College Factual analyzed 640 schools to build this 2027 ranking of the best value marketing/marketing management, general schools.
Finding the Best Value Marketing/Marketing Management, General School for You
The marketing/marketing management, general program you select can have a big impact on your finances and your future. That is why we developed our Best Value Marketing/Marketing Management, General Schools ranking. It weighs the cost of a degree against the outcomes graduates go on to achieve, so you can find the strongest return on your investment.
Since the program you select can have a significant impact on your future, we offer several rankings, including this Best Value Marketing/Marketing Management, General Schools list, to help you choose. Want schools in a particular part of the country? Narrow the list by region or state.
To further help you make the college decision, we have developed a unique tool called College Combat that lets you compare schools on the factors that matter most to you.
Our analysis ranked Cuny Bernard M Baruch College the best value for a degree in marketing/marketing management, general in the United States. Located in the city of New York, Cuny Bernard M Baruch College is a very large public university. In-state tuition and fees average $7,464, compared with $15,414 for out-of-state students. Typical student debt for marketing/marketing management, general graduates is $11,691. Soon after graduation, marketing/marketing management, general degree recipients from Cuny Bernard M Baruch College generally make around $61,459. Set against $11,691 in median debt, that is a healthy payoff. Cuny Bernard M Baruch College admits about 48% of applicants.
University Of Florida came in at #2 on our 2027 list of the best value marketing/marketing management, general schools. Set in the city of Gainesville, University Of Florida is a very large public institution. Students from in state pay about $6,381 in tuition and fees, compared with $28,659 for out-of-state students. Typical student debt for marketing/marketing management, general graduates is $15,574. Soon after graduation, marketing/marketing management, general degree recipients from University Of Florida generally make around $56,454. Weighed against typical debt, the earnings make a compelling case for value. University Of Florida admits about 24% of applicants.
A rank of #3 makes Utah Valley University one of the best values for marketing/marketing management, general. Utah Valley University is a very large public school located in the city of Orem. Students from in state pay about $6,507 in tuition and fees, compared with $18,489 for out-of-state students. Students borrow a median of $12,044 to complete the marketing/marketing management, general program here. Early-career marketing/marketing management, general graduates make about $54,173. Weighed against typical debt, the earnings make a compelling case for value.
The strong cost-to-outcome balance at Austin Community College District earned it the #4 place for marketing/marketing management, general. Austin Community College District is a very large public school located in the city of Austin. The average in-state cost of tuition and fees is $2,550, compared with $10,590 for out-of-state students. Students borrow a median of $11,589 to complete the marketing/marketing management, general program here. Soon after graduation, marketing/marketing management, general degree recipients from Austin Community College District generally make around $44,895. Weighed against typical debt, the earnings make a compelling case for value.
Suffolk County Community College came in at #5 on our 2027 list of the best value marketing/marketing management, general schools. Located in the suburb of Selden, Suffolk County Community College is a very large public university. The average in-state cost of tuition and fees is $6,630, compared with $12,460 for out-of-state students. Students borrow a median of $11,246 to complete the marketing/marketing management, general program here. Early-career marketing/marketing management, general graduates make about $35,667. Weighed against typical debt, the earnings make a compelling case for value.
Cuny Borough Of Manhattan Community College placed #6 among the best values for marketing/marketing management, general. Set in the city of New York, Cuny Borough Of Manhattan Community College is a very large public institution. The average in-state cost of tuition and fees is $5,170, while out-of-state students pay about $8,050. Marketing/marketing Management, General graduates carry a median of $8,794 in student loans. Early-career marketing/marketing management, general graduates make about $30,111. Weighed against typical debt, the earnings make a compelling case for value.
College Of Southern Nevada earned the #7 position for value in marketing/marketing management, general this year. College Of Southern Nevada is a very large public school located in the city of Las Vegas. In-state tuition and fees average $4,358, while out-of-state students pay about $13,024. Marketing/marketing Management, General graduates carry a median of $9,980 in student loans. Soon after graduation, marketing/marketing management, general degree recipients from College Of Southern Nevada generally make around $35,850. That is a strong return on a $9,980 median debt.
Cuny New York City College Of Technology landed the #8 spot for marketing/marketing management, general value this year. Cuny New York City College Of Technology is a large public school located in the city of Brooklyn. In-state tuition and fees average $7,332, while out-of-state students pay about $15,282. Marketing/marketing Management, General graduates carry a median of $11,492 in student loans. Marketing/marketing Management, General graduates of Cuny New York City College Of Technology earn a median of $26,930 early in their careers. Weighed against typical debt, the earnings make a compelling case for value. Roughly 80% of applicants are accepted.
Cuny Queensborough Community College earned the #9 position for value in marketing/marketing management, general this year. Located in the city of Bayside, Cuny Queensborough Community College is a large public university. Students from in state pay about $5,210 in tuition and fees, with out-of-state students paying around $8,090. Students borrow a median of $10,052 to complete the marketing/marketing management, general program here. Early-career marketing/marketing management, general graduates make about $23,674. Set against $10,052 in median debt, that is a healthy payoff.
Macomb Community College ranked #10 on our 2027 list of the best value marketing/marketing management, general schools. Located in the city of Warren, Macomb Community College is a very large public university. In-state tuition and fees average $3,660, while out-of-state students pay about $8,370. Typical student debt for marketing/marketing management, general graduates is $9,862. Marketing/marketing Management, General graduates of Macomb Community College earn a median of $38,758 early in their careers. Set against $9,862 in median debt, that is a healthy payoff.
Cuyahoga Community College District placed #11 among the best values for marketing/marketing management, general. Located in the city of Cleveland, Cuyahoga Community College District is a very large public university. Students from in state pay about $3,249 in tuition and fees, with out-of-state students paying around $7,249. Typical student debt for marketing/marketing management, general graduates is $14,636. Marketing/marketing Management, General graduates of Cuyahoga Community College District earn a median of $39,394 early in their careers. That is a strong return on a $14,636 median debt.
Miami Dade College came in at #12 for value in marketing/marketing management, general this year. Miami Dade College is a very large public school located in the city of Miami. The average in-state cost of tuition and fees is $2,838, with out-of-state students paying around $9,661. Typical student debt for marketing/marketing management, general graduates is $11,967. Early-career marketing/marketing management, general graduates make about $40,267. Set against $11,967 in median debt, that is a healthy payoff.
Tulsa Community College earned the #13 position for value in marketing/marketing management, general this year. Set in the city of Tulsa, Tulsa Community College is a very large public institution. The average in-state cost of tuition and fees is $3,792, while out-of-state students pay about $9,720. Students borrow a median of $15,789 to complete the marketing/marketing management, general program here. Marketing/marketing Management, General graduates of Tulsa Community College earn a median of $41,718 early in their careers. That is a strong return on a $15,789 median debt.
Chattahoochee Technical College landed the #14 spot for marketing/marketing management, general value this year. Chattahoochee Technical College is a large public school located in the suburb of Marietta. Students from in state pay about $3,540 in tuition and fees, while out-of-state students pay about $6,108. Marketing/marketing Management, General graduates carry a median of $9,616 in student loans. Soon after graduation, marketing/marketing management, general degree recipients from Chattahoochee Technical College generally make around $44,673. Set against $9,616 in median debt, that is a healthy payoff.
Tarrant County College District earned the #15 position for value in marketing/marketing management, general this year. Set in the city of Fort Worth, Tarrant County College District is a very large public institution. In-state tuition and fees average $1,863, compared with $8,370 for out-of-state students. Students borrow a median of $15,148 to complete the marketing/marketing management, general program here. Marketing/marketing Management, General graduates of Tarrant County College District earn a median of $45,158 early in their careers. Set against $15,148 in median debt, that is a healthy payoff.
California State University Northridge landed the #16 spot for marketing/marketing management, general value this year. California State University Northridge is a very large public school located in the city of Northridge. Expect in-state tuition and fees of around $7,458, while out-of-state students pay about $20,058. Marketing/marketing Management, General graduates carry a median of $14,000 in student loans. Early-career marketing/marketing management, general graduates make about $37,016. That is a strong return on a $14,000 median debt. Roughly 93% of applicants are accepted.
Texas A And M University Central Texas landed the #17 spot for marketing/marketing management, general value this year. Located in the rural area of Killeen, Texas A And M University Central Texas is a mid-sized public university. Students from in state pay about $7,363 in tuition and fees, compared with $17,155 for out-of-state students. Typical student debt for marketing/marketing management, general graduates is $23,160. Marketing/marketing Management, General graduates of Texas A And M University Central Texas earn a median of $50,370 early in their careers. The acceptance rate is 100%.
Houston Community College came in at #18 for value in marketing/marketing management, general this year. Houston Community College is a very large public school located in the city of Houston. In-state tuition and fees average $2,040, with out-of-state students paying around $5,460. Marketing/marketing Management, General graduates carry a median of $19,223 in student loans. Soon after graduation, marketing/marketing management, general degree recipients from Houston Community College generally make around $40,365. That is a strong return on a $19,223 median debt.
Oakton Community College earned the #19 position for value in marketing/marketing management, general this year. Set in the city of Des Plaines, Oakton Community College is a large public institution. Expect in-state tuition and fees of around $3,985, compared with $12,462 for out-of-state students. Typical student debt for marketing/marketing management, general graduates is $7,750. Soon after graduation, marketing/marketing management, general degree recipients from Oakton Community College generally make around $48,838. That is a strong return on a $7,750 median debt.
Brigham Young University Idaho came in at #20 for value in marketing/marketing management, general this year. Brigham Young University Idaho is a very large private not-for-profit school located in the town of Rexburg. Expect in-state tuition and fees of around $4,800. Students borrow a median of $10,630 to complete the marketing/marketing management, general program here. Early-career marketing/marketing management, general graduates make about $49,026. Weighed against typical debt, the earnings make a compelling case for value. Brigham Young University Idaho admits about 96% of applicants.
Atlanta Technical College came in at #21 for value in marketing/marketing management, general this year. Located in the city of Atlanta, Atlanta Technical College is a moderately-sized public university. Students from in state pay about $3,382 in tuition and fees, while out-of-state students pay about $5,950. Marketing/marketing Management, General graduates carry a median of $17,655 in student loans. Marketing/marketing Management, General graduates of Atlanta Technical College earn a median of $35,441 early in their careers. Set against $17,655 in median debt, that is a healthy payoff.
Bellingham Technical College ranked #22 on our 2027 list of the best value marketing/marketing management, general schools. Bellingham Technical College is a mid-sized public school located in the city of Bellingham. The average in-state cost of tuition and fees is $4,431, while out-of-state students pay about $5,809. Graduates go on to earn a median of $49,748 ten years after entry.
Kennebec Valley Community College landed the #23 spot for marketing/marketing management, general value this year. Located in the town of Fairfield, Kennebec Valley Community College is a mid-sized public university. The average in-state cost of tuition and fees is $4,156, with out-of-state students paying around $7,036. Students borrow a median of $14,470 to complete the marketing/marketing management, general program here. Soon after graduation, marketing/marketing management, general degree recipients from Kennebec Valley Community College generally make around $43,896. Set against $14,470 in median debt, that is a healthy payoff.
Georgia Northwestern Technical College placed #24 among the best values for marketing/marketing management, general. Located in the city of Rome, Georgia Northwestern Technical College is a moderately-sized public university. Expect in-state tuition and fees of around $3,300, while out-of-state students pay about $5,868. Students borrow a median of $8,492 to complete the marketing/marketing management, general program here. Soon after graduation, marketing/marketing management, general degree recipients from Georgia Northwestern Technical College generally make around $41,229. Set against $8,492 in median debt, that is a healthy payoff.
University Of Washington Tacoma Campus came in at #25 for value in marketing/marketing management, general this year. University Of Washington Tacoma Campus is a moderately-sized public school located in the city of Tacoma. Students from in state pay about $13,168 in tuition and fees, with out-of-state students paying around $43,404. Marketing/marketing Management, General graduates carry a median of $15,171 in student loans. Early-career marketing/marketing management, general graduates make about $51,530. Set against $15,171 in median debt, that is a healthy payoff. The acceptance rate is 82%.
Rest of the Top 50 Best Value Marketing/Marketing Management, General Schools
These schools rounded out the top of this year’s marketing/marketing management, general value ranking:
Marketing/Marketing Management, General Related Rankings by Major
Marketing/Marketing Management, General is one of many programs to choose from within the area of study. Browse the parent area of study.
Notes and References
This ranking is produced by College Factual (MF_RANKING_2025), 2027 edition. The methodology weighs the cost of a degree against the earnings graduates go on to achieve, drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).
Ranking method: College Major Best Value · 640 schools evaluated.
*Averages shown above reflect the top 640 ranked schools only.
The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE), serves as the core of our data about colleges.
Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).