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2022 Best Marketing Master's Degree Schools

109 Colleges in the United States
3,075 Master's Degrees
Marketing is above average in terms of popularity with it being the #54 most popular master's degree program in the country. This means you won't have too much trouble finding schools that offer the degree.

In 2022, College Factual analyzed 109 schools in order to identify the top ones for its Best Marketing Master's Degree Schools ranking. Combined, these schools handed out 3,075 master's degrees in marketing to qualified students.

What's on this page:

Choosing a Great Marketing School for Your Master's Degree

Best Marketing Master's Degree Schools Your choice of marketing for getting your master's degree school matters. This section explores some of the factors we include in our ranking and how much they vary depending on the school you select. When choosing a school we recommend considering some of the following factors:

Quality Overall Is Important

The overall quality of a master's degree school is important to ensure a good education, not just how well they do in a particular major. To account for this we consider a college's overall Best Colleges for a Master's Degree ranking which itself looks at a host of different factors like degree completion, educational resources, student body caliber and post-graduation earnings for the school as a whole.

Over 80% of the schools in this list are in the top 13% of our overall quality ranking while the lowest ranked school on the list is still in the top 24%.

Overall Best Colleges Rank  ( 152 to 3 )
Lowest Ranked Overall
Top Ranked Overall

Above Average Earnings After Graduation

One measure we use to determine the quality of a marketing school is to look at the average salary of master's graduates during the early years of their career. Recent students who earned their master's degree in the United States entered the job market making an average of $57,453 while those in the top 25 schools on our list made an average of $86,650.

Starting Salary  ( 54709 to 112890 )
$0
$134,000

Other Factors We Consider

The metrics below are just some of the other metrics that we use to determine our rankings.

  • Major Focus - How much a school focuses on marketing students vs. other majors.
  • Major Demand - How many other marketing students want to attend this school to pursue a master's degree.
  • Educational Resources - How many resources are allocated to students. These resources may include educational expenditures per student, number of students per instructor, and graduation rate among other things.
  • Student Debt - How much debt marketing students go into to obtain their master's degree and how well they are able to pay back that debt.
  • Accreditation - Whether a school is regionally accredited and/or accredited by a recognized marketing related body.

Our full ranking methodology documents in more detail how we consider these factors to identify the best colleges for marketing students working on their master's degree.

One Size Does Not Fit All

Since picking the right college can be one of the most important decisions of your life, we've developed the Best Marketing Master's Degree Schools ranking, along with many other major-related rankings, to help you make that decision.

Best Schools for Master’s Students to Study Marketing in the United States

Learn about the top ranked colleges and universities for marketing students seeking a a master's degree. Only those schools that rank in the top 15% of all the schools we analyze get awarded with a place on this list.

16 Top Schools for a Master's in Marketing

#1

University of Pennsylvania

Philadelphia, PA
101 Annual Graduates
$41,000 Median Student Debt

Every student who is interested in a master's degree in marketing needs to look into University of Pennsylvania. UPenn is a fairly large private not-for-profit university located in the city of Philadelphia. A Best Master's Degree Schools rank of #11 out of 1,305 colleges nationwide means UPenn is a great university overall.

There were roughly 101 marketing individuals who graduated with this degree at UPenn in the most recent year we have data available. Marketing master's degree recipients from University of Pennsylvania earn a boost of approximately $76,547 over the average income of marketing majors.

More information about a master’s in marketing from University of Pennsylvania

#2

Northwestern University

Evanston, IL
148 Annual Graduates

It is hard to beat Northwestern University if you want to pursue a master's degree in marketing. Located in the small city of Evanston, Northwestern is a private not-for-profit university with a very large student population. A Best Master's Degree Schools rank of #9 out of 1,305 colleges nationwide means Northwestern is a great university overall.

There were roughly 148 marketing individuals who graduated with this degree at Northwestern in the most recent year we have data available.

More information about a master’s in marketing from Northwestern University

#3

Vanderbilt University

Nashville, TN
57 Annual Graduates
$69,930 Median Student Debt

Vanderbilt University is a wonderful choice for students pursuing a master's degree in marketing. Located in the large city of Nashville, Vanderbilt is a private not-for-profit university with a large student population. A Best Master's Degree Schools rank of #34 out of 1,305 schools nationwide means Vanderbilt is a great university overall.

There were approximately 57 marketing students who graduated with this degree at Vanderbilt in the most recent data year. Master's recipients from the marketing program at Vanderbilt University earn $50,647 more than the typical college grad in this field when they enter the workforce.

More information about a master’s in marketing from Vanderbilt University

#4

Johns Hopkins University

Baltimore, MD
162 Annual Graduates

Johns Hopkins University is one of the finest schools in the country for getting a master's degree in marketing. Located in the city of Baltimore, Johns Hopkins is a private not-for-profit university with a fairly large student population. A Best Master's Degree Schools rank of #17 out of 1,305 colleges nationwide means Johns Hopkins is a great university overall.

There were about 162 marketing students who graduated with this degree at Johns Hopkins in the most recent data year.

More information about a master’s in marketing from Johns Hopkins University

1 Annual Graduates

WUSTL is a fairly large private not-for-profit university located in the suburb of Saint Louis. A Best Master's Degree Schools rank of #28 out of 1,305 colleges nationwide means WUSTL is a great university overall.

Washington University in St Louis is one of the most popular universities to study marketing in the United States with about 1 graduates in the most recent year we have data available.

More information about a master’s in marketing from Washington University in St Louis

35 Annual Graduates

UIUC is a fairly large public university located in the city of Champaign. A Best Master's Degree Schools rank of #44 out of 1,305 schools nationwide means UIUC is a great university overall.

University of Illinois at Urbana-Champaign is a fairly popular university to study marketing in the United States with roughly 35 graduations in the most recent data year.

More information about a master’s in marketing from University of Illinois at Urbana-Champaign

24 Annual Graduates
$37,515 Median Student Debt

UW - Madison is a very large public university located in the city of Madison. A Best Master's Degree Schools rank of #59 out of 1,305 colleges nationwide means UW - Madison is a great university overall.

There were roughly 24 marketing individuals who graduated with this degree at UW - Madison in the most recent year we have data available. Those marketing students who get their master's degree from University of Wisconsin - Madison receive $50,547 more than the average marketing student.

More information about a master’s in marketing from University of Wisconsin - Madison

21 Annual Graduates
$87,024 Median Student Debt

Located in the large city of Los Angeles, USC is a private not-for-profit university with a very large student population. A Best Master's Degree Schools rank of #30 out of 1,305 schools nationwide means USC is a great university overall.

There were roughly 21 marketing individuals who graduated with this degree at USC in the most recent year we have data available.

More information about a master’s in marketing from University of Southern California

#9

Boston University

Boston, MA
113 Annual Graduates
$42,964 Median Student Debt

Located in the large city of Boston, Boston U is a private not-for-profit university with a fairly large student population. A Best Master's Degree Schools rank of #49 out of 1,305 schools nationwide means Boston U is a great university overall.

There were approximately 113 marketing students who graduated with this degree at Boston U in the most recent data year.

More information about a master’s in marketing from Boston University

#10

Bentley University

Waltham, MA

Located in the city of Waltham, Bentley is a private not-for-profit university with a moderately-sized student population. A Best Master's Degree Schools rank of #36 out of 1,305 schools nationwide means Bentley is a great university overall.

Those marketing students who get their master's degree from Bentley University receive $13,147 more than the typical marketing graduate.

More information about a master’s in marketing from Bentley University

#11

Lehigh University

Bethlehem, PA
1 Annual Graduates

Lehigh is a medium-sized private not-for-profit university located in the small city of Bethlehem. A Best Master's Degree Schools rank of #58 out of 1,305 colleges nationwide means Lehigh is a great university overall.

Lehigh University is a fairly popular university to study marketing in the United States with about 1 graduations in the most recent year we have data available.

More information about a master’s in marketing from Lehigh University

6 Annual Graduates

Located in the city of Worcester, WPI is a private not-for-profit school with a moderately-sized student population. A Best Master's Degree Schools rank of #55 out of 1,305 colleges nationwide means WPI is a great school overall.

A favorite major for marketing students, there were roughly 6 students who graduated from this program at WPI in the most recent year we have data available.

More information about a master’s in marketing from Worcester Polytechnic Institute

#13

Stonehill College

Easton, MA
10 Annual Graduates

Stonehill is a small private not-for-profit college located in the large suburb of Easton. This college ranks 12th out of 49 colleges for overall master's degree quality in the state of Massachusetts.

Stonehill College is a fairly popular college to study marketing in the United States with approximately 10 graduates in the most recent year we have data available.

More information about a master’s in marketing from Stonehill College

24 Annual Graduates
$95,876 Median Student Debt

SMU is a fairly large private not-for-profit university located in the suburb of Dallas. This university ranks 5th out of 65 colleges for overall master's degree quality in the state of Texas.

Southern Methodist University is a fairly popular university to study marketing in the United States with approximately 24 graduates in the most recent data year. Those marketing students who get their master's degree from Southern Methodist University make $39,547 more than the average marketing grad.

More information about a master’s in marketing from Southern Methodist University

#15

Michigan State University

East Lansing, MI
70 Annual Graduates
$30,016 Median Student Debt

Michigan State is a very large public university located in the small city of East Lansing. This university ranks 4th out of 29 schools for overall master's degree quality in the state of Michigan.

There were about 70 marketing students who graduated with this degree at Michigan State in the most recent year we have data available. Master's recipients from the marketing program at Michigan State University make $3,047 above the average graduate with the same degree when they enter the workforce.

More information about a master’s in marketing from Michigan State University

#16

Saint Joseph's University

Philadelphia, PA
33 Annual Graduates

Located in the large city of Philadelphia, St. Joe's is a private not-for-profit university with a medium-sized student population. This university ranks 8th out of 75 schools for overall master's degree quality in the state of Pennsylvania.

There were about 33 marketing individuals who graduated with this degree at St. Joe's in the most recent data year.

More information about a master’s in marketing from Saint Joseph’s University

Honorable Mentions

Here are some additional great schools for Marketing students that almost earned our Best Marketing Master's Degree Schools award.

Rank College Location
17 Texas A&M University - College Station College Station, TX
18 University of Georgia Athens, GA
19 Clemson University Clemson, SC
20 Yeshiva University New York, NY
21 American University Washington, DC
22 University of Pittsburgh - Pittsburgh Campus Pittsburgh, PA
23 Emerson College Boston, MA
24 Drexel University Philadelphia, PA
25 California Lutheran University Thousand Oaks, CA

Marketing by Region

View the Best Marketing Master's Degree Schools for a specific region near you.

Region
Southeast
New England
Rocky Mountains
Plains States
Middle Atlantic
Far Western US
Southwest
Great Lakes

View All Rankings >

One of 21 majors within the Business, Management & Marketing area of study, Marketing has other similar majors worth exploring.

Marketing Focus Areas

Major Annual Graduates
Marketing/Marketing Management, General 2,267
Other Marketing 326
International Marketing 305
Marketing Research 177

Related Major Annual Graduates
Business Administration & Management 121,330
Management Sciences & Quantitative Methods 23,091
Accounting 19,027
Human Resource Management 9,112
General Business/Commerce 8,782
Finance & Financial Management 5,353
Management Information Systems 2,668
International Business 2,219
Taxation 1,415
Entrepreneurial Studies 1,164

Notes and References

  • The bars on the spread charts above show the distribution of the schools on this list +/- one standard deviation from the mean.
  • The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
  • Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
  • Credit for the banner image above goes to Nick Youngson. More about our data sources and methodologies.

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