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2024 Best Marketing/Marketing Management, General Bachelor's Degree Schools

637 Colleges in the United States
43,894 Bachelor's Degrees
If you pursue a bachelor's degree in marketing/marketing management, general, you won't be alone. The field of study is the #7 most popular program in the country. This means there are lots of options to choose from when you decide to get your degree.

College Factual reviewed 637 schools in the United States to determine which ones were the best for bachelor's degree seekers in the field of marketing/marketing management, general. When you put them all together, these colleges and universities awarded 43,894 bachelor's degrees in marketing/marketing management, general during the 2020-2021 academic year.

What's on this page: * Our Methodology

Choosing a Great Marketing/Marketing Management, General School for Your Bachelor's Degree

Best Marketing/Marketing Management, General Bachelor's Degree Schools Your choice of marketing/marketing management, general for getting your bachelor's degree school matters. Important measures of a quality marketing management program can vary widely even among the top schools. To make it into this list, a school must excel in the following areas.

A Great Overall School

The overall quality of a bachelor's degree school is important to ensure a quality education, not just how well they do in a particular major. To take this into account we consider a school's overall Best Colleges ranking which itself looks at a combination of various factors like degree completion, educational resources, student body caliber and post-graduation earnings for the school as a whole.

Other Factors We Consider

The metrics below are just some of the other metrics that we use to determine our rankings.

Our full ranking methodology documents in more detail how we consider these factors to identify the best schools for marketing/marketing management, general students working on their bachelor's degree.

One Size Does Not Fit All

Rankings by Location Check Out Other Locales
More Marketing Management Rankings Other Ranking Categories

Since picking the right college can be one of the most important decisions of your life, we've developed the Best Marketing/Marketing Management, General Bachelor's Degree Schools ranking, along with many other major-related rankings, to help you make that decision.

In addition to our rankings, you can take two colleges and compare them based on the criteria that matters most to you in our unique tool, College Combat. Test it out when you get a chance! You may also want to bookmark the link and share it with others who are trying to make the college decision.


 

Best Schools for Bachelor’s Students to Study Marketing/Marketing Management, General in the United States

Below you'll see a list of the best colleges and universities for pursuing a bachelor's degree in marketing/marketing management, general. Only those schools that rank in the top 15% of all the schools we analyze get awarded with a place on this list.

25 Top Schools for a Bachelor's in Marketing Management

1
UPenn crest
University of Pennsylvania
Philadelphia, PA
Doctor's Degree Highest Degree Type
72 Annual Graduates

University of Pennsylvania is a wonderful decision for individuals pursuing a bachelor's degree in marketing/marketing management, general. UPenn is a fairly large private not-for-profit university located in the city of Philadelphia.More information about a bachelor’s in marketing/marketing management, general from University of Pennsylvania

2
Basic Certificate Highest Degree Type
93 Annual Graduates

Washington University in St Louis is one of the best schools in the United States for getting a bachelor's degree in marketing/marketing management, general. WUSTL is a large private not-for-profit university located in the large suburb of Saint Louis.More information about a bachelor’s in marketing/marketing management, general from Washington University in St Louis

3
Master's Degree Highest Degree Type
50 Annual Graduates

University of Notre Dame is one of the finest schools in the United States for getting a bachelor's degree in marketing/marketing management, general. Notre Dame is a large private not-for-profit university located in the suburb of Notre Dame.More information about a bachelor’s in marketing/marketing management, general from University of Notre Dame

4
Georgetown crest
Georgetown University
Washington, DC
67 Annual Graduates

It's hard to beat Georgetown University if you want to pursue a bachelor's degree in marketing/marketing management, general. Georgetown is a very large private not-for-profit university located in the large city of Washington.More information about a bachelor’s in marketing/marketing management, general from Georgetown University

5
Master's Degree Highest Degree Type
142 Annual Graduates

UIUC is a very large public university located in the small city of Champaign.More information about a bachelor’s in marketing/marketing management, general from University of Illinois at Urbana-Champaign

6
Master's Degree Highest Degree Type
226 Annual Graduates

UW - Madison is a very large public university located in the large city of Madison.More information about a bachelor’s in marketing/marketing management, general from University of Wisconsin - Madison

7
212 Annual Graduates

UMN Twin Cities is a very large public university located in the large city of Minneapolis.More information about a bachelor’s in marketing/marketing management, general from University of Minnesota - Twin Cities

8
SCU crest
Santa Clara University
Santa Clara, CA
Master's Degree Highest Degree Type
90 Annual Graduates

SCU is a moderately-sized private not-for-profit university located in the city of Santa Clara.More information about a bachelor’s in marketing/marketing management, general from Santa Clara University

9
177 Annual Graduates

Located in the city of New Orleans, Tulane is a private not-for-profit university with a large student population.More information about a bachelor’s in marketing/marketing management, general from Tulane University of Louisiana

10
Master's Degree Highest Degree Type
210 Annual Graduates

Texas A&M College Station is a very large public university located in the medium-sized city of College Station.More information about a bachelor’s in marketing/marketing management, general from Texas A&M University - College Station

11
89 Annual Graduates

Located in the small city of West Lafayette, Purdue is a public university with a fairly large student population.More information about a bachelor’s in marketing/marketing management, general from Purdue University - Main Campus

12
Bentley crest
Bentley University
Waltham, MA
113 Annual Graduates

Located in the small city of Waltham, Bentley is a private not-for-profit university with a medium-sized student population.More information about a bachelor’s in marketing/marketing management, general from Bentley University

13
Michigan State crest
Michigan State University
East Lansing, MI
Doctor's Degree Highest Degree Type
207 Annual Graduates

Michigan State is a fairly large public university located in the city of East Lansing.More information about a bachelor’s in marketing/marketing management, general from Michigan State University

14
224 Annual Graduates

UW Seattle is a very large public university located in the city of Seattle.More information about a bachelor’s in marketing/marketing management, general from University of Washington - Seattle Campus

15
Graduate Certificate Highest Degree Type
82 Annual Graduates

Located in the city of Washington, GWU is a private not-for-profit university with a very large student population.More information about a bachelor’s in marketing/marketing management, general from George Washington University

16
427 Annual Graduates

Located in the large city of Columbus, Ohio State is a public university with a very large student population.More information about a bachelor’s in marketing/marketing management, general from Ohio State University - Main Campus

17
211 Annual Graduates

Located in the large suburb of College Park, UMCP is a public university with a very large student population.More information about a bachelor’s in marketing/marketing management, general from University of Maryland - College Park

18
120 Annual Graduates

TCU is a large private not-for-profit university located in the large city of Fort Worth.More information about a bachelor’s in marketing/marketing management, general from Texas Christian University

19
Doctor's Degree Highest Degree Type
107 Annual Graduates

UCONN is a very large public university located in the suburb of Storrs.More information about a bachelor’s in marketing/marketing management, general from University of Connecticut

20
395 Annual Graduates

UGA is a very large public university located in the midsize city of Athens.More information about a bachelor’s in marketing/marketing management, general from University of Georgia

21
Boston College crest
Boston College
Chestnut Hill, MA
135 Annual Graduates

Located in the city of Chestnut Hill, Boston College is a private not-for-profit college with a fairly large student population.More information about a bachelor’s in marketing/marketing management, general from Boston College

22
Lehigh crest
Lehigh University
Bethlehem, PA
Master's Degree Highest Degree Type
69 Annual Graduates

Lehigh is a medium-sized private not-for-profit university located in the city of Bethlehem.More information about a bachelor’s in marketing/marketing management, general from Lehigh University

23
Clemson crest
Clemson University
Clemson, SC
262 Annual Graduates

Clemson is a very large public university located in the large suburb of Clemson.More information about a bachelor’s in marketing/marketing management, general from Clemson University

24
Iowa crest
University of Iowa
Iowa City, IA
Graduate Certificate Highest Degree Type
244 Annual Graduates

Located in the small city of Iowa City, Iowa is a public university with a fairly large student population.More information about a bachelor’s in marketing/marketing management, general from University of Iowa

25
218 Annual Graduates

Pitt is a fairly large public university located in the city of Pittsburgh.More information about a bachelor’s in marketing/marketing management, general from University of Pittsburgh - Pittsburgh Campus

Rest of the Top 50 Best Marketing/Marketing Management, General Bachelor's Degree Schools

26
Drexel crest
Drexel University
Philadelphia, PA
27
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29
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31
Villanova crest
Villanova University
Villanova, PA
32

33

34
U Miami crest
University of Miami
Coral Gables, FL
35
36
Fairfield U crest
Fairfield University
Fairfield, CT
37
St. Joe's crest
Saint Joseph's University
Philadelphia, PA
37
39
40
DePaul crest
DePaul University
Chicago, IL
41
UARK crest
University of Arkansas
Fayetteville, AR

42
UF crest
University of Florida
Gainesville, FL

43
44
45
Providence crest
Providence College
Providence, RI
46
Florida State crest
Florida State University
Tallahassee, FL
47
48
49
50

Additional Award Winners

This list represents the remainder of the colleges awarded a Best Marketing/Marketing Management, General Bachelor's Degree Schools badge. Showing in this list means the school was ranked in the top 15% of the 637 different United States marketing/marketing management, general schools we analyzed.

Rank College Location
51 Creighton University Omaha, NE
52 Bryant University Smithfield, RI
53 University of Dayton Dayton, OH
54 Washington State University Pullman, WA
55 Loyola University Chicago Chicago, IL
56 Marquette University Milwaukee, WI
57 University of Houston Houston, TX
58 University of Denver Denver, CO
59 James Madison University Harrisonburg, VA
60 The University of Tennessee - Knoxville Knoxville, TN
61 Western Michigan University Kalamazoo, MI
62 University of San Francisco San Francisco, CA
63 Suffolk University Boston, MA
64 University of San Diego San Diego, CA
65 Temple University Philadelphia, PA
66 Seattle University Seattle, WA
67 Auburn University Auburn, AL
68 Virginia Tech Blacksburg, VA
69 University of Kentucky Lexington, KY
70 University of Northern Iowa Cedar Falls, IA
71 Arizona State University - Tempe Tempe, AZ
72 Butler University Indianapolis, IN
73 Syracuse University Syracuse, NY
74 Oklahoma State University - Main Campus Stillwater, OK
75 Drake University Des Moines, IA
76 University of Toledo Toledo, OH
77 University of Wisconsin - Whitewater Whitewater, WI
78 Florida International University Miami, FL
79 University of South Florida - Main Campus Tampa, FL
80 University of Utah Salt Lake City, UT
81 Bucknell University Lewisburg, PA
82 University of Wisconsin - Eau Claire Eau Claire, WI
83 University of Kansas Lawrence, KS
84 Case Western Reserve University Cleveland, OH
85 Utah Valley University Orem, UT
86 Illinois State University Normal, IL
87 Kansas State University Manhattan, KS
88 Xavier University Cincinnati, OH
89 Fordham University Bronx, NY
90 Ohio University - Athens Campus Athens, OH
91 Saint Louis University Saint Louis, MO
92 University of Minnesota - Duluth Duluth, MN
93 Mississippi State University Mississippi State, MS
94 The University of Texas at Dallas Richardson, TX
95 Elon University Elon, NC

Honorable Mentions

Here are some additional great schools for Marketing/Marketing Management, General students that almost earned our Best Marketing/Marketing Management, General Bachelor's Degree Schools award.

Rank College Location
96 Southern New Hampshire University Manchester, NH
97 Duquesne University Pittsburgh, PA
98 Western Washington University Bellingham, WA
99 University of Massachusetts Amherst Amherst, MA
100 University of Scranton Scranton, PA
101 North Dakota State University - Main Campus Fargo, ND
102 John Carroll University University Heights, OH
103 Brigham Young University - Provo Provo, UT
104 George Mason University Fairfax, VA
105 Florida Atlantic University Boca Raton, FL
106 Texas State University San Marcos, TX
107 Emerson College Boston, MA
108 University of Central Florida Orlando, FL
109 The University of Texas at San Antonio San Antonio, TX
110 Northern Illinois University Dekalb, IL
111 Grand Valley State University Allendale, MI
112 University of Illinois at Chicago Chicago, IL
113 Bradley University Peoria, IL
114 University of North Texas Denton, TX
115 Georgia State University Atlanta, GA
116 Elmhurst University Elmhurst, IL
117 University of Portland Portland, OR
118 The University of Texas at Arlington Arlington, TX
119 East Carolina University Greenville, NC
120 Central Michigan University Mount Pleasant, MI
121 University of Nevada - Las Vegas Las Vegas, NV
122 California State University - Northridge Northridge, CA
123 Seton Hall University South Orange, NJ
123 Oakland University Rochester Hills, MI
125 Northern Arizona University Flagstaff, AZ
126 Saint Anselm College Manchester, NH
127 Appalachian State University Boone, NC

Marketing/Marketing Management, General by Region

View the Best Marketing/Marketing Management, General Bachelor's Degree Schools for a specific region near you.

Region
Southeast
New England
Rocky Mountains
Plains States
Middle Atlantic
Far Western US
Southwest
Other U.S. Territories
Great Lakes

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Marketing/Marketing Management, General is one of 4 different types of Marketing programs to choose from.

Related Major Annual Graduates
Other Marketing 873
International Marketing 209
Digital Marketing 126
Marketing Research 20

Notes and References

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