Find Schools

Study Area & Zipcode

Marketing at Baylor University

Find Schools Near

Marketing at Baylor University

Marketing is one of the majors in the business, management & marketing program at Baylor University.

We've pulled together some essential information you should know about the program, including how many students graduate each year, the ethnic diversity of these students, average starting salaries, and more. Also, learn how Baylor ranks among other schools offering degrees in marketing.

Jump to any of the following sections:

Marketing Degrees Available at Baylor

  • Bachelor’s Degree in Marketing

Baylor Marketing Rankings

Baylor is in the top 10% of the country for marketing. More specifically it was ranked #36 out of 415 schools by College Factual. It is also ranked #5 in Texas.

Ranking Type Rank
Best Colleges for Marketing 36
Best Marketing Colleges for Veterans 61
Most Popular Colleges for Marketing 72

Popularity of Marketing at Baylor

During the 2017-2018 academic year, Baylor University handed out 169 bachelor's degrees in marketing. Due to this, the school was ranked #72 out of all colleges and universities that offer this degree. This is an increase of 11% over the previous year when 152 degrees were handed out.

How Much Do Marketing Graduates from Baylor Make?

Salary of Marketing Graduates with a Bachelor's Degree

The median salary of marketing students who receive their bachelor's degree at Baylor is $45,300. This is great news for graduates of the program, since this figure is higher than the national average of $40,000 for all marketing bachelor's degree recipients.


How Much Student Debt Do Marketing Graduates from Baylor Have?

Student Debt of Marketing Graduates with a Bachelor's Degree

While getting their bachelor's degree at Baylor, marketing students borrow a median amount of $23,000 in student loans. This is not too bad considering that the median debt load of all marketing bachelor's degree recipients across the country is $23,552.


The typical student loan payment of a bachelor's degree student from the marketing program at Baylor is $239 per month.

Baylor Marketing Students

Take a look at the following statistics related to the make-up of the marketing majors at Baylor University.

Baylor Marketing Bachelor’s Program

Of the 169 students who graduated with a Bachelor’s in marketing from Baylor in 2018, 39% were men and 61% were women.

Baylor Gender Breakdown of Marketing Bachelor's Degree Grads

The majority of the students with this major are white. About 75% of 2018 graduates were in this category.

The following table and chart show the ethnic background for students who recently graduated from Baylor University with a bachelor's in marketing.

Ethnic Diversity of Marketing Majors at Baylor University
Ethnic Background Number of Students
Asian 6
Black or African American 9
Hispanic or Latino 13
White 126
Non-Resident Aliens 4
Other Races 11

Areas of Concentration for Marketing

Marketing students may decide to concentrate in one of the following focus areas. Individual focus areas may not be available for all degree levels.

Concentration Annual Graduates
Marketing/Marketing Management, General 169

Majors Similar to Marketing

Related Major Annual Graduates
Business Administration & Management 358
Accounting 270
Finance & Financial Management 144
Business/Managerial Economics 104
Entrepreneurial Studies 103

View All Marketing Related Majors >


Featured Schools

Find Schools Near You