by our College Data Analytics TeamHere, you'll find out more about the major, including such details as the number of graduates, what degree levels are offered, ethnicity of students, average salaries, and more. We've also included details on how U of U ranks compared to other colleges offering a major in marketing.
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U of U was ranked #86 on College Factual's most recent list of the best schools for marketing majors. This puts the bachelor's program at the school solidly in the top 15% of all colleges and universities in the country. It is also ranked #1 in Utah.
During the 2020-2021 academic year, University of Utah handed out 130 bachelor's degrees in marketing. This is an increase of 6% over the previous year when 123 degrees were handed out.
Marketing majors who earn their bachelor's degree from U of U go on to jobs where they make a median salary of $46,721 a year. This is higher than $41,682, which is the national median for all marketing bachelor's degree recipients.
While getting their bachelor's degree at U of U, marketing students borrow a median amount of $20,632 in student loans. This is not too bad considering that the median debt load of all marketing bachelor's degree recipients across the country is $25,000.
Take a look at the following statistics related to the make-up of the marketing majors at University of Utah.
For the most recent academic year available, 45% of marketing bachelor's degrees went to men and 55% went to women.
The majority of bachelor's degree recipients in this major at U of U are white. In the most recent graduating class for which data is available, 68% of students fell into this category.
The following table and chart show the ethnic background for students who recently graduated from University of Utah with a bachelor's in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 6 |
| Black or African American | 2 |
| Hispanic or Latino | 23 |
| White | 89 |
| Non-Resident Aliens | 2 |
| Other Races | 8 |
| Related Major | Annual Graduates |
|---|---|
| Business Administration & Management | 491 |
| Management Sciences & Quantitative Methods | 275 |
| Accounting | 246 |
| Finance & Financial Management | 145 |
| Entrepreneurial Studies | 33 |
More about our data sources and methodologies.
