2024 Best Marketing Schools in the Southwest Region
80Colleges in the Southwest Region
6,767Marketing Degrees Awarded
$43,316Avg Early-Career Salary
Ranked #17 in popularity, marketing is one of the most sought-after degree programs in the nation. This makes choosing the right school a hard decision.
College Factual reviewed 80 schools in the Southwest Region to determine which ones were the best for degree seekers in the field of marketing. When you put them all together, these colleges and universities awarded 6,767 degrees in marketing during the 2020-2021 academic year.
The marketing program you select can have a big impact on your future. That's why we developed our collection of Best Schools for Marketing rankings. For our Best Overall Marketing School rankings, we roll up the results of our degree-level rankings, weighted by the number of degrees awarded at that level.
In order to find the schools that are the best fit for you, you may want to filter to one of the degree levels below.
When choosing the right school for you, it's important to arm yourself with all the facts you can. To that end, we've created a number of major-specific rankings, including this Best Marketing Schools in the Southwest Region list to help you make the college decision.
You can also filter this list by location to find schools closer to you.
In addition to College Factual's rankings, you may want to take a look at College Combat, our unique tool that lets you pit your favorite schools head-to-head and compare how they rate on factors that most interest you.
When you have some time, check it out - you may want to bookmark the link so you don't forget it.
Best Schools for Marketing in the Southwest Region
The schools below may not offer all types of marketing degrees so you may want to filter by degree level first. However, they are great for the degree levels they do offer. Only those schools that rank in the top 15% of all the schools we analyze get awarded with a place on this list.
Texas A&M University - College Station is one of the finest schools in the United States for getting a degree in marketing. Texas A&M College Station is a very large public university located in the midsize city of College Station. A Best Colleges rank of #44 out of 2,217 colleges nationwide means Texas A&M College Station is a great university overall.
There were about 291 marketing students who graduated with this degree at Texas A&M College Station in the most recent data year. Marketing degree recipients from Texas A&M University - College Station earn a boost of about $14,938 over the average earnings of marketing graduates.
Every student pursuing a degree in marketing has to look into Texas Christian University. TCU is a large private not-for-profit university located in the large city of Fort Worth. A Best Colleges rank of #80 out of 2,217 schools nationwide means TCU is a great university overall.
There were approximately 120 marketing students who graduated with this degree at TCU in the most recent data year. Marketing degree recipients from Texas Christian University earn a boost of about $13,395 above the typical income of marketing graduates.
Baylor University is one of the best schools in the country for getting a degree in marketing. Located in the city of Waco, Baylor is a private not-for-profit university with a very large student population. A Best Colleges rank of #123 out of 2,217 schools nationwide means Baylor is a great university overall.
There were roughly 160 marketing students who graduated with this degree at Baylor in the most recent data year. Those marketing students who get their degree from Baylor University earn $2,021 more than the standard marketing graduate.
It is difficult to beat Texas Tech University if you wish to pursue a degree in marketing. Located in the large city of Lubbock, Texas Tech is a public university with a fairly large student population. A Best Colleges rank of #168 out of 2,217 schools nationwide means Texas Tech is a great university overall.
There were roughly 337 marketing students who graduated with this degree at Texas Tech in the most recent data year. Marketing degree recipients from Texas Tech University earn a boost of approximately $4,059 over the typical income of marketing majors.
UT Austin is a very large public university located in the large city of Austin. A Best Colleges rank of #36 out of 2,217 colleges nationwide means UT Austin is a great university overall.
There were approximately 160 marketing students who graduated with this degree at UT Austin in the most recent data year. Marketing degree recipients from The University of Texas at Austin earn a boost of around $20,202 above the typical earnings of marketing graduates.
SMU is a fairly large private not-for-profit university located in the large suburb of Dallas. A Best Colleges rank of #73 out of 2,217 colleges nationwide means SMU is a great university overall.
There were approximately 74 marketing students who graduated with this degree at SMU in the most recent year we have data available. Degree recipients from the marketing major at Southern Methodist University make $27,718 above the average college graduate in this field when they enter the workforce.
University of Oklahoma is a very large public university located in the suburb of Norman. A Best Colleges rank of #140 out of 2,217 colleges nationwide means University of Oklahoma is a great university overall.
There were about 231 marketing students who graduated with this degree at University of Oklahoma in the most recent year we have data available. Those marketing students who get their degree from University of Oklahoma Norman Campus earn $4,973 more than the standard marketing graduate.
University of Arizona is a very large public university located in the city of Tucson. A Best Colleges rank of #133 out of 2,217 schools nationwide means University of Arizona is a great university overall.
There were approximately 214 marketing students who graduated with this degree at University of Arizona in the most recent data year. Marketing degree recipients from University of Arizona earn a boost of around $3,458 over the average earnings of marketing graduates.
UH is a very large public university located in the city of Houston. A Best Colleges rank of #211 out of 2,217 colleges nationwide means UH is a great university overall.
There were about 321 marketing students who graduated with this degree at UH in the most recent data year. Marketing degree recipients from University of Houston receive an earnings boost of around $3,672 above the average income of marketing majors.
Located in the city of Tempe, ASU - Tempe is a public university with a very large student population. A Best Colleges rank of #119 out of 2,217 schools nationwide means ASU - Tempe is a great university overall.
There were about 368 marketing students who graduated with this degree at ASU - Tempe in the most recent year we have data available. After graduating, marketing degree recipients generally make about $44,936 in their early careers.
Located in the distant town of Stillwater, OSU is a public university with a very large student population. This university ranks 2nd out of 32 schools for overall quality in the state of Oklahoma.
There were about 324 marketing students who graduated with this degree at OSU in the most recent year we have data available. Students who graduate with their degree from the marketing program report average early career income of $41,568.
UT Dallas is a fairly large public university located in the city of Richardson. A Best Colleges rank of #216 out of 2,217 colleges nationwide means UT Dallas is a great university overall.
There were roughly 223 marketing students who graduated with this degree at UT Dallas in the most recent year we have data available. Degree recipients from the marketing program at The University of Texas at Dallas earn $6,498 above the standard graduate in this field shortly after graduation.
These are some additional schools worth mentioning that are also great but just didn't quite make the cut to earn our top Best Marketing Schools in the Southwest Region award.
The bars on the spread charts above show the distribution of the schools on this list +/- one standard deviation from the mean.
The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
Credit for the banner image above goes to Nick Youngson.
college factual
The marketing program you select can have a big impact on your future. That's why we developed our collection of Best Schools for Marketing rankings. For our Best Overall Marketing School rankings, we roll up the results of our degree-level rankings, weighted by the number of degrees awarded at that level.
