2022 Best Value Bachelor’s Degree Colleges for Marketing/Marketing Management, General in the Great Lakes Region
Students have lots of options to chooose from today when trying to decide which college to attend. College Factual was founded, in part, to help students make the decision as to what would be the best school for them. Our “Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region” ranking is part of that endeavor.
In 2019-2020, 49,932 people earned their degree in marketing/marketing management, general, making the major the 13th most popular in the United States.
Across the Great Lakes region, there were 9,661 marketing/marketing management, general graduates with average earnings and debt of $0 and $0 respectively. At the bachelor’s degree level specifically, there were 8,764 marketing/marketing management, general graduates with average earnings and debt of $39,075 and $25,381 respectively.
This year’s “Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region” ranking looked at 135 colleges that offer degrees in a bachelor’s in marketing/marketing management, general. Not only do the schools that top this list have excellent marketing/marketing management, general programs, but they also cost less that schools of similar quality.
When determining these rankings, we looked at things such as overall quality of the marketing/marketing management, general program at the school and the cost to attend the school once aid has been awarded. See our ranking methodology to learn more.
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Since the program you select can have a significant impact on your future, we’ve developed a number of rankings, including this “Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region” list, to help you choose the best school for you.
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Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region
The following schools top our list of the Best Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region.
Top 25 Best Value Bachelor’s Degree Colleges for Marketing/Marketing Management, General in the Great Lakes Region
Out of the 135 schools in the Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region that were part of this year’s ranking, University of Wisconsin - La Crosse landed the #1 spot on the list. Located in La Crosse, Wisconsin, this fairly large public school handed out 122 degrees to qualified bachelors’s marketing management students in 2019-2020.
As a testament to the quality of education offered at UW - La Crosse, the school also landed the #15 spot in our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in the Great Lakes Region” ranking. The estimated yearly cost for University of Wisconsin - La Crosse is $14,580 for great lakes region bachelor’s degree marketing management students.
The school has an excellent freshman retention rate of 86%, which means students like the school well enough to return for a second year. The low student loan default rate of 1.6% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
Full University of Wisconsin - La Crosse Marketing/Marketing Management, General Report
You’ll be in good company if you decide to attend University of Wisconsin - Eau Claire. It ranked #2 on our 2022 Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region list. UW - Eau Claire is a public institution located in Eau Claire, Wisconsin. The school has a fairly large population, and it awarded 134 bachelors’s degrees in 2019-2020.
UW - Eau Claire also took the #16 spot in our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in the Great Lakes Region” ranking. It costs about $16,020 for great lakes region bachelor’s degree marketing management students per year to attend University of Wisconsin - Eau Claire.
Read more about Marketing/Marketing Management, General at UW - Eau Claire
You’ll be in good company if you decide to attend University of Wisconsin - Whitewater. It ranked #3 on our 2022 Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region list. University of Wisconsin - Whitewater is a public institution located in Whitewater, Wisconsin. The school has a fairly large population, and it awarded 184 bachelors’s degrees in 2019-2020.
UW - Whitewater not only placed well in this ranking. It is also #22 on our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in the Great Lakes Region” list. The yearly cost to attend University of Wisconsin - Whitewater is $15,249 for Great Lakes Region Bachelor’s Degree Marketing Management students.
Read more about Marketing/Marketing Management, General at University of Wisconsin - Whitewater
You’ll join some of the best and brightest minds around if you attend University of Wisconsin - Oshkosh. The school came in at #4 for the Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region. Oshkosh, Wisconsin is the setting for this fairly large institution of higher learning. The public school handed out bachelors’s marketing management degrees to 85 students in 2019-2020.
The yearly cost to attend UW Oshkosh is $15,463 for great lakes region bachelor’s degree marketing management students.
Read more about Marketing/Marketing Management, General at University of Wisconsin - Oshkosh
You’ll be in good company if you decide to attend Northern Illinois University. It ranked #5 on our 2022 Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region list. NIU is located in Dekalb, Illinois and, has a fairly large student population. In 2019-2020, this school awarded 152 bachelors’s marketing management degrees to qualified students.
The estimated yearly cost for NIU is $18,259 for Great Lakes Region Bachelor’s Degree Marketing Management students.
Read more about Marketing/Marketing Management, General at NIU
Grand Valley State University did quite well in the 2022 Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region ranking, coming in at #6. This large school is located in Allendale, Michigan, and it awarded 314 bachelors’s marketing management degrees in 2019-2020.
As a testament to the quality of education offered at GVSU, the school also landed the #18 spot in our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in the Great Lakes Region” ranking. The yearly cost to attend GVSU is $17,646 for great lakes region bachelor’s degree marketing management students.
The school has an impressive student loan default rate. It’s only 3.7%, which is much lower than the national rate of 10.1%.
Read more about Marketing/Marketing Management, General at Grand Valley State University
Western Michigan University did quite well in the 2022 Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region ranking, coming in at #7. WMU is a fairly large school located in Kalamazoo, Michigan that handed out 103 bachelors’s marketing management degrees in 2019-2020.
In addition to being on this list, WMU is in the top on our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in the Great Lakes Region” list. It’s in the top 20% of all schools in this category. It costs about $19,433 for Great Lakes Region Bachelor’s Degree Marketing Management students per year to attend Western Michigan University.
Read full report on Marketing/Marketing Management, General at WMU
With a ranking of #8, Illinois State University did quite well on the 2022 Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region list. Normal, Illinois is the setting for this large institution of higher learning. The public school handed out bachelors’s marketing management degrees to 291 students in 2019-2020.
Illinois State not only placed well in this ranking. It is also #13 on our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in the Great Lakes Region” list. It costs about $20,895 for Great Lakes Region Bachelor’s Degree Marketing Management students per year to attend Illinois State University.
The low student loan default rate of 4.4% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
Full Illinois State Marketing/Marketing Management, General Report
Purdue University Northwest landed the #9 spot on the 2022 Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region ranking. Located in Hammond, Indiana, this medium-sized public school handed out 63 diplomas to qualified bachelors’s marketing management students in 2019-2020.
It costs about $11,250 for great lakes region bachelor’s degree marketing management students per year to attend Purdue University Northwest.
Full Purdue Northwest Marketing/Marketing Management, General Report
Ferris State University ranked #10 on this year’s Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region list. Ferris is located in Big Rapids, Michigan and, has a fairly large student population. In 2019-2020, this school awarded 52 bachelors’s marketing management degrees to qualified students.
It costs about $12,889 for Great Lakes Region Bachelor’s Degree Marketing Management students per year to attend Ferris.
Read more about Marketing/Marketing Management, General at Ferris State University
Indiana Wesleyan University - National & Global ranked #11 on this year’s Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region list. Located in Marion, Indiana, this fairly large private not-for-profit school awarded 54 diplomas to qualified bachelors’s marketing management students in 2019-2020.
The estimated yearly cost for Indiana Wesleyan University - National & Global is $22,207 for great lakes region bachelor’s degree marketing management students.
Trine University-Regional/Non-Traditional Campuses landed the #12 spot on the 2022 Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region ranking. Located in Fort Wayne, Indiana, this small private not-for-profit school awarded 2 degrees to qualified bachelors’s marketing management students in 2019-2020.
Since the school has a student-to-faculty ratio of 7 to 1, those pursuing a degree will have more opportunities to interact with their professors. The student loan default rate at the school is 4.8%, which is quite low when compared to the national default rate of 10.1%.
University of Wisconsin - Stevens Point came in at #13 in this year’s edition of the Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region ranking. Located in Stevens Point, Wisconsin, this medium-sized public school handed out 11 degrees to qualified bachelors’s marketing management students in 2019-2020.
The estimated yearly cost for University of Wisconsin - Stevens Point is $14,465 for great lakes region bachelor’s degree marketing management students.
Read full report on Marketing/Marketing Management, General at UW - Stevens Point
With a ranking of #14, University of Wisconsin - Parkside did quite well on the 2022 Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region list. Kenosha, Wisconsin is the setting for this small institution of higher learning. The public school handed out bachelors’s marketing management degrees to 52 students in 2019-2020.
The estimated yearly cost for UW - Parkside is $11,327 for great lakes region bachelor’s degree marketing management students.
Read more about Marketing/Marketing Management, General at University of Wisconsin - Parkside
Eastern Illinois University ranked #15 on this year’s Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region list. Eastern Illinois University is a medium-sized school located in Charleston, Illinois that handed out 39 bachelors’s marketing management degrees in 2019-2020.
The estimated yearly cost for Eastern Illinois University is $14,607 for Great Lakes Region Bachelor’s Degree Marketing Management students.
Full Eastern Illinois University Marketing/Marketing Management, General Report
Western Illinois University ranked #16 on this year’s Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region list. This medium-sized school is located in Macomb, Illinois, and it awarded 29 bachelors’s marketing management degrees in 2019-2020.
The estimated yearly cost for Western Illinois University is $16,210 for Great Lakes Region Bachelor’s Degree Marketing Management students.
Full Western Illinois University Marketing/Marketing Management, General Report
University of Wisconsin - Milwaukee did quite well in the 2022 Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region ranking, coming in at #17. Milwaukee, Wisconsin is the setting for this large institution of higher learning. The public school handed out bachelors’s marketing management degrees to 292 students in 2019-2020.
The estimated yearly cost for UWM is $17,876 for great lakes region bachelor’s degree marketing management students.
Read more about Marketing/Marketing Management, General at UWM
Walsh College did quite well in the 2022 Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region ranking, coming in at #18. Walsh College is located in Troy, Michigan and, has a small student population. In 2019-2020, this school awarded 24 bachelors’s marketing management degrees to qualified students.
The low student loan default rate of 1.9% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
Read more about Marketing/Marketing Management, General at Walsh
Youngstown State University came in at #19 in this year’s edition of the Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region ranking. Youngstown State University is a fairly large school located in Youngstown, Ohio that handed out 50 bachelors’s marketing management degrees in 2019-2020.
The yearly cost to attend Youngstown State University is $11,947 for Great Lakes Region Bachelor’s Degree Marketing Management students.
Read full report on Marketing/Marketing Management, General at Youngstown State University
Central Michigan University did quite well in the 2022 Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region ranking, coming in at #20. This fairly large school is located in Mount Pleasant, Michigan, and it awarded 190 bachelors’s marketing management degrees in 2019-2020.
Central Michigan also made our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in the Great Lakes Region” list, coming in at #20. It costs about $15,981 for Great Lakes Region Bachelor’s Degree Marketing Management students per year to attend Central Michigan University.
Read more about Marketing/Marketing Management, General at Central Michigan University
University of Phoenix - Illinois ranked #21 on this year’s Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region list. University of Phoenix - Illinois is a small school located in Schaumburg, Illinois that handed out 1 bachelors’s marketing management degrees in 2019-2020.
Since the school has a student-to-faculty ratio of to 1, those pursuing a degree will have more opportunities to interact with their professors.
Read full report on Marketing/Marketing Management, General at University of Phoenix - Illinois
With a ranking of #22, University of Toledo did quite well on the 2022 Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region list. University of Toledo is a fairly large school located in Toledo, Ohio that handed out 286 bachelors’s marketing management degrees in 2019-2020.
It costs about $17,630 for great lakes region bachelor’s degree marketing management students per year to attend University of Toledo.
Full University of Toledo Marketing/Marketing Management, General Report
Southern Illinois University Carbondale landed the #23 spot on the 2022 Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region ranking. SIUC is a public institution located in Carbondale, Illinois. The school has a fairly large population, and it awarded 42 bachelors’s degrees in 2019-2020.
The estimated yearly cost for SIUC is $16,945 for great lakes region bachelor’s degree marketing management students.
With a ranking of #24, Bowling Green State University - Main Campus did quite well on the 2022 Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region list. Located in Bowling Green, Ohio, this fairly large public school handed out 102 diplomas to qualified bachelors’s marketing management students in 2019-2020.
It costs about $18,394 for Great Lakes Region Bachelor’s Degree Marketing Management students per year to attend Bowling Green State University - Main Campus.
Read full report on Marketing/Marketing Management, General at BGSU
Eastern Michigan University ranked #25 on this year’s Best Value Marketing Management Schools for a Bachelor’s in the Great Lakes Region list. Eastern Michigan University is a public institution located in Ypsilanti, Michigan. The school has a fairly large population, and it awarded 149 bachelors’s degrees in 2019-2020.
The estimated yearly cost for Eastern Michigan University is $15,924 for Great Lakes Region Bachelor’s Degree Marketing Management students.
Full Eastern Michigan Marketing/Marketing Management, General Report
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Notes and References
References
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
- Information about the national average student loan default rate is from the U.S. Department of Education and refers to data about the 2016 borrower cohort tracking period for which the cohort default rate (CDR) was 10.1%.
Read more about our data sources and methodologies
Footnotes
- *Average salary, average net price, and average tuition and fees are for the top schools only.
- Some schools otherwise deserving of recognition may have been removed from this ranking in the event that new data identified post-publication warranted it, or at the request of the school.
Credits
- Credit for the banner image above goes to Nick Youngson.
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