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2022 Best Value Bachelor’s Degree Colleges for Marketing/Marketing Management, General in the Southwest Region (With Aid)

71 Ranked Colleges
5,213 Degrees Awarded
$12,400 Avg Net Price*
Best Value Marketing Management Schools for a Bachelor's in the Southwest Region For Those Getting Aid

It’s not easy to decide which college to attend when there so many options available for students. College Factual was founded, in part, to help students make the decision as to what would be the best school for them. Our “Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid” ranking is part of that endeavor.

In 2019-2020, 49,932 people earned their degree in marketing/marketing management, general, making the major the 13th most popular in the United States.

Across the Southwest region, there were 6,043 marketing/marketing management, general graduates with average earnings and debt of $0 and $0 respectively. At the bachelor’s degree level specifically, there were 5,213 marketing/marketing management, general graduates with average earnings and debt of $38,896 and $23,899 respectively.

This year’s “Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid” ranking analyzed 71 colleges that offered a degree in marketing/marketing management, general. The schools that top this list are recognized because they have great marketing/marketing management, general programs and cost less that schools of similar quality.

Some of the factors we look at when determining these rankings are overall quality of the marketing/marketing management, general program at the school and the cost of the school after aid is awarded among other things. Check out our ranking methodology for more information.

More Ways to Rank Marketing/Marketing Management, General Schools

Since the program you select can have a significant impact on your future, we’ve developed a number of rankings, including this “Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid” list, to help you choose the best school for you.

One of our other unique offerings is College Combat. This tool lets you build your own customized comparisons utilizing the factors that are most important to you. When you have some time, check it out - you may want to bookmark the link so you don’t forget it.

Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid

The following schools top our list of the Best Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid.

Top 25 Best Value Bachelor’s Degree Colleges for Marketing/Marketing Management, General in the Southwest Region (With Aid)

#1 in overall quality

You’ll join some of the best and brightest minds around if you attend The University of Texas at Austin. The school came in at #1 for the Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid. The University of Texas at Austin is a public institution located in Austin, Texas. The school has a large population, and it awarded 193 bachelors’s degrees in 2019-2020.

UT Austin did well in our major quality rankings, too. It placed #1 on our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in the Southwest Region” list. The yearly cost to attend UT Austin is $18,023 for Southwest Region Bachelor’s Degree Marketing Management students with aid.

The school has an excellent freshman retention rate of 97%, which means students like the school well enough to return for a second year. The school has an impressive student loan default rate. It’s only 2.7%, which is much lower than the national rate of 10.1%.

Full UT Austin Marketing/Marketing Management, General Report

Out of the 71 schools in the Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid that were part of this year’s ranking, The University of Texas Rio Grande Valley landed the #2 spot on the list. Edinburg, Texas is the setting for this large institution of higher learning. The public school handed out bachelors’s marketing management degrees to 53 students in 2019-2020.

It costs about $4,514 for southwest region bachelor’s degree marketing management students with aid per year to attend UT Rio Grande Valley.

The school has an impressive student loan default rate. It’s only 4.8%, which is much lower than the national rate of 10.1%.

Read more about Marketing/Marketing Management, General at The University of Texas Rio Grande Valley

You’ll be in good company if you decide to attend Texas A & M University - Central Texas. It ranked #3 on our 2022 Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid list. This small school is located in Killeen, Texas, and it awarded 12 bachelors’s marketing management degrees in 2019-2020.

Read more about Marketing/Marketing Management, General at Texas A & M University - Central Texas

#10 in overall quality

You’ll be in good company if you decide to attend The University of Texas at Dallas. It ranked #4 on our 2022 Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid list. Richardson, Texas is the setting for this large institution of higher learning. The public school handed out bachelors’s marketing management degrees to 148 students in 2019-2020.

UT Dallas also made our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in the Southwest Region” list, coming in at #10. The yearly cost to attend UT Dallas is $15,232 for southwest region bachelor’s degree marketing management students with aid.

The student loan default rate at the school is 4.9%, which is quite low when compared to the national default rate of 10.1%. The school has an excellent freshman retention rate of 90%, which means students like the school well enough to return for a second year.

Read full report on Marketing/Marketing Management, General at UT Dallas

#9 in overall quality

You’ll be in good company if you decide to attend Arizona State University - Tempe. It ranked #5 on our 2022 Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid list. Arizona State University - Tempe is located in Tempe, Arizona and, has a large student population. In 2019-2020, this school awarded 308 bachelors’s marketing management degrees to qualified students.

ASU - Tempe also made our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in the Southwest Region” list, coming in at #9. The yearly cost to attend Arizona State University - Tempe is $11,706 for southwest region bachelor’s degree marketing management students with aid.

The school has an excellent freshman retention rate of 86%, which means students like the school well enough to return for a second year.

Read more about Marketing/Marketing Management, General at Arizona State University - Tempe

#6

Texas State University

San Marcos, Texas
#13 in overall quality

Texas State University came in at #6 in this year’s edition of the Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid ranking. Located in San Marcos, Texas, this large public school awarded 353 diplomas to qualified bachelors’s marketing management students in 2019-2020.

Texas State also made our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in the Southwest Region” list, coming in at #13. The yearly cost to attend Texas State is $15,230 for southwest region bachelor’s degree marketing management students with aid.

Full Texas State Marketing/Marketing Management, General Report

#7

University of Houston

Houston, Texas
#11 in overall quality

University of Houston came in at #7 in this year’s edition of the Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid ranking. UH is a public institution located in Houston, Texas. The school has a large population, and it awarded 241 bachelors’s degrees in 2019-2020.

UH also took the #11 spot in our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in the Southwest Region” ranking. It costs about $12,838 for Southwest Region Bachelor’s Degree Marketing Management students with aid per year to attend University of Houston.

The school has an excellent freshman retention rate of 86%, which means students like the school well enough to return for a second year.

Full University of Houston Marketing/Marketing Management, General Report

The University of Texas of the Permian Basin landed the #8 spot on the 2022 Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid ranking. Located in Odessa, Texas, this medium-sized public school handed out 30 degrees to qualified bachelors’s marketing management students in 2019-2020.

The yearly cost to attend The University of Texas of the Permian Basin is $10,092 for Southwest Region Bachelor’s Degree Marketing Management students with aid.

Full The University of Texas of the Permian Basin Marketing/Marketing Management, General Report

#9

Texas Tech University

Lubbock, Texas
#8 in overall quality

Texas Tech University did quite well in the 2022 Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid ranking, coming in at #9. Texas Tech University is a public institution located in Lubbock, Texas. The school has a large population, and it awarded 238 bachelors’s degrees in 2019-2020.

Texas Tech did well in our major quality rankings, too. It placed #8 on our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in the Southwest Region” list. It costs about $17,571 for southwest region bachelor’s degree marketing management students with aid per year to attend Texas Tech.

With a freshman retention rate of 87%, the school does an excellent job of retaining its students.

Read full report on Marketing/Marketing Management, General at Texas Tech

#18 in overall quality

With a ranking of #10, The University of Texas at San Antonio did quite well on the 2022 Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid list. San Antonio, Texas is the setting for this large institution of higher learning. The public school handed out bachelors’s marketing management degrees to 193 students in 2019-2020.

UTSA not only placed well in this ranking. It is also #18 on our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in the Southwest Region” list. The estimated yearly cost for UTSA is $13,853 for southwest region bachelor’s degree marketing management students with aid.

Read full report on Marketing/Marketing Management, General at UTSA

#11

University of North Texas

Denton, Texas
#15 in overall quality

University of North Texas came in at #11 in this year’s edition of the Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid ranking. University of North Texas is located in Denton, Texas and, has a large student population. In 2019-2020, this school awarded 233 bachelors’s marketing management degrees to qualified students.

As a testament to the quality of education offered at UNT, the school also landed the #15 spot in our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in the Southwest Region” ranking. It costs about $15,086 for Southwest Region Bachelor’s Degree Marketing Management students with aid per year to attend University of North Texas.

Students who start out at the school are likely to stick around. The freshman retention rate is 85%.

Read full report on Marketing/Marketing Management, General at UNT

#14 in overall quality

Oklahoma State University - Main Campus did quite well in the 2022 Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid ranking, coming in at #12. Located in Stillwater, Oklahoma, this large public school handed out 276 degrees to qualified bachelors’s marketing management students in 2019-2020.

OSU also took the #14 spot in our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in the Southwest Region” ranking. The estimated yearly cost for Oklahoma State University - Main Campus is $14,648 for Southwest Region Bachelor’s Degree Marketing Management students with aid.

Students who start out at the school are likely to stick around. The freshman retention rate is 85%.

Read more about Marketing/Marketing Management, General at OSU

#13

University of Arizona

Tucson, Arizona
#12 in overall quality

University of Arizona came in at #13 in this year’s edition of the Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid ranking. University of Arizona is located in Tucson, Arizona and, has a large student population. In 2019-2020, this school awarded 200 bachelors’s marketing management degrees to qualified students.

University of Arizona not only placed well in this ranking. It is also #12 on our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in the Southwest Region” list. The estimated yearly cost for University of Arizona is $15,016 for Southwest Region Bachelor’s Degree Marketing Management students with aid.

Students who start out at the school are likely to stick around. The freshman retention rate is 85%.

Full University of Arizona Marketing/Marketing Management, General Report

#14

MSU Texas

Wichita Falls, Texas

With a ranking of #14, MSU Texas did quite well on the 2022 Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid list. MSU Texas is located in Wichita Falls, Texas and, has a medium-sized student population. In 2019-2020, this school awarded 29 bachelors’s marketing management degrees to qualified students.

The yearly cost to attend MSU Texas is $10,045 for Southwest Region Bachelor’s Degree Marketing Management students with aid.

Full MSU Texas Marketing/Marketing Management, General Report

#15

Texas A&M University - College Station

College Station, Texas
#3 in overall quality

Texas A&M University - College Station came in at #15 in this year’s edition of the Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid ranking. Texas A&M College Station is located in College Station, Texas and, has a large student population. In 2019-2020, this school awarded 216 bachelors’s marketing management degrees to qualified students.

Texas A&M College Station not only placed well in this ranking. It is also #3 on our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in the Southwest Region” list. The yearly cost to attend Texas A&M College Station is $19,057 for southwest region bachelor’s degree marketing management students with aid.

The school has an impressive student loan default rate. It’s only 2.9%, which is much lower than the national rate of 10.1%. With a freshman retention rate of 94%, the school does an excellent job of retaining its students.

Read more about Marketing/Marketing Management, General at Texas A&M University - College Station

#21 in overall quality

University of Houston - Downtown came in at #16 in this year’s edition of the Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid ranking. Located in Houston, Texas, this fairly large public school awarded 42 degrees to qualified bachelors’s marketing management students in 2019-2020.

In addition to being on our southwest region bachelor’s degree marketing management students with aid list, UH Downtown has also earned the #21 rank in our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in the Southwest Region” ranking. The estimated yearly cost for UH Downtown is $6,848 for Southwest Region Bachelor’s Degree Marketing Management students with aid.

Full University of Houston - Downtown Marketing/Marketing Management, General Report

The University of Texas at El Paso came in at #17 in this year’s edition of the Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid ranking. This large school is located in El Paso, Texas, and it awarded 96 bachelors’s marketing management degrees in 2019-2020.

The estimated yearly cost for UTEP is $8,920 for southwest region bachelor’s degree marketing management students with aid.

Read full report on Marketing/Marketing Management, General at UTEP

#18

Northeastern State University

Tahlequah, Oklahoma

Northeastern State University came in at #18 in this year’s edition of the Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid ranking. Located in Tahlequah, Oklahoma, this medium-sized public school handed out 46 degrees to qualified bachelors’s marketing management students in 2019-2020.

The yearly cost to attend NSU is $9,994 for Southwest Region Bachelor’s Degree Marketing Management students with aid.

Full Northeastern State University Marketing/Marketing Management, General Report

With a ranking of #19, Southeastern Oklahoma State University did quite well on the 2022 Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid list. Southeastern Oklahoma State University is located in Durant, Oklahoma and, has a medium-sized student population. In 2019-2020, this school awarded 12 bachelors’s marketing management degrees to qualified students.

It costs about $8,237 for Southwest Region Bachelor’s Degree Marketing Management students with aid per year to attend Southeastern Oklahoma State University.

Full Southeastern Oklahoma State University Marketing/Marketing Management, General Report

#16 in overall quality

With a ranking of #20, The University of Texas at Arlington did quite well on the 2022 Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid list. This large school is located in Arlington, Texas, and it awarded 254 bachelors’s marketing management degrees in 2019-2020.

UT Arlington also took the #16 spot in our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in the Southwest Region” ranking. The estimated yearly cost for The University of Texas at Arlington is $14,246 for Southwest Region Bachelor’s Degree Marketing Management students with aid.

Full The University of Texas at Arlington Marketing/Marketing Management, General Report

#21

Texas Woman's University

Denton, Texas

Texas Woman’s University landed the #21 spot on the 2022 Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid ranking. TWU is located in Denton, Texas and, has a fairly large student population. In 2019-2020, this school awarded 37 bachelors’s marketing management degrees to qualified students.

The estimated yearly cost for Texas Woman’s University is $9,617 for Southwest Region Bachelor’s Degree Marketing Management students with aid.

Full TWU Marketing/Marketing Management, General Report

With a ranking of #22, The University of Texas at Tyler did quite well on the 2022 Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid list. UT Tyler is a public institution located in Tyler, Texas. The school has a medium-sized population, and it awarded 45 bachelors’s degrees in 2019-2020.

The estimated yearly cost for UT Tyler is $10,974 for Southwest Region Bachelor’s Degree Marketing Management students with aid.

Full The University of Texas at Tyler Marketing/Marketing Management, General Report

Stephen F Austin State University did quite well in the 2022 Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid ranking, coming in at #23. This fairly large school is located in Nacogdoches, Texas, and it awarded 66 bachelors’s marketing management degrees in 2019-2020.

It costs about $13,723 for Southwest Region Bachelor’s Degree Marketing Management students with aid per year to attend Stephen F Austin State University.

Read full report on Marketing/Marketing Management, General at SFASU

New Mexico State University - Main Campus landed the #24 spot on the 2022 Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid ranking. New Mexico State University - Main Campus is a fairly large school located in Las Cruces, New Mexico that handed out 79 bachelors’s marketing management degrees in 2019-2020.

It costs about $8,659 for southwest region bachelor’s degree marketing management students with aid per year to attend NMSU Main Campus.

Read full report on Marketing/Marketing Management, General at NMSU Main Campus

#25

Sam Houston State University

Huntsville, Texas
#25 in overall quality

Sam Houston State University did quite well in the 2022 Best Value Marketing Management Schools for a Bachelor’s in the Southwest Region For Those Getting Aid ranking, coming in at #25. SHSU is located in Huntsville, Texas and, has a large student population. In 2019-2020, this school awarded 82 bachelors’s marketing management degrees to qualified students.

In addition to being on our southwest region bachelor’s degree marketing management students with aid list, SHSU has also earned the #25 rank in our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in the Southwest Region” ranking. It costs about $14,617 for Southwest Region Bachelor’s Degree Marketing Management students with aid per year to attend Sam Houston State University.

Read more about Marketing/Marketing Management, General at SHSU

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Notes and References

References

  • The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of our data about colleges.
  • Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
  • Information about the national average student loan default rate is from the U.S. Department of Education and refers to data about the 2016 borrower cohort tracking period for which the cohort default rate (CDR) was 10.1%.

Read more about our data sources and methodologies

Footnotes

  • *Average salary, average net price, and average tuition and fees are for the top schools only.
  • Some schools otherwise deserving of recognition may have been removed from this ranking in the event that new data identified post-publication warranted it, or at the request of the school.

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