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2022 Best Value Bachelor’s Degree Colleges for Marketing/Marketing Management, General in Texas

53 Ranked Colleges
3,659 Degrees Awarded
$13,000 Avg Net Price*
Best Value Marketing Management Schools for a Bachelor's in Texas

Students have lots of options to chooose from today when trying to decide which college to attend. One of our goals at College Factual is to give you as much information as we can - such as our “Best Value Marketing Management Schools for a Bachelor’s in Texas” ranking - to help you make that decision.

Marketing/Marketing Management, General is the 13th most popular major in the country with 49,932 degrees awarded in 2019-2020.

Across Texas, there were 3,981 marketing/marketing management, general graduates with average earnings and debt of $0 and $0 respectively. At the bachelor’s degree level specifically, there were 3,659 marketing/marketing management, general graduates with average earnings and debt of $0 and $0 respectively.

This year’s “Best Value Marketing Management Schools for a Bachelor’s in Texas” ranking looked at 53 colleges that offer degrees in a bachelor’s in marketing/marketing management, general. This ranking identifies schools with high-quality marketing/marketing management, general programs that also have a lower cost than schools of similar quality.

Some of the factors we look at when determining these rankings are overall quality of the marketing/marketing management, general program at the school and the cost of the school after aid is awarded among other things. Check out our ranking methodology for more information.

One Size Does Not Fit All

The marketing management school you choose to invest your time and money in matters. To help you make the decision that is right for you, we’ve developed a number of major-specific rankings, including this list of “Best Value Marketing Management Schools for a Bachelor’s in Texas”.

To further help you make the college decision, we’ve developed a unique tool called College Combat that allows you to compare schools based on the factors that matter the most to you. If you’re torn between two schools, you can use it to help you see how they stack up against one another. Bookmark it so you can compare any new schools that might interest you.

Best Value Marketing Management Schools for a Bachelor’s in Texas

The following schools top our list of the Best Best Value Marketing Management Schools for a Bachelor’s in Texas.

Top 25 Best Value Bachelor’s Degree Colleges for Marketing/Marketing Management, General in Texas

#1 in overall quality

You’ll join some of the best and brightest minds around if you attend The University of Texas at Austin. The school came in at #1 for the Best Value Marketing Management Schools for a Bachelor’s in Texas. UT Austin is located in Austin, Texas and, has a large student population. In 2019-2020, this school awarded 193 bachelors’s marketing management degrees to qualified students.

In addition to being on our texas bachelor’s degree marketing management students list, UT Austin has also earned the #1 rank in our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in Texas” ranking. It costs about $18,023 for texas bachelor’s degree marketing management students per year to attend UT Austin.

The student loan default rate at the school is 2.7%, which is quite low when compared to the national default rate of 10.1%. Students who start out at the school are likely to stick around. The freshman retention rate is 97%.

Read more about Marketing/Marketing Management, General at The University of Texas at Austin

#3 in overall quality

You’ll be in good company if you decide to attend Texas A&M University - College Station. It ranked #2 on our 2022 Best Value Marketing Management Schools for a Bachelor’s in Texas list. Texas A&M University - College Station is a large school located in College Station, Texas that handed out 216 bachelors’s marketing management degrees in 2019-2020.

Texas A&M College Station not only placed well in this ranking. It is also #3 on our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in Texas” list. The estimated yearly cost for Texas A&M College Station is $19,057 for Texas Bachelor’s Degree Marketing Management students.

Students who start out at the school are likely to stick around. The freshman retention rate is 94%. The student loan default rate at the school is 2.9%, which is quite low when compared to the national default rate of 10.1%.

Read full report on Marketing/Marketing Management, General at Texas A&M College Station

#3

University of Houston

Houston, Texas
#9 in overall quality

You’ll be in good company if you decide to attend University of Houston. It ranked #3 on our 2022 Best Value Marketing Management Schools for a Bachelor’s in Texas list. University of Houston is a large public school situated in Houston, Texas. It awarded 241 bachelors’s marketing management degrees in 2019-2020.

As a testament to the quality of education offered at UH, the school also landed the #9 spot in our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in Texas” ranking. It costs about $12,838 for Texas Bachelor’s Degree Marketing Management students per year to attend University of Houston.

With a freshman retention rate of 86%, the school does an excellent job of retaining its students.

Read full report on Marketing/Marketing Management, General at University of Houston

#4

Texas Tech University

Lubbock, Texas
#7 in overall quality

You’ll be in good company if you decide to attend Texas Tech University. It ranked #4 on our 2022 Best Value Marketing Management Schools for a Bachelor’s in Texas list. Lubbock, Texas is the setting for this large institution of higher learning. The public school handed out bachelors’s marketing management degrees to 238 students in 2019-2020.

Texas Tech not only placed well in this ranking. It is also #7 on our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in Texas” list. It costs about $17,571 for Texas Bachelor’s Degree Marketing Management students per year to attend Texas Tech.

Students who start out at the school are likely to stick around. The freshman retention rate is 87%.

Read more about Marketing/Marketing Management, General at Texas Tech University

#5

Texas State University

San Marcos, Texas
#10 in overall quality

You’ll be in good company if you decide to attend Texas State University. It ranked #5 on our 2022 Best Value Marketing Management Schools for a Bachelor’s in Texas list. Texas State University is a large public school situated in San Marcos, Texas. It awarded 353 bachelors’s marketing management degrees in 2019-2020.

In addition to being on our texas bachelor’s degree marketing management students list, Texas State has also earned the #10 rank in our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in Texas” ranking. The yearly cost to attend Texas State University is $15,230 for texas bachelor’s degree marketing management students.

Read more about Marketing/Marketing Management, General at Texas State University

#11 in overall quality

With a ranking of #6, University of North Texas did quite well on the 2022 Best Value Marketing Management Schools for a Bachelor’s in Texas list. University of North Texas is a public institution located in Denton, Texas. The school has a large population, and it awarded 233 bachelors’s degrees in 2019-2020.

UNT also took the #11 spot in our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in Texas” ranking. The estimated yearly cost for UNT is $15,086 for texas bachelor’s degree marketing management students.

With a freshman retention rate of 85%, the school does an excellent job of retaining its students.

Read more about Marketing/Marketing Management, General at University of North Texas

#14 in overall quality

The University of Texas at San Antonio landed the #7 spot on the 2022 Best Value Marketing Management Schools for a Bachelor’s in Texas ranking. The University of Texas at San Antonio is a large public school situated in San Antonio, Texas. It awarded 193 bachelors’s marketing management degrees in 2019-2020.

UTSA also took the #14 spot in our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in Texas” ranking. It costs about $13,853 for Texas Bachelor’s Degree Marketing Management students per year to attend UTSA.

Read full report on Marketing/Marketing Management, General at The University of Texas at San Antonio

#15 in overall quality

University of Houston - Downtown came in at #8 in this year’s edition of the Best Value Marketing Management Schools for a Bachelor’s in Texas ranking. UH Downtown is a public institution located in Houston, Texas. The school has a fairly large population, and it awarded 42 bachelors’s degrees in 2019-2020.

UH Downtown also took the #15 spot in our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in Texas” ranking. The estimated yearly cost for UH Downtown is $6,848 for texas bachelor’s degree marketing management students.

Full University of Houston - Downtown Marketing/Marketing Management, General Report

#8 in overall quality

The University of Texas at Dallas came in at #9 in this year’s edition of the Best Value Marketing Management Schools for a Bachelor’s in Texas ranking. Richardson, Texas is the setting for this large institution of higher learning. The public school handed out bachelors’s marketing management degrees to 148 students in 2019-2020.

UT Dallas did well in our major quality rankings, too. It placed #8 on our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in Texas” list. The yearly cost to attend UT Dallas is $15,232 for Texas Bachelor’s Degree Marketing Management students.

With a freshman retention rate of 90%, the school does an excellent job of retaining its students. The low student loan default rate of 4.9% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read more about Marketing/Marketing Management, General at UT Dallas

#12 in overall quality

The University of Texas at Arlington landed the #10 spot on the 2022 Best Value Marketing Management Schools for a Bachelor’s in Texas ranking. UT Arlington is a large school located in Arlington, Texas that handed out 254 bachelors’s marketing management degrees in 2019-2020.

UT Arlington did well in our major quality rankings, too. It placed #12 on our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in Texas” list. It costs about $14,246 for texas bachelor’s degree marketing management students per year to attend The University of Texas at Arlington.

Full The University of Texas at Arlington Marketing/Marketing Management, General Report

#16 in overall quality

University of Houston - Clear Lake ranked #11 on this year’s Best Value Marketing Management Schools for a Bachelor’s in Texas list. This medium-sized school is located in Houston, Texas, and it awarded 47 bachelors’s marketing management degrees in 2019-2020.

As a testament to the quality of education offered at UH Clear Lake, the school also landed the #16 spot in our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in Texas” ranking. The estimated yearly cost for UH Clear Lake is $10,612 for Texas Bachelor’s Degree Marketing Management students.

Read full report on Marketing/Marketing Management, General at UH Clear Lake

#12

Tarleton State University

Stephenville, Texas
#20 in overall quality

Tarleton State University did quite well in the 2022 Best Value Marketing Management Schools for a Bachelor’s in Texas ranking, coming in at #12. Tarleton State University is a public institution located in Stephenville, Texas. The school has a fairly large population, and it awarded 45 bachelors’s degrees in 2019-2020.

Tarleton not only placed well in this ranking. It is also #20 on our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in Texas” list. The estimated yearly cost for Tarleton is $18,979 for texas bachelor’s degree marketing management students.

Read full report on Marketing/Marketing Management, General at Tarleton

#13

Sam Houston State University

Huntsville, Texas
#19 in overall quality

Sam Houston State University landed the #13 spot on the 2022 Best Value Marketing Management Schools for a Bachelor’s in Texas ranking. Sam Houston State University is located in Huntsville, Texas and, has a large student population. In 2019-2020, this school awarded 82 bachelors’s marketing management degrees to qualified students.

SHSU also took the #19 spot in our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in Texas” ranking. The yearly cost to attend Sam Houston State University is $14,617 for Texas Bachelor’s Degree Marketing Management students.

Read full report on Marketing/Marketing Management, General at SHSU

The University of Texas of the Permian Basin landed the #14 spot on the 2022 Best Value Marketing Management Schools for a Bachelor’s in Texas ranking. UT Permian Basin is a public institution located in Odessa, Texas. The school has a medium-sized population, and it awarded 30 bachelors’s degrees in 2019-2020.

It costs about $10,092 for texas bachelor’s degree marketing management students per year to attend The University of Texas of the Permian Basin.

Read more about Marketing/Marketing Management, General at UT Permian Basin

#15

West Texas A&M University

Canyon, Texas

West Texas A&M University came in at #15 in this year’s edition of the Best Value Marketing Management Schools for a Bachelor’s in Texas ranking. West Texas A&M University is a fairly large school located in Canyon, Texas that handed out 53 bachelors’s marketing management degrees in 2019-2020.

The estimated yearly cost for West Texas A&M University is $12,761 for Texas Bachelor’s Degree Marketing Management students.

Full West Texas A&M University Marketing/Marketing Management, General Report

The University of Texas Rio Grande Valley did quite well in the 2022 Best Value Marketing Management Schools for a Bachelor’s in Texas ranking, coming in at #16. Located in Edinburg, Texas, this large public school handed out 53 degrees to qualified bachelors’s marketing management students in 2019-2020.

The estimated yearly cost for UT Rio Grande Valley is $4,514 for texas bachelor’s degree marketing management students.

The low student loan default rate of 4.8% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read more about Marketing/Marketing Management, General at UT Rio Grande Valley

#17

Angelo State University

San Angelo, Texas

Angelo State University landed the #17 spot on the 2022 Best Value Marketing Management Schools for a Bachelor’s in Texas ranking. San Angelo, Texas is the setting for this fairly large institution of higher learning. The public school handed out bachelors’s marketing management degrees to 49 students in 2019-2020.

The estimated yearly cost for Angelo State is $13,819 for texas bachelor’s degree marketing management students.

Full Angelo State University Marketing/Marketing Management, General Report

Texas A & M University - Central Texas did quite well in the 2022 Best Value Marketing Management Schools for a Bachelor’s in Texas ranking, coming in at #18. This small school is located in Killeen, Texas, and it awarded 12 bachelors’s marketing management degrees in 2019-2020.

Read full report on Marketing/Marketing Management, General at Texas A & M University - Central Texas

#25 in overall quality

The University of Texas at Tyler landed the #19 spot on the 2022 Best Value Marketing Management Schools for a Bachelor’s in Texas ranking. This medium-sized school is located in Tyler, Texas, and it awarded 45 bachelors’s marketing management degrees in 2019-2020.

UT Tyler not only placed well in this ranking. It is also #25 on our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in Texas” list. It costs about $10,974 for Texas Bachelor’s Degree Marketing Management students per year to attend UT Tyler.

Read more about Marketing/Marketing Management, General at The University of Texas at Tyler

#20

MSU Texas

Wichita Falls, Texas

MSU Texas came in at #20 in this year’s edition of the Best Value Marketing Management Schools for a Bachelor’s in Texas ranking. MSU Texas is a medium-sized public school situated in Wichita Falls, Texas. It awarded 29 bachelors’s marketing management degrees in 2019-2020.

The estimated yearly cost for MSU Texas is $10,045 for Texas Bachelor’s Degree Marketing Management students.

Full MSU Texas Marketing/Marketing Management, General Report

#22 in overall quality

With a ranking of #21, Stephen F Austin State University did quite well on the 2022 Best Value Marketing Management Schools for a Bachelor’s in Texas list. Located in Nacogdoches, Texas, this fairly large public school awarded 66 degrees to qualified bachelors’s marketing management students in 2019-2020.

SFASU did well in our major quality rankings, too. It placed #22 on our “Best Marketing/Marketing Management, General Bachelor’s Degree Schools in Texas” list. It costs about $13,723 for Texas Bachelor’s Degree Marketing Management students per year to attend SFASU.

Read full report on Marketing/Marketing Management, General at Stephen F Austin State University

#22

Texas Woman's University

Denton, Texas

Texas Woman’s University did quite well in the 2022 Best Value Marketing Management Schools for a Bachelor’s in Texas ranking, coming in at #22. TWU is a fairly large public school situated in Denton, Texas. It awarded 37 bachelors’s marketing management degrees in 2019-2020.

It costs about $9,617 for texas bachelor’s degree marketing management students per year to attend Texas Woman’s University.

Read full report on Marketing/Marketing Management, General at Texas Woman’s University

#23

Texas A&M University - Corpus Christi

Corpus Christi, Texas

Texas A&M University - Corpus Christi ranked #23 on this year’s Best Value Marketing Management Schools for a Bachelor’s in Texas list. Texas A&M University - Corpus Christi is a public institution located in Corpus Christi, Texas. The school has a fairly large population, and it awarded 63 bachelors’s degrees in 2019-2020.

It costs about $16,332 for Texas Bachelor’s Degree Marketing Management students per year to attend Texas A&M University - Corpus Christi.

Read full report on Marketing/Marketing Management, General at Texas A&M University - Corpus Christi

The University of Texas at El Paso came in at #24 in this year’s edition of the Best Value Marketing Management Schools for a Bachelor’s in Texas ranking. This large school is located in El Paso, Texas, and it awarded 96 bachelors’s marketing management degrees in 2019-2020.

The estimated yearly cost for The University of Texas at El Paso is $8,920 for texas bachelor’s degree marketing management students.

Full The University of Texas at El Paso Marketing/Marketing Management, General Report

University of Houston - Victoria came in at #25 in this year’s edition of the Best Value Marketing Management Schools for a Bachelor’s in Texas ranking. University of Houston - Victoria is a small school located in Victoria, Texas that handed out 18 bachelors’s marketing management degrees in 2019-2020.

The estimated yearly cost for University of Houston - Victoria is $8,967 for texas bachelor’s degree marketing management students.

Full UH Victoria Marketing/Marketing Management, General Report

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Notes and References

References

  • The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of our data about colleges.
  • Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
  • Information about the national average student loan default rate is from the U.S. Department of Education and refers to data about the 2016 borrower cohort tracking period for which the cohort default rate (CDR) was 10.1%.

Read more about our data sources and methodologies

Footnotes

  • *Average salary, average net price, and average tuition and fees are for the top schools only.
  • Some schools otherwise deserving of recognition may have been removed from this ranking in the event that new data identified post-publication warranted it, or at the request of the school.

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