2022 Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k
With all of the options students have for higher education today, it can be tough to choose which direction to take. One of our goals at College Factual is to give you as much information as we can - such as our “Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k” ranking - to help you make that decision.
Marketing is the 16th most popular major in the country with 52,262 degrees awarded in 2019-2020. In 2017-2018, marketing graduates who were awarded their degree in 2015-2017, earned an average of $40,323 and had an average of $24,975 in loans still to pay off.
Across the Southwest region, there were 6,234 marketing graduates with average earnings and debt of $40,667 and $25,152 respectively. At the bachelor’s degree level specifically, there were 5,224 marketing graduates with average earnings and debt of $38,896 and $23,899 respectively.
For this year’s “Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k” ranking, we looked at 72 colleges that offer a degree in marketing. This ranking identifies schools with high-quality marketing programs that also have a lower cost than schools of similar quality.
To come up with these rankings, we looked at factors such as the cost to attend the school after aid is awarded and overall quality of the marketing program at the school. Check out our ranking methodology for more information.
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The marketing school you choose to invest your time and money in matters. To help you make the decision that is right for you, we’ve developed a number of major-specific rankings, including this list of “Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k”.
In addition to College Factual’s rankings, you may want to take a look at College Combat, our unique tool that lets you pit your favorite schools head-to-head and compare how they rate on factors that most interest you. We encourage you to try it out and pit your favorite colleges and universities head to head! If you don’t have time right now, you can bookmark it for later.
Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k
The following schools top our list of the Best Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k.
Top 26 Best Value Bachelor’s Degree Colleges for Marketing (Income $30-$48k) in the Southwest Region
Out of the 72 schools in the Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k that were part of this year’s ranking, University of North Texas landed the #1 spot on the list. This large school is located in Denton, Texas, and it awarded 233 bachelors’s marketing degrees in 2019-2020.
UNT did well in our major quality rankings, too. It placed #15 on our “Best Marketing Bachelor’s Degree Schools in the Southwest Region” list. The estimated yearly cost for University of North Texas is $9,082 for Southwest Region Bachelor’s Degree Marketing students whose families make $30-$48k.
The school has an excellent freshman retention rate of 85%, which means students like the school well enough to return for a second year.
You’ll be in good company if you decide to attend The University of Texas Rio Grande Valley. It ranked #2 on our 2022 Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k list. This large school is located in Edinburg, Texas, and it awarded 53 bachelors’s marketing degrees in 2019-2020.
It costs about $3,473 for Southwest Region Bachelor’s Degree Marketing students whose families make $30-$48k per year to attend UT Rio Grande Valley.
The student loan default rate at the school is 4.8%, which is quite low when compared to the national default rate of 10.1%.
Full The University of Texas Rio Grande Valley Marketing Report
You’ll be in good company if you decide to attend Oklahoma State University - Main Campus. It ranked #3 on our 2022 Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k list. OSU is a large school located in Stillwater, Oklahoma that handed out 276 bachelors’s marketing degrees in 2019-2020.
OSU also made our “Best Marketing Bachelor’s Degree Schools in the Southwest Region” list, coming in at #14. It costs about $9,962 for southwest region bachelor’s degree marketing students whose families make $30-$48k per year to attend OSU.
The school has an excellent freshman retention rate of 85%, which means students like the school well enough to return for a second year.
You’ll join some of the best and brightest minds around if you attend The University of Texas at Austin. The school came in at #4 for the Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k. UT Austin is located in Austin, Texas and, has a large student population. In 2019-2020, this school awarded 193 bachelors’s marketing degrees to qualified students.
In addition to being on our southwest region bachelor’s degree marketing students whose families make $30-$48k list, UT Austin has also earned the #1 rank in our “Best Marketing Bachelor’s Degree Schools in the Southwest Region” ranking. The estimated yearly cost for The University of Texas at Austin is $13,575 for southwest region bachelor’s degree marketing students whose families make $30-$48k.
Students who start out at the school are likely to stick around. The freshman retention rate is 97%. The student loan default rate at the school is 2.7%, which is quite low when compared to the national default rate of 10.1%.
Read full report on Marketing at The University of Texas at Austin
You’ll be in good company if you decide to attend Texas Tech University. It ranked #5 on our 2022 Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k list. Texas Tech is a large school located in Lubbock, Texas that handed out 238 bachelors’s marketing degrees in 2019-2020.
Texas Tech also made our “Best Marketing Bachelor’s Degree Schools in the Southwest Region” list, coming in at #8. It costs about $13,326 for southwest region bachelor’s degree marketing students whose families make $30-$48k per year to attend Texas Tech.
The school has an excellent freshman retention rate of 87%, which means students like the school well enough to return for a second year.
Arizona State University - Tempe ranked #6 on this year’s Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k list. ASU - Tempe is a large school located in Tempe, Arizona that handed out 308 bachelors’s marketing degrees in 2019-2020.
ASU - Tempe did well in our major quality rankings, too. It placed #9 on our “Best Marketing Bachelor’s Degree Schools in the Southwest Region” list. The estimated yearly cost for ASU - Tempe is $8,921 for Southwest Region Bachelor’s Degree Marketing students whose families make $30-$48k.
The school has an excellent freshman retention rate of 86%, which means students like the school well enough to return for a second year.
Read full report on Marketing at Arizona State University - Tempe
Texas A&M University - College Station came in at #7 in this year’s edition of the Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k ranking. This large school is located in College Station, Texas, and it awarded 216 bachelors’s marketing degrees in 2019-2020.
As a testament to the quality of education offered at Texas A&M College Station, the school also landed the #3 spot in our “Best Marketing Bachelor’s Degree Schools in the Southwest Region” ranking. The yearly cost to attend Texas A&M College Station is $13,270 for southwest region bachelor’s degree marketing students whose families make $30-$48k.
The school has an impressive student loan default rate. It’s only 2.9%, which is much lower than the national rate of 10.1%. With a freshman retention rate of 94%, the school does an excellent job of retaining its students.
Full Texas A&M University - College Station Marketing Report
University of Arizona ranked #8 on this year’s Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k list. Located in Tucson, Arizona, this large public school handed out 200 diplomas to qualified bachelors’s marketing students in 2019-2020.
As a testament to the quality of education offered at University of Arizona, the school also landed the #12 spot in our “Best Marketing Bachelor’s Degree Schools in the Southwest Region” ranking. The estimated yearly cost for University of Arizona is $11,466 for southwest region bachelor’s degree marketing students whose families make $30-$48k.
With a freshman retention rate of 85%, the school does an excellent job of retaining its students.
With a ranking of #9, University of Houston did quite well on the 2022 Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k list. UH is a large public school situated in Houston, Texas. It awarded 241 bachelors’s marketing degrees in 2019-2020.
UH did well in our major quality rankings, too. It placed #11 on our “Best Marketing Bachelor’s Degree Schools in the Southwest Region” list. It costs about $9,925 for Southwest Region Bachelor’s Degree Marketing students whose families make $30-$48k per year to attend UH.
With a freshman retention rate of 86%, the school does an excellent job of retaining its students.
The University of Texas at San Antonio did quite well in the 2022 Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k ranking, coming in at #10. The University of Texas at San Antonio is located in San Antonio, Texas and, has a large student population. In 2019-2020, this school awarded 193 bachelors’s marketing degrees to qualified students.
UTSA also took the #18 spot in our “Best Marketing Bachelor’s Degree Schools in the Southwest Region” ranking. The yearly cost to attend UTSA is $11,109 for southwest region bachelor’s degree marketing students whose families make $30-$48k.
Read full report on Marketing at The University of Texas at San Antonio
Trinity University ranked #11 on this year’s Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k list. Trinity University is a private not-for-profit institution located in San Antonio, Texas. The school has a small population, and it awarded 31 bachelors’s degrees in 2019-2020.
Trinity U also took the #5 spot in our “Best Marketing Bachelor’s Degree Schools in the Southwest Region” ranking. It costs about $12,991 for southwest region bachelor’s degree marketing students whose families make $30-$48k per year to attend Trinity U.
The school has an impressive student loan default rate. It’s only 1.8%, which is much lower than the national rate of 10.1%. With a freshman retention rate of 89%, the school does an excellent job of retaining its students. With a student-to-faculty ratio of 9 to 1, it’s easy to see that the school is committed to helping their undergraduates succeed.
Texas State University did quite well in the 2022 Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k ranking, coming in at #12. Texas State is a public institution located in San Marcos, Texas. The school has a large population, and it awarded 353 bachelors’s degrees in 2019-2020.
Texas State did well in our major quality rankings, too. It placed #13 on our “Best Marketing Bachelor’s Degree Schools in the Southwest Region” list. The estimated yearly cost for Texas State is $12,292 for Southwest Region Bachelor’s Degree Marketing students whose families make $30-$48k.
The University of Texas at Dallas came in at #13 in this year’s edition of the Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k ranking. UT Dallas is a public institution located in Richardson, Texas. The school has a large population, and it awarded 148 bachelors’s degrees in 2019-2020.
UT Dallas did well in our major quality rankings, too. It placed #10 on our “Best Marketing Bachelor’s Degree Schools in the Southwest Region” list. The estimated yearly cost for The University of Texas at Dallas is $11,745 for Southwest Region Bachelor’s Degree Marketing students whose families make $30-$48k.
With a freshman retention rate of 90%, the school does an excellent job of retaining its students. The student loan default rate at the school is 4.9%, which is quite low when compared to the national default rate of 10.1%.
The University of Texas at Tyler ranked #14 on this year’s Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k list. UT Tyler is a medium-sized public school situated in Tyler, Texas. It awarded 45 bachelors’s marketing degrees in 2019-2020.
It costs about $7,058 for southwest region bachelor’s degree marketing students whose families make $30-$48k per year to attend The University of Texas at Tyler.
Read more about Marketing at The University of Texas at Tyler
Texas Woman’s University did quite well in the 2022 Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k ranking, coming in at #15. This fairly large school is located in Denton, Texas, and it awarded 37 bachelors’s marketing degrees in 2019-2020.
The yearly cost to attend Texas Woman’s University is $7,050 for southwest region bachelor’s degree marketing students whose families make $30-$48k.
MSU Texas ranked #16 on this year’s Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k list. MSU Texas is a medium-sized public school situated in Wichita Falls, Texas. It awarded 29 bachelors’s marketing degrees in 2019-2020.
The estimated yearly cost for MSU Texas is $8,554 for southwest region bachelor’s degree marketing students whose families make $30-$48k.
Northeastern State University did quite well in the 2022 Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k ranking, coming in at #17. Located in Tahlequah, Oklahoma, this medium-sized public school handed out 46 diplomas to qualified bachelors’s marketing students in 2019-2020.
The estimated yearly cost for NSU is $7,543 for southwest region bachelor’s degree marketing students whose families make $30-$48k.
With a ranking of #18, Southeastern Oklahoma State University did quite well on the 2022 Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k list. Southeastern Oklahoma State University is a public institution located in Durant, Oklahoma. The school has a medium-sized population, and it awarded 12 bachelors’s degrees in 2019-2020.
The estimated yearly cost for Southeastern Oklahoma State University is $6,704 for Southwest Region Bachelor’s Degree Marketing students whose families make $30-$48k.
Read more about Marketing at Southeastern Oklahoma State University
The University of Texas of the Permian Basin ranked #19 on this year’s Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k list. UT Permian Basin is located in Odessa, Texas and, has a medium-sized student population. In 2019-2020, this school awarded 30 bachelors’s marketing degrees to qualified students.
The estimated yearly cost for The University of Texas of the Permian Basin is $10,221 for Southwest Region Bachelor’s Degree Marketing students whose families make $30-$48k.
With a ranking of #20, New Mexico State University - Main Campus did quite well on the 2022 Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k list. New Mexico State University - Main Campus is located in Las Cruces, New Mexico and, has a fairly large student population. In 2019-2020, this school awarded 79 bachelors’s marketing degrees to qualified students.
It costs about $7,006 for southwest region bachelor’s degree marketing students whose families make $30-$48k per year to attend New Mexico State University - Main Campus.
The University of Texas at El Paso ranked #21 on this year’s Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k list. The University of Texas at El Paso is a public institution located in El Paso, Texas. The school has a large population, and it awarded 96 bachelors’s degrees in 2019-2020.
It costs about $7,427 for southwest region bachelor’s degree marketing students whose families make $30-$48k per year to attend The University of Texas at El Paso.
Read more about Marketing at The University of Texas at El Paso
University of Houston - Victoria ranked #22 on this year’s Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k list. UH Victoria is a small school located in Victoria, Texas that handed out 18 bachelors’s marketing degrees in 2019-2020.
The yearly cost to attend UH Victoria is $7,404 for Southwest Region Bachelor’s Degree Marketing students whose families make $30-$48k.
Stephen F Austin State University did quite well in the 2022 Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k ranking, coming in at #23. Nacogdoches, Texas is the setting for this fairly large institution of higher learning. The public school handed out bachelors’s marketing degrees to 66 students in 2019-2020.
The estimated yearly cost for SFASU is $10,816 for southwest region bachelor’s degree marketing students whose families make $30-$48k.
The University of Texas at Arlington ranked #24 on this year’s Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k list. The University of Texas at Arlington is located in Arlington, Texas and, has a large student population. In 2019-2020, this school awarded 254 bachelors’s marketing degrees to qualified students.
In addition to being on our southwest region bachelor’s degree marketing students whose families make $30-$48k list, UT Arlington has also earned the #16 rank in our “Best Marketing Bachelor’s Degree Schools in the Southwest Region” ranking. It costs about $12,974 for Southwest Region Bachelor’s Degree Marketing students whose families make $30-$48k per year to attend UT Arlington.
Read more about Marketing at The University of Texas at Arlington
With a ranking of #25, Northern Arizona University did quite well on the 2022 Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k list. NAU is a public institution located in Flagstaff, Arizona. The school has a large population, and it awarded 112 bachelors’s degrees in 2019-2020.
It costs about $9,799 for Southwest Region Bachelor’s Degree Marketing students whose families make $30-$48k per year to attend Northern Arizona University.
University of Oklahoma Norman Campus ranked #25 on this year’s Best Value Marketing Schools for a Bachelor’s in the Southwest Region For Those Making $30-$48k list. University of Oklahoma is a public institution located in Norman, Oklahoma. The school has a large population, and it awarded 185 bachelors’s degrees in 2019-2020.
University of Oklahoma also made our “Best Marketing Bachelor’s Degree Schools in the Southwest Region” list, coming in at #6. It costs about $17,285 for southwest region bachelor’s degree marketing students whose families make $30-$48k per year to attend University of Oklahoma.
The school has an excellent freshman retention rate of 87%, which means students like the school well enough to return for a second year. The student loan default rate at the school is 4.7%, which is quite low when compared to the national default rate of 10.1%.
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Notes and References
References
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
- Information about the national average student loan default rate is from the U.S. Department of Education and refers to data about the 2016 borrower cohort tracking period for which the cohort default rate (CDR) was 10.1%.
Read more about our data sources and methodologies
Footnotes
- *Average salary, average net price, and average tuition and fees are for the top schools only.
- Some schools otherwise deserving of recognition may have been removed from this ranking in the event that new data identified post-publication warranted it, or at the request of the school.
Credits
- Credit for the banner image above goes to Nick Youngson.
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