2022 Best Value Marketing Schools for a Bachelor’s in Massachusetts
With all of the options students have for higher education today, it can be tough to choose which direction to take. Our mission at College Factual is to arm you with as much information as we can to help you make that decision. Our “Best Value Marketing Schools for a Bachelor’s in Massachusetts” ranking is one tool we have developed to help in this regard.
Marketing is the 16th most popular major in the country with 52,262 degrees awarded in 2019-2020. In 2017-2018, marketing graduates who were awarded their degree in 2015-2017, earned an average of $40,323 and had an average of $24,975 in loans still to pay off.
Across Massachusetts, there were 1,789 marketing graduates with average earnings and debt of $47,867 and $30,850 respectively. At the bachelor’s degree level specifically, there were 1,295 marketing graduates with average earnings and debt of $42,887 and $24,387 respectively.
This year’s “Best Value Marketing Schools for a Bachelor’s in Massachusetts” ranking looked at 25 colleges that offer degrees in a bachelor’s in marketing. Not only do the schools that top this list have excellent marketing programs, but they also cost less that schools of similar quality.
To come up with these rankings, we looked at factors such as the cost to attend the school after aid is awarded and overall quality of the marketing program at the school. See our ranking methodology to learn more.
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Since picking the right college can be one of the most important decisions of your life, we’ve developed the “Best Value Marketing Schools for a Bachelor’s in Massachusetts” ranking, along with many other major-related rankings, to help you make that decision.
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Best Value Marketing Schools for a Bachelor’s in Massachusetts
The following schools top our list of the Best Best Value Marketing Schools for a Bachelor’s in Massachusetts.
Top 25 Best Value Bachelor’s Degree Colleges for Marketing in Massachusetts
Out of the 25 schools in the Best Value Marketing Schools for a Bachelor’s in Massachusetts that were part of this year’s ranking, University of Massachusetts Amherst landed the #1 spot on the list. This large school is located in Amherst, Massachusetts, and it awarded 155 bachelors’s marketing degrees in 2019-2020.
In addition to being on our massachusetts bachelor’s degree marketing students list, UMass Amherst has also earned the #4 rank in our “Best Marketing Bachelor’s Degree Schools in Massachusetts” ranking. The estimated yearly cost for UMass Amherst is $22,501 for massachusetts bachelor’s degree marketing students.
With a freshman retention rate of 89%, the school does an excellent job of retaining its students. The low student loan default rate of 2.8% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
You’ll be in good company if you decide to attend Framingham State University. It ranked #2 on our 2022 Best Value Marketing Schools for a Bachelor’s in Massachusetts list. Framingham, Massachusetts is the setting for this small institution of higher learning. The public school handed out bachelors’s marketing degrees to 36 students in 2019-2020.
Framingham State not only placed well in this ranking. It is also #18 on our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list. It costs about $20,001 for Massachusetts Bachelor’s Degree Marketing students per year to attend Framingham State.
Out of the 25 schools in the Best Value Marketing Schools for a Bachelor’s in Massachusetts that were part of this year’s ranking, Salem State University landed the #3 spot on the list. This medium-sized school is located in Salem, Massachusetts, and it awarded 54 bachelors’s marketing degrees in 2019-2020.
Salem State did well in our major quality rankings, too. It placed #15 on our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list. The yearly cost to attend Salem State is $18,399 for Massachusetts Bachelor’s Degree Marketing students.
You’ll join some of the best and brightest minds around if you attend Bridgewater State University. The school came in at #4 for the Best Value Marketing Schools for a Bachelor’s in Massachusetts. Bridgewater State University is located in Bridgewater, Massachusetts and, has a fairly large student population. In 2019-2020, this school awarded 80 bachelors’s marketing degrees to qualified students.
Bridgewater State did well in our major quality rankings, too. It placed #19 on our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list. The yearly cost to attend Bridgewater State University is $18,457 for Massachusetts Bachelor’s Degree Marketing students.
You’ll join some of the best and brightest minds around if you attend University of Massachusetts - Dartmouth. The school came in at #5 for the Best Value Marketing Schools for a Bachelor’s in Massachusetts. UMass Dartmouth is a medium-sized public school situated in North Dartmouth, Massachusetts. It awarded 83 bachelors’s marketing degrees in 2019-2020.
UMass Dartmouth also took the #12 spot in our “Best Marketing Bachelor’s Degree Schools in Massachusetts” ranking. The yearly cost to attend University of Massachusetts - Dartmouth is $18,503 for massachusetts bachelor’s degree marketing students.
Cambridge College landed the #6 spot on the 2022 Best Value Marketing Schools for a Bachelor’s in Massachusetts ranking. Boston, Massachusetts is the setting for this small institution of higher learning. The private not-for-profit school handed out bachelors’s marketing degrees to 1 students in 2019-2020.
Cambridge College also made our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list, coming in at #25. The estimated yearly cost for Cambridge College is $26,993 for Massachusetts Bachelor’s Degree Marketing students.
With a student-to-faculty ratio of 10 to 1, it’s easy to see that the school is committed to helping their undergraduates succeed.
Eastern Nazarene College landed the #7 spot on the 2022 Best Value Marketing Schools for a Bachelor’s in Massachusetts ranking. This small school is located in Quincy, Massachusetts, and it awarded 1 bachelors’s marketing degrees in 2019-2020.
ENC not only placed well in this ranking. It is also #20 on our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list. It costs about $20,751 for massachusetts bachelor’s degree marketing students per year to attend ENC.
With a student-to-faculty ratio of 10 to 1, it’s easy to see that the school is committed to helping their undergraduates succeed.
Endicott College came in at #8 in this year’s edition of the Best Value Marketing Schools for a Bachelor’s in Massachusetts ranking. Located in Beverly, Massachusetts, this small private not-for-profit school awarded 43 diplomas to qualified bachelors’s marketing students in 2019-2020.
Endicott did well in our major quality rankings, too. It placed #7 on our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list. The estimated yearly cost for Endicott College is $35,642 for Massachusetts Bachelor’s Degree Marketing students.
The student loan default rate at the school is 3.2%, which is quite low when compared to the national default rate of 10.1%.
Western New England University ranked #9 on this year’s Best Value Marketing Schools for a Bachelor’s in Massachusetts list. Located in Springfield, Massachusetts, this small private not-for-profit school awarded 51 diplomas to qualified bachelors’s marketing students in 2019-2020.
In addition to being on our massachusetts bachelor’s degree marketing students list, Western New England has also earned the #8 rank in our “Best Marketing Bachelor’s Degree Schools in Massachusetts” ranking. The yearly cost to attend Western New England is $30,079 for massachusetts bachelor’s degree marketing students.
The low student loan default rate of 4.8% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
Read full report on Marketing at Western New England University
Nichols College ranked #10 on this year’s Best Value Marketing Schools for a Bachelor’s in Massachusetts list. Nichols College is a small school located in Dudley, Massachusetts that handed out 22 bachelors’s marketing degrees in 2019-2020.
As a testament to the quality of education offered at Nichols, the school also landed the #17 spot in our “Best Marketing Bachelor’s Degree Schools in Massachusetts” ranking. The yearly cost to attend Nichols is $27,721 for massachusetts bachelor’s degree marketing students.
Fisher College came in at #11 in this year’s edition of the Best Value Marketing Schools for a Bachelor’s in Massachusetts ranking. Located in Boston, Massachusetts, this small private not-for-profit school handed out 4 diplomas to qualified bachelors’s marketing students in 2019-2020.
Fisher College not only placed well in this ranking. It is also #24 on our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list. The yearly cost to attend Fisher College is $22,204 for Massachusetts Bachelor’s Degree Marketing students.
Becker College came in at #12 in this year’s edition of the Best Value Marketing Schools for a Bachelor’s in Massachusetts ranking. Worcester, Massachusetts is the setting for this small institution of higher learning. The private not-for-profit school handed out bachelors’s marketing degrees to 3 students in 2019-2020.
Becker College also took the #16 spot in our “Best Marketing Bachelor’s Degree Schools in Massachusetts” ranking. The yearly cost to attend Becker College is $32,920 for massachusetts bachelor’s degree marketing students.
With a ranking of #13, Lasell University did quite well on the 2022 Best Value Marketing Schools for a Bachelor’s in Massachusetts list. Lasell is a private not-for-profit institution located in Newton, Massachusetts. The school has a small population, and it awarded 16 bachelors’s degrees in 2019-2020.
Lasell also made our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list, coming in at #13. The yearly cost to attend Lasell is $27,428 for Massachusetts Bachelor’s Degree Marketing students.
Elms College landed the #14 spot on the 2022 Best Value Marketing Schools for a Bachelor’s in Massachusetts ranking. Elms College is located in Chicopee, Massachusetts and, has a small student population. In 2019-2020, this school awarded 8 bachelors’s marketing degrees to qualified students.
As a testament to the quality of education offered at Elms College, the school also landed the #21 spot in our “Best Marketing Bachelor’s Degree Schools in Massachusetts” ranking. It costs about $23,855 for Massachusetts Bachelor’s Degree Marketing students per year to attend Elms College.
Simmons University came in at #15 in this year’s edition of the Best Value Marketing Schools for a Bachelor’s in Massachusetts ranking. Simmons University is a private not-for-profit institution located in Boston, Massachusetts. The school has a medium-sized population, and it awarded 7 bachelors’s degrees in 2019-2020.
Simmons did well in our major quality rankings, too. It placed #14 on our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list. The yearly cost to attend Simmons University is $30,008 for Massachusetts Bachelor’s Degree Marketing students.
The low student loan default rate of 2.0% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. With a student-to-faculty ratio of 9 to 1, it’s easy to see that the school is committed to helping their undergraduates succeed.
Assumption University ranked #16 on this year’s Best Value Marketing Schools for a Bachelor’s in Massachusetts list. Assumption University is located in Worcester, Massachusetts and, has a small student population. In 2019-2020, this school awarded 47 bachelors’s marketing degrees to qualified students.
Assumption did well in our major quality rankings, too. It placed #10 on our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list. The estimated yearly cost for Assumption University is $28,466 for massachusetts bachelor’s degree marketing students.
The student loan default rate at the school is 3.2%, which is quite low when compared to the national default rate of 10.1%.
With a ranking of #17, Springfield College did quite well on the 2022 Best Value Marketing Schools for a Bachelor’s in Massachusetts list. Springfield College is a private not-for-profit institution located in Springfield, Massachusetts. The school has a small population, and it awarded 4 bachelors’s degrees in 2019-2020.
As a testament to the quality of education offered at Springfield College, the school also landed the #22 spot in our “Best Marketing Bachelor’s Degree Schools in Massachusetts” ranking. The yearly cost to attend Springfield College is $30,134 for massachusetts bachelor’s degree marketing students.
The school has an excellent freshman retention rate of 85%, which means students like the school well enough to return for a second year.
American International College ranked #18 on this year’s Best Value Marketing Schools for a Bachelor’s in Massachusetts list. AIC is a small school located in Springfield, Massachusetts that handed out 7 bachelors’s marketing degrees in 2019-2020.
AIC also made our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list, coming in at #23. The estimated yearly cost for American International College is $25,044 for massachusetts bachelor’s degree marketing students.
With a ranking of #19, Emmanuel College Massachusetts did quite well on the 2022 Best Value Marketing Schools for a Bachelor’s in Massachusetts list. Boston, Massachusetts is the setting for this small institution of higher learning. The private not-for-profit school handed out bachelors’s marketing degrees to 22 students in 2019-2020.
Emmanuel Boston also took the #11 spot in our “Best Marketing Bachelor’s Degree Schools in Massachusetts” ranking. The yearly cost to attend Emmanuel Boston is $28,314 for massachusetts bachelor’s degree marketing students.
The school has an impressive student loan default rate. It’s only 4.6%, which is much lower than the national rate of 10.1%.
Suffolk University ranked #20 on this year’s Best Value Marketing Schools for a Bachelor’s in Massachusetts list. This medium-sized school is located in Boston, Massachusetts, and it awarded 173 bachelors’s marketing degrees in 2019-2020.
Suffolk also took the #9 spot in our “Best Marketing Bachelor’s Degree Schools in Massachusetts” ranking. It costs about $30,701 for Massachusetts Bachelor’s Degree Marketing students per year to attend Suffolk.
The school has an impressive student loan default rate. It’s only 4.0%, which is much lower than the national rate of 10.1%.
Merrimack College did quite well in the 2022 Best Value Marketing Schools for a Bachelor’s in Massachusetts ranking, coming in at #21. Merrimack College is located in North Andover, Massachusetts and, has a medium-sized student population. In 2019-2020, this school awarded 95 bachelors’s marketing degrees to qualified students.
Merrimack not only placed well in this ranking. It is also #6 on our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list. It costs about $33,650 for Massachusetts Bachelor’s Degree Marketing students per year to attend Merrimack College.
The student loan default rate at the school is 4.3%, which is quite low when compared to the national default rate of 10.1%.
Stonehill College came in at #22 in this year’s edition of the Best Value Marketing Schools for a Bachelor’s in Massachusetts ranking. Easton, Massachusetts is the setting for this small institution of higher learning. The private not-for-profit school handed out bachelors’s marketing degrees to 40 students in 2019-2020.
Stonehill did well in our major quality rankings, too. It placed #3 on our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list. The estimated yearly cost for Stonehill is $34,658 for massachusetts bachelor’s degree marketing students.
With a freshman retention rate of 86%, the school does an excellent job of retaining its students. The school has an impressive student loan default rate. It’s only 1.4%, which is much lower than the national rate of 10.1%.
With a ranking of #23, Emerson College did quite well on the 2022 Best Value Marketing Schools for a Bachelor’s in Massachusetts list. Located in Boston, Massachusetts, this medium-sized private not-for-profit school awarded 64 diplomas to qualified bachelors’s marketing students in 2019-2020.
Emerson did well in our major quality rankings, too. It placed #5 on our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list. The yearly cost to attend Emerson College is $45,365 for Massachusetts Bachelor’s Degree Marketing students.
The school has an impressive student loan default rate. It’s only 2.5%, which is much lower than the national rate of 10.1%.
Bentley University came in at #24 in this year’s edition of the Best Value Marketing Schools for a Bachelor’s in Massachusetts ranking. Waltham, Massachusetts is the setting for this medium-sized institution of higher learning. The private not-for-profit school handed out bachelors’s marketing degrees to 146 students in 2019-2020.
Bentley did well in our major quality rankings, too. It placed #2 on our “Best Marketing Bachelor’s Degree Schools in Massachusetts” list. It costs about $38,986 for massachusetts bachelor’s degree marketing students per year to attend Bentley.
The low student loan default rate of 2.1% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. The school has an excellent freshman retention rate of 92%, which means students like the school well enough to return for a second year.
With a ranking of #25, Boston College did quite well on the 2022 Best Value Marketing Schools for a Bachelor’s in Massachusetts list. Boston College is a fairly large private not-for-profit school situated in Chestnut Hill, Massachusetts. It awarded 127 bachelors’s marketing degrees in 2019-2020.
In addition to being on our massachusetts bachelor’s degree marketing students list, Boston College has also earned the #1 rank in our “Best Marketing Bachelor’s Degree Schools in Massachusetts” ranking. The estimated yearly cost for Boston College is $35,899 for Massachusetts Bachelor’s Degree Marketing students.
The school has an impressive student loan default rate. It’s only 1.2%, which is much lower than the national rate of 10.1%. With a freshman retention rate of 93%, the school does an excellent job of retaining its students.
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Notes and References
References
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
- Information about the national average student loan default rate is from the U.S. Department of Education and refers to data about the 2016 borrower cohort tracking period for which the cohort default rate (CDR) was 10.1%.
Read more about our data sources and methodologies
Footnotes
- *Average salary, average net price, and average tuition and fees are for the top schools only.
- Some schools otherwise deserving of recognition may have been removed from this ranking in the event that new data identified post-publication warranted it, or at the request of the school.
Credits
- Credit for the banner image above goes to Nick Youngson.
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