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2024 Best Marketing Bachelor's Degree Schools in Massachusetts

27 Colleges in Massachusetts
1,214 Bachelor's Degrees
$46,020 Avg Early-Career Salary
If you pursue a bachelor's degree in marketing, you won't be alone. The field of study is the #11 most popular program in the country. This means there are lots of options to choose from when you decide to get your degree.

College Factual looked at 27 colleges and universities when compiling its 2024 Best Marketing Bachelor's Degree Schools in Massachusetts ranking. Combined, these schools handed out 1,214 bachelor's degrees in marketing to qualified students.

Jump to one of the following sections: * Our Methodology

Choosing a Great Marketing School for Your Bachelor's Degree

Best Marketing Bachelor's Degree Schools in Massachusetts The marketing bachelor's degree program you select can have a big impact on your future. Important measures of a quality marketing program can vary widely even among the top schools. To make it into this list, a school must excel in the following areas.

A Great Overall School

A school that excels in educating for a particular major and degree level must be a great school overall as well. To make it into this list a school must rank well in our overall Best Colleges ranking. This ranking considered factors such as graduation rates, overall graduate earnings and other educational resources to identify great colleges and universities.

Early-Career Earnings

One measure we use to determine the quality of a school is to look at the average salary of bachelor's graduates during the early years of their career. That is, everyone wants their bachelor's degree to be worth something, and salaries are one measure of determining that.

Other Factors We Consider

In addition to the above, you should consider some of the following factors:

Our full ranking methodology documents in more detail how we consider these factors to identify the best schools for marketing students working on their bachelor's degree.

More Ways to Rank Marketing Schools

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Since the program you select can have a significant impact on your future, we've developed a number of rankings, including this Best Marketing Bachelor's Degree Schools in Massachusetts list, to help you choose the best school for you.

In addition to our rankings, you can take two colleges and compare them based on the criteria that matters most to you in our unique tool, College Combat. Test it out when you get a chance! You may also want to bookmark the link and share it with others who are trying to make the college decision.


 

Best Schools for Bachelor’s Students to Study Marketing in Massachusetts

Below you'll see a list of the best colleges and universities for pursuing a bachelor's degree in marketing.

10 Top Massachusetts Schools for a Bachelor's in Marketing

1
Bentley crest
Bentley University
Waltham, MA
113 Annual Graduates
$53,367 Median Starting Salary
$26,000 Median Student Debt

It's difficult to beat Bentley University if you wish to pursue a bachelor's degree in marketing. Bentley is a moderately-sized private not-for-profit university located in the city of Waltham.

Marketing bachelor's degree recipients from Bentley University earn a boost of approximately $7,347 over the average income of marketing majors.

More information about a bachelor’s in marketing from Bentley University

2
Boston College crest
Boston College
Chestnut Hill, MA
135 Annual Graduates
$58,593 Median Starting Salary
$18,000 Median Student Debt

It is difficult to beat Boston College if you want to pursue a bachelor's degree in marketing. Boston College is a fairly large private not-for-profit college located in the city of Chestnut Hill.

Bachelor's recipients from the marketing major at Boston College earn $12,573 more than the average college graduate with the same degree when they enter the workforce.

More information about a bachelor’s in marketing from Boston College

3
123 Annual Graduates
$46,057 Median Starting Salary
$27,000 Median Student Debt

It's difficult to beat Suffolk University if you wish to pursue a bachelor's degree in marketing. Suffolk is a medium-sized private not-for-profit university located in the large city of Boston.

Soon after graduation, marketing bachelor's recipients usually earn about $46,057 at the beginning of their careers.

More information about a bachelor’s in marketing from Suffolk University

4
150 Annual Graduates
$49,497 Median Starting Salary
$23,750 Median Student Debt

University of Massachusetts Amherst is one of the finest schools in the United States for getting a bachelor's degree in marketing. Located in the large suburb of Amherst, UMass Amherst is a public university with a fairly large student population.

Those marketing students who get their bachelor's degree from University of Massachusetts Amherst earn $3,477 more than the typical marketing grad.

More information about a bachelor’s in marketing from University of Massachusetts Amherst

5
Emerson crest
Emerson College
Boston, MA
84 Annual Graduates
$44,510 Median Starting Salary
$24,250 Median Student Debt

Located in the large city of Boston, Emerson is a private not-for-profit college with a medium-sized student population.

Students who graduate with their bachelor's from the marketing program report average early career earnings of $44,510.

More information about a bachelor’s in marketing from Emerson College

6
Stonehill crest
Stonehill College
Easton, MA
53 Annual Graduates
$48,179 Median Starting Salary
$26,000 Median Student Debt

Located in the suburb of Easton, Stonehill is a private not-for-profit college with a small student population.

Bachelor's recipients from the marketing degree program at Stonehill College earn $2,159 more than the standard college grad with the same degree shortly after graduation.

More information about a bachelor’s in marketing from Stonehill College

7
37 Annual Graduates
$26,949 Median Student Debt

Western New England is a small private not-for-profit university located in the city of Springfield.More information about a bachelor’s in marketing from Western New England University

8
4 Annual Graduates

Simmons is a medium-sized private not-for-profit university located in the large city of Boston.More information about a bachelor’s in marketing from Simmons University

9
78 Annual Graduates
$40,835 Median Starting Salary
$27,000 Median Student Debt

UMass Dartmouth is a moderately-sized public university located in the midsize suburb of North Dartmouth.

Students who graduate with their bachelor's from the marketing program state that they receive average early career income of $40,835.

More information about a bachelor’s in marketing from University of Massachusetts - Dartmouth

10
24 Annual Graduates
$27,000 Median Student Debt

Emmanuel Boston is a small private not-for-profit college located in the city of Boston.More information about a bachelor’s in marketing from Emmanuel College Massachusetts

Best Marketing Colleges in the New England Region

Explore all the Best Marketing Colleges in the New England Area or other specific states within that region.

State Colleges Degrees Awarded
Connecticut 183 635
New Hampshire 157 311
Rhode Island 157 552
Maine 156 151
Vermont 155 26

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Marketing is one of 21 different types of Business, Management & Marketing programs to choose from.

Marketing Concentrations

Major Annual Graduates
Marketing/Marketing Management, General 1,177
Other Marketing 35
Digital Marketing 2

Majors Similar to Marketing

Related Major Annual Graduates
Business Administration & Management 4,821
General Business/Commerce 1,377
Finance & Financial Management 1,354
Accounting 1,129
Management Sciences & Quantitative Methods 390
Hospitality Management 281
International Business 253
Other Business, Management & Marketing 200
Entrepreneurial Studies 118
Construction Management 106

Notes and References

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