2027 Best Value Marketing Schools in Massachusetts
[Marketing](/majors/business-management-marketing-sales/marketing/) degree programs vary widely in price and payoff across the country. A high-value program keeps cost low while graduates go on to earn well.
College Factual analyzed 23 schools to build this 2027 ranking of the best value marketing schools.
What’s on this page:
2027 Best Value Marketing Schools in Massachusetts
If you want to know which schools deliver the best value for the marketing degrees they offer, see the list below.
Best Value Marketing Schools
Fitchburg State University earned the #1 spot for value among marketing schools in Massachusetts. Fitchburg State University is a moderately-sized public school located in the suburb of Fitchburg. Expect in-state tuition and fees of around $11,346, while out-of-state students pay about $17,426. Students borrow a median of $25,840 to complete the marketing program here. Marketing graduates of Fitchburg State University earn a median of $48,965 early in their careers. That is a strong return on a $25,840 median debt. Fitchburg State University admits about 87% of applicants.
The strong cost-to-outcome balance at Harvard University earned it the #2 place for marketing. Located in the city of Cambridge, Harvard University is a very large private not-for-profit university. The average in-state cost of tuition and fees is $61,676. Marketing graduates carry a median of $16,616 in student loans. Early-career marketing graduates make about $95,207. Set against $16,616 in median debt, that is a healthy payoff. The acceptance rate is 4%.
The strong cost-to-outcome balance at Salem State University earned it the #3 place for marketing. Set in the suburb of Salem, Salem State University is a moderately-sized public institution. Expect in-state tuition and fees of around $12,338, with out-of-state students paying around $19,531. Marketing graduates carry a median of $27,176 in student loans. Soon after graduation, marketing degree recipients from Salem State University generally make around $49,656. Set against $27,176 in median debt, that is a healthy payoff. Roughly 96% of applicants are accepted.
Westfield State University is a great value for students pursuing a degree in marketing, landing the #4 spot this year. Westfield State University is a moderately-sized public school located in the suburb of Westfield. Students from in state pay about $12,179 in tuition and fees, while out-of-state students pay about $18,259. Marketing graduates carry a median of $25,910 in student loans. Marketing graduates of Westfield State University earn a median of $46,645 early in their careers. Weighed against typical debt, the earnings make a compelling case for value. Westfield State University admits about 81% of applicants.
Bridgewater State University came in at #5 on our 2027 list of the best value marketing schools. Bridgewater State University is a large public school located in the suburb of Bridgewater. Students from in state pay about $11,734 in tuition and fees, compared with $17,874 for out-of-state students. Typical student debt for marketing graduates is $23,375. Marketing graduates of Bridgewater State University earn a median of $39,871 early in their careers. Set against $23,375 in median debt, that is a healthy payoff. Roughly 88% of applicants are accepted.
Framingham State University came in at #6 for value in marketing this year. Framingham State University is a moderately-sized public school located in the city of Framingham. Expect in-state tuition and fees of around $11,920, while out-of-state students pay about $18,000. Students borrow a median of $25,962 to complete the marketing program here. Early-career marketing graduates make about $39,218. That is a strong return on a $25,962 median debt. Framingham State University admits about 84% of applicants.
University Of Massachusetts Amherst came in at #7 for value in marketing this year. University Of Massachusetts Amherst is a very large public school located in the city of Amherst. In-state tuition and fees average $17,772, with out-of-state students paying around $40,449. Marketing graduates carry a median of $23,750 in student loans. Early-career marketing graduates make about $58,462. Weighed against typical debt, the earnings make a compelling case for value. University Of Massachusetts Amherst admits about 60% of applicants.
Boston University ranked #8 on our 2027 list of the best value marketing schools. Boston University is a very large private not-for-profit school located in the city of Boston. Expect in-state tuition and fees of around $68,102. Typical student debt for marketing graduates is $25,232. Marketing graduates of Boston University earn a median of $61,136 early in their careers. That is a strong return on a $25,232 median debt. Boston University admits about 11% of applicants.
University Of Massachusetts Dartmouth came in at #9 for value in marketing this year. Set in the suburb of North Dartmouth, University Of Massachusetts Dartmouth is a moderately-sized public institution. In-state tuition and fees average $15,612, compared with $32,567 for out-of-state students. Typical student debt for marketing graduates is $27,000. Early-career marketing graduates make about $42,782. That is a strong return on a $27,000 median debt. The acceptance rate is 91%.
Western New England University landed the #10 spot for marketing value this year. Located in the city of Springfield, Western New England University is a mid-sized private not-for-profit university. Expect in-state tuition and fees of around $47,820. Typical student debt for marketing graduates is $26,949. Soon after graduation, marketing degree recipients from Western New England University generally make around $64,056. Set against $26,949 in median debt, that is a healthy payoff. Roughly 84% of applicants are accepted.
Emmanuel College Massachusetts earned the #11 position for value in marketing this year. Set in the city of Boston, Emmanuel College Massachusetts is a mid-sized private not-for-profit institution. The average in-state cost of tuition and fees is $48,550. Students borrow a median of $27,000 to complete the marketing program here. Early-career marketing graduates make about $46,491. Set against $27,000 in median debt, that is a healthy payoff. Roughly 76% of applicants are accepted.
Fisher College placed #12 among the best values for marketing. Set in the city of Boston, Fisher College is a mid-sized private not-for-profit institution. In-state tuition and fees average $35,689. Students borrow a median of $28,590 to complete the marketing program here. Marketing graduates of Fisher College earn a median of $44,872 early in their careers. Set against $28,590 in median debt, that is a healthy payoff. The acceptance rate is 71%.
Clark University landed the #13 spot for marketing value this year. Set in the city of Worcester, Clark University is a mid-sized private not-for-profit institution. Expect in-state tuition and fees of around $58,467. Typical student debt for marketing graduates is $26,153. Soon after graduation, marketing degree recipients from Clark University generally make around $43,257. Set against $26,153 in median debt, that is a healthy payoff. The acceptance rate is 40%.
Assumption College landed the #14 spot for marketing value this year. Set in the city of Worcester, Assumption College is a mid-sized private not-for-profit institution. In-state tuition and fees average $51,356. Typical student debt for marketing graduates is $27,000. Soon after graduation, marketing degree recipients from Assumption College generally make around $55,314. Set against $27,000 in median debt, that is a healthy payoff. Roughly 83% of applicants are accepted.
Suffolk University landed the #15 spot for marketing value this year. Set in the city of Boston, Suffolk University is a moderately-sized private not-for-profit institution. Expect in-state tuition and fees of around $47,550. Marketing graduates carry a median of $27,000 in student loans. Early-career marketing graduates make about $54,017. That is a strong return on a $27,000 median debt. Suffolk University admits about 82% of applicants.
Stonehill College landed the #16 spot for marketing value this year. Located in the suburb of Easton, Stonehill College is a mid-sized private not-for-profit university. In-state tuition and fees average $56,370. Marketing graduates carry a median of $26,000 in student loans. Marketing graduates of Stonehill College earn a median of $50,025 early in their careers. That is a strong return on a $26,000 median debt. Roughly 66% of applicants are accepted.
Nichols College landed the #17 spot for marketing value this year. Set in the suburb of Dudley, Nichols College is a small private not-for-profit institution. In-state tuition and fees average $42,705. Typical student debt for marketing graduates is $27,000. Early-career marketing graduates make about $52,388. That is a strong return on a $27,000 median debt. Nichols College admits about 81% of applicants.
Merrimack College placed #18 among the best values for marketing. Set in the suburb of North Andover, Merrimack College is a moderately-sized private not-for-profit institution. In-state tuition and fees average $53,962. Typical student debt for marketing graduates is $26,913. Marketing graduates of Merrimack College earn a median of $50,506 early in their careers. Set against $26,913 in median debt, that is a healthy payoff. Roughly 70% of applicants are accepted.
Bentley University came in at #19 for value in marketing this year. Set in the city of Waltham, Bentley University is a moderately-sized private not-for-profit institution. The average in-state cost of tuition and fees is $61,000. Marketing graduates carry a median of $26,000 in student loans. Early-career marketing graduates make about $60,447. Weighed against typical debt, the earnings make a compelling case for value. Roughly 45% of applicants are accepted.
Endicott College landed the #20 spot for marketing value this year. Located in the suburb of Beverly, Endicott College is a moderately-sized private not-for-profit university. The average in-state cost of tuition and fees is $40,650. Students borrow a median of $26,981 to complete the marketing program here. Soon after graduation, marketing degree recipients from Endicott College generally make around $49,913. Set against $26,981 in median debt, that is a healthy payoff. Endicott College admits about 71% of applicants.
Boston College placed #21 among the best values for marketing. Boston College is a large private not-for-profit school located in the city of Chestnut Hill. In-state tuition and fees average $70,702. Students borrow a median of $18,000 to complete the marketing program here. Soon after graduation, marketing degree recipients from Boston College generally make around $66,227. That is a strong return on a $18,000 median debt. Roughly 16% of applicants are accepted.
Hult International Business School landed the #22 spot for marketing value this year. Located in the city of Cambridge, Hult International Business School is a mid-sized private not-for-profit university. In-state tuition and fees average $53,688. Marketing graduates of Hult International Business School earn a median of $54,261 early in their careers. Roughly 60% of applicants are accepted.
Emerson College placed #23 among the best values for marketing. Emerson College is a moderately-sized private not-for-profit school located in the city of Boston. Students from in state pay about $57,056 in tuition and fees. Typical student debt for marketing graduates is $24,250. Marketing graduates of Emerson College earn a median of $54,563 early in their careers. Set against $24,250 in median debt, that is a healthy payoff. The acceptance rate is 51%.
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Notes and References
This list is compiled by College Factual (MF_RANKING_2025), 2027 edition. The methodology weighs the cost of a degree against the earnings graduates go on to achieve, drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).
Ranking method: College Major Best Value · 23 schools evaluated.
*Averages shown above reflect the top 23 ranked schools only.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE), serves as the core of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
More about our data sources and methodologies.
