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Arizona State University - Tempe Bachelor’s in Marketing

308 Bachelor's Degrees Awarded
$48,539 Average Salary
$19,500 Average Student Debt

The main focus area for this major is Marketing/Marketing Management, General. For more details on this concentration, visit its profile page.

Marketing is a major offered under the business, management and marketing program of study at Arizona State University - Tempe. We’ve gathered data and other essential information about the bachelor’s degree program in marketing, such as diversity of students, how many students graduated in recent times, and more.

If there’s something special you’re looking for, you can use one of the links below to find it:

Rankings for the ASU - Tempe Bachelor’s in Marketing

#91 in the U.S
#1 in Arizona

Each year, we produce a number of different types of college rankings to help students decide which school is the best fit for them. ASU - Tempe was ranked #91 on College Factual's most recent list of the best schools for marketing majors. This puts the bachelor's program at the school solidly in the top 15% of all colleges and universities in the country. It is also ranked #1 in Arizona.

Here are some of the other rankings for ASU - Tempe.

Ranking TypeRank
Most Popular Bachelor’s Degree Colleges for Marketing17
Most Popular Colleges for Marketing20
Best Marketing Bachelor’s Degree Colleges for Veterans26
Best Marketing Colleges for Veterans27
Best Value Bachelor’s Degree Colleges for Marketing (With Aid)31
Best Value Bachelor’s Degree Colleges for Marketing (Income $0-$30k)31
Best Value Bachelor’s Degree Colleges for Marketing (Income Over $110k)33
Best Value Bachelor’s Degree Colleges for Marketing (Income $30-$48k)37
Best Value Bachelor’s Degree Colleges for Marketing (Income $75-$110k)45
Best Value Bachelor’s Degree Colleges for Marketing (Income $48-$75k)53
Best Value Colleges for Marketing (Income $0-$30k)54
Best Value Colleges for Marketing (Income $30-$48k)67
Best Value Colleges for Marketing (Income Over $110k)79
Best Marketing Bachelor’s Degree Schools81
Best Value Colleges for Marketing (With Aid)84
Highest Paid Bachelor’s Degree Marketing Graduates87
Best Marketing Schools91
Best Value Colleges for Marketing (Income $48-$75k)101
Best Value Colleges for Marketing (Income $75-$110k)110
Highest Paid Marketing Graduates133
Best Value Bachelor’s Degree Colleges for Marketing247
Best Value Colleges for Marketing383
Most Focused Bachelor’s Degree Colleges for Marketing504
Most Focused Colleges for Marketing551

How Much Does a Bachelor’s in Marketing from ASU - Tempe Cost?

$11,338 Average Tuition and Fees (In-State)
$19,500 Average Student Debt

ASU - Tempe Undergraduate Tuition and Fees

Out-of-state part-time undergraduates at ASU - Tempe paid an average of $1,200 per credit hour in 2019-2020. The average for in-state students was $765 per credit hour. The following table shows the average full-time tuition and fees for undergraduates.

In StateOut of State
Tuition$10,710$28,800
Fees$628$628
Books and Supplies$1,300$1,300
On Campus Room and Board$13,510$13,510
On Campus Other Expenses$3,430$3,430

Learn more about ASU - Tempe tuition and fees.

ASU - Tempe Marketing Bachelor’s Student Debt

You may also want to consider how much in student loans you’ll need when thinking about the overall cost to attend a school. Students who received their bachelor’s degree at ASU - Tempe in Marketing walked away with an average of $19,500 in student debt. That is 19% lower than the national average of $24,055.

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How Much Can You Make With a Bachelor’s in Marketing From ASU - Tempe?

$48,539 Average Salary
High Earnings Boost

The median early career salary of marketing students who receive their bachelor’s degree from ASU - Tempe is $48,539 per year. That is 23% higher than the national average of $39,622.

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Does ASU - Tempe Offer an Online Bachelor’s in Marketing?

Online degrees for the ASU - Tempe marketing bachelor’s degree program are not available at this time. To see if the school offers distance learning options in other areas, visit the ASU - Tempe Online Learning page.

ASU - Tempe Bachelor’s Student Diversity for Marketing

308 Bachelor's Degrees Awarded
59.7% Women
29.9% Racial-Ethnic Minorities*
There were 308 bachelor’s degrees in marketing awarded during the 2019-2020 academic year. Information about those students is shown below.

Male-to-Female Ratio

Women made up around 59.7% of the marketing students who took home a bachelor’s degree in 2019-2020. This is higher than the nationwide number of 53.5%.

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Racial-Ethnic Diversity

Racial-ethnic minority graduates* made up 29.9% of the marketing bachelor’s degrees at ASU - Tempe in 2019-2020. This is higher than the nationwide number of 27%.

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Race/EthnicityNumber of Students
Asian22
Black or African American3
Hispanic or Latino48
Native American or Alaska Native3
Native Hawaiian or Pacific Islander0
White180
International Students36
Other Races/Ethnicities16

Bachelor’s in Marketing Focus Areas at ASU - Tempe

Marketing students may decide to major in one of the following focus areas.

Focus AreaAnnual Graduates
Marketing/Marketing Management, General308

You may also be interested in one of these majors related to marketing.

Related MajorAnnual Graduates
Business Administration & Management623
Accounting271
Entrepreneurial Studies78
Finance & Financial Management375
Hospitality Management45

View All Marketing Related Majors >

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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