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California State University - Fullerton Bachelor’s in Business, Management & Marketing

2,451 Bachelor's Degrees Awarded

Business, Management & Marketing is a program of study at California State University - Fullerton. The school offers a bachelor’s degree in the area. Here, you’ll find out more about the major bachelor’s degree program in business, management and marketing, including such details as the number of graduates, ethnicity of students, related majors and concentrations, and more.

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Rankings for the Cal State Fullerton Bachelor’s in Business, Management & Marketing

#273 in the U.S
#38 in California

In order to help students and their parents find the best school for them, we have created several different types of college rankings, which are updated yearly. Cal State Fullerton was ranked #273 on College Factual's most recent list of the best schools for business, management and marketing majors. This puts the bachelor's program at the school solidly in the top 15% of all colleges and universities in the country. It is also ranked #38 in California.

Here are some of the other rankings for Cal State Fullerton.

Ranking TypeRank
Most Popular Bachelor’s Degree Colleges for Business, Management & Marketing9
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (With Aid)23
Most Popular Colleges for Business, Management & Marketing25
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $75-$110k)33
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $48-$75k)37
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income Over $110k)37
Best Value Master’s Degree Colleges for Business, Management & Marketing (With Aid)39
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $30-$48k)45
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $75-$110k)49
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $0-$30k)52
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income Over $110k)55
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $48-$75k)62
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $30-$48k)63
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $0-$30k)65
Best Value Colleges for Business, Management & Marketing (Income $0-$30k)92
Best Value Colleges for Business, Management & Marketing (Income $30-$48k)93
Best Value Colleges for Business, Management & Marketing (With Aid)93
Best Value Colleges for Business, Management & Marketing (Income $48-$75k)103
Best Value Colleges for Business, Management & Marketing (Income $75-$110k)141
Best Value Colleges for Business, Management & Marketing (Income Over $110k)174
Best Business, Management & Marketing Bachelor’s Degree Schools231
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing264
Most Popular Master’s Degree Colleges for Business, Management & Marketing272
Best Business, Management & Marketing Schools273
Most Focused Bachelor’s Degree Colleges for Business, Management & Marketing303
Highest Paid Master’s Degree Business, Management & Marketing Graduates314
Best Business, Management & Marketing Bachelor’s Degree Colleges for Veterans371
Best Business, Management & Marketing Master’s Degree Schools371
Best Business, Management & Marketing Colleges for Veterans397
Best Business, Management & Marketing Master’s Degree Colleges for Veterans459
Highest Paid Bachelor’s Degree Business, Management & Marketing Graduates541
Best Value Master’s Degree Colleges for Business, Management & Marketing621
Most Focused Colleges for Business, Management & Marketing622
Best Value Colleges for Business, Management & Marketing667
Highest Paid Business, Management & Marketing Graduates702
Most Focused Master’s Degree Colleges for Business, Management & Marketing1,112

How Much Does a Bachelor’s in Business, Management & Marketing from Cal State Fullerton Cost?

$6,954 Average Tuition and Fees (In-State)

Cal State Fullerton Undergraduate Tuition and Fees

The following table shows the average full-time tuition and fees for undergraduates.

In StateOut of State
Tuition$5,742$17,622
Fees$1,212$1,212
Books and Supplies$1,150$1,150
On Campus Room and Board$16,296$16,296
On Campus Other Expenses$4,316$4,316

Learn more about Cal State Fullerton tuition and fees.

Does Cal State Fullerton Offer an Online Bachelor’s in Business, Management & Marketing?

Cal State Fullerton does not offer an online option for its business, management and marketing bachelor’s degree program at this time. To see if the school offers distance learning options in other areas, visit the Cal State Fullerton Online Learning page.

Cal State Fullerton Bachelor’s Student Diversity for Business, Management & Marketing

2,451 Bachelor's Degrees Awarded
44.1% Women
66.5% Racial-Ethnic Minorities*
There were 2,451 bachelor’s degrees in business, management and marketing awarded during the 2019-2020 academic year. Information about those students is shown below.

Male-to-Female Ratio

Of the students who received their bachelor’s degree in business, management and marketing in 2019-2020, 44.1% of them were women. This is less than the nationwide number of 46.5%.

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Racial-Ethnic Diversity

Around 66.5% of business, management and marketing bachelor’s degree recipients at Cal State Fullerton in 2019-2020 were awarded to racial-ethnic minorities*. This is higher than the nationwide number of 33%.

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Race/EthnicityNumber of Students
Asian754
Black or African American23
Hispanic or Latino754
Native American or Alaska Native0
Native Hawaiian or Pacific Islander5
White514
International Students216
Other Races/Ethnicities185

Bachelor’s in Business, Management & Marketing Focus Areas at Cal State Fullerton

Business, Management & Marketing students may decide to major in one of the following focus areas.

Focus AreaAnnual Graduates
Business Administration & Management2,374
International Business77

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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