We've pulled together some essential information you should know about the program, including how many students graduate each year, the ethnic diversity of these students, average starting salaries, and more. In addition, we cover how SCU ranks in comparison to other schools with marketing programs.
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In College Factual's most recent rankings for the best schools for marketing majors, SCU came in at #9. This puts it in the top 5% of the country in this field of study. It is also ranked #2 in California.
During the 2020-2021 academic year, Santa Clara University handed out 90 bachelor's degrees in marketing. This is a decrease of 2% over the previous year when 92 degrees were handed out.
In 2021, 29 students received their master’s degree in marketing from SCU. This makes it the #31 most popular school for marketing master’s degree candidates in the country.
The median salary of marketing students who receive their bachelor's degree at SCU is $60,745. This is higher than $41,682, which is the national median for all marketing bachelor's degree recipients.
While getting their bachelor's degree at SCU, marketing students borrow a median amount of $19,712 in student loans. This is not too bad considering that the median debt load of all marketing bachelor's degree recipients across the country is $25,000.
Take a look at the following statistics related to the make-up of the marketing majors at Santa Clara University.
Of the 90 students who earned a bachelor's degree in Marketing from SCU in 2020-2021, 40% were men and 60% were women.
The following table and chart show the ethnic background for students who recently graduated from Santa Clara University with a bachelor's in marketing.
Ethnic Background | Number of Students |
---|---|
Asian | 19 |
Black or African American | 2 |
Hispanic or Latino | 17 |
White | 38 |
Non-Resident Aliens | 6 |
Other Races | 8 |
During the 2020-2021 academic year, 29 marketing majors earned their master's degree from SCU. Of these graduates, 45% were men and 55% were women.
The majority of the students with this major are white. About 55% of 2021 graduates were in this category.
The following table and chart show the ethnic background for students who recently graduated from Santa Clara University with a master's in marketing.
Ethnic Background | Number of Students |
---|---|
Asian | 4 |
Black or African American | 1 |
Hispanic or Latino | 5 |
White | 16 |
Non-Resident Aliens | 1 |
Other Races | 2 |
Related Major | Annual Graduates |
---|---|
Business Administration & Management | 221 |
Finance & Financial Management | 162 |
Accounting | 159 |
Management Sciences & Quantitative Methods | 70 |
Management Information Systems | 39 |
More about our data sources and methodologies.