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University of North Carolina at Chapel Hill Bachelor’s in Business, Management & Marketing

440 Bachelor's Degrees Awarded

Business, Management & Marketing is a program of study at University of North Carolina at Chapel Hill. The school offers a bachelor’s degree in the area. We’ve pulled together some essential information you should know about the bachelor’s degree program in business, management and marketing, including how many students graduate each year, the ethnic diversity of these students, and more.

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Rankings for the UNC Chapel Hill Bachelor’s in Business, Management & Marketing

#23 in the U.S
#2 in North Carolina

Each year, we produce a number of different types of college rankings to help students decide which school is the best fit for them. In College Factual's most recent rankings for the best schools for business, management and marketing majors, UNC Chapel Hill came in at #23. This puts it in the top 5% of the country in this field of study. It is also ranked #2 in North Carolina.

Here are some of the other rankings for UNC Chapel Hill.

Ranking TypeRank
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (With Aid)1
Best Value Colleges for Business, Management & Marketing (With Aid)1
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (With Aid)1
Best Value Master’s Degree Colleges for Business, Management & Marketing (With Aid)1
Best Business, Management & Marketing Doctor’s Degree Colleges for Veterans2
Best Business, Management & Marketing Master’s Degree Colleges for Veterans2
Best Business, Management & Marketing Colleges for Veterans2
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income Over $110k)4
Best Business, Management & Marketing Bachelor’s Degree Colleges for Veterans4
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income Over $110k)5
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $0-$30k)11
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income Over $110k)13
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income $0-$30k)13
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $30-$48k)13
Highest Paid Doctor’s Degree Business, Management & Marketing Graduates14
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income $48-$75k)14
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income $30-$48k)14
Best Business, Management & Marketing Doctor’s Degree Schools15
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income $75-$110k)15
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $0-$30k)16
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $30-$48k)17
Best Business, Management & Marketing Master’s Degree Schools17
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $48-$75k)17
Best Value Colleges for Business, Management & Marketing (Income $30-$48k)18
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $48-$75k)19
Highest Paid Bachelor’s Degree Business, Management & Marketing Graduates19
Best Business, Management & Marketing Bachelor’s Degree Schools20
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $75-$110k)20
Best Value Colleges for Business, Management & Marketing (Income $0-$30k)20
Highest Paid Master’s Degree Business, Management & Marketing Graduates21
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $75-$110k)21
Best Business, Management & Marketing Schools23
Best Value Colleges for Business, Management & Marketing (Income $48-$75k)25
Highest Paid Business, Management & Marketing Graduates29
Most Popular Master’s Degree Colleges for Business, Management & Marketing30
Most Popular Doctor’s Degree Colleges for Business, Management & Marketing40
Best Value Doctor’s Degree Colleges for Business, Management & Marketing45
Best Value Colleges for Business, Management & Marketing (Income Over $110k)59
Best Value Colleges for Business, Management & Marketing (Income $75-$110k)76
Most Popular Colleges for Business, Management & Marketing82
Most Focused Doctor’s Degree Colleges for Business, Management & Marketing117
Best Value Master’s Degree Colleges for Business, Management & Marketing156
Most Popular Bachelor’s Degree Colleges for Business, Management & Marketing259
Most Focused Master’s Degree Colleges for Business, Management & Marketing317
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing500
Best Value Colleges for Business, Management & Marketing523
Most Focused Colleges for Business, Management & Marketing1,233
Most Focused Bachelor’s Degree Colleges for Business, Management & Marketing1,570

How Much Does a Bachelor’s in Business, Management & Marketing from UNC Chapel Hill Cost?

$8,980 Average Tuition and Fees (In-State)

UNC Chapel Hill Undergraduate Tuition and Fees

In 2019-2020, the average part-time undergraduate tuition at UNC Chapel Hill was $1,155 per credit hour for out-of-state students. The average for in-state students was $237 per credit hour. Information about average full-time undergraduate tuition and fees is shown in the table below.

In StateOut of State
Tuition$7,019$34,198
Fees$1,961$1,961
Books and Supplies$990$990
On Campus Room and Board$11,740$11,740
On Campus Other Expenses$2,836$2,836

Learn more about UNC Chapel Hill tuition and fees.

Does UNC Chapel Hill Offer an Online Bachelor’s in Business, Management & Marketing?

Online degrees for the UNC Chapel Hill business, management and marketing bachelor’s degree program are not available at this time. To see if the school offers distance learning options in other areas, visit the UNC Chapel Hill Online Learning page.

UNC Chapel Hill Bachelor’s Student Diversity for Business, Management & Marketing

440 Bachelor's Degrees Awarded
43.4% Women
27.0% Racial-Ethnic Minorities*
During the 2019-2020 academic year, there were 440 bachelor’s degrees in business, management and marketing handed out to qualified students. The charts and tables below give more information about these students.

Male-to-Female Ratio

Women made up around 43.4% of the business, management and marketing students who took home a bachelor’s degree in 2019-2020. This is less than the nationwide number of 46.5%.

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Racial-Ethnic Diversity

Around 27.0% of business, management and marketing bachelor’s degree recipients at UNC Chapel Hill in 2019-2020 were awarded to racial-ethnic minorities*. This is lower than the nationwide number of 33%.

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Race/EthnicityNumber of Students
Asian46
Black or African American21
Hispanic or Latino30
Native American or Alaska Native1
Native Hawaiian or Pacific Islander0
White290
International Students14
Other Races/Ethnicities38

Bachelor’s in Business, Management & Marketing Focus Areas at UNC Chapel Hill

Business, Management & Marketing students may decide to major in one of the following focus areas.

Focus AreaAnnual Graduates
Business Administration & Management358
Human Resource Management82

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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