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University of South Dakota Bachelor’s in Marketing

39 Bachelor's Degrees Awarded
$37,424 Average Salary
$25,500 Average Student Debt

The main focus area for this major is Marketing/Marketing Management, General. For more details on this concentration, visit its profile page.

Marketing is a major offered under the business, management and marketing program of study at University of South Dakota. We’ve pulled together some essential information you should know about the bachelor’s degree program in marketing, including how many students graduate each year, the ethnic diversity of these students, and more.

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Rankings for the USD Bachelor’s in Marketing

#360 in the U.S
#4 in South Dakota

If you're having trouble deciding which school is best for you, you may want to check out our many college rankings. The bachelor's program at USD was ranked #360 on College Factual's Best Schools for marketing list. It is also ranked #4 in South Dakota.

Here are some of the other rankings for USD.

Ranking TypeRank
Best Value Bachelor’s Degree Colleges for Marketing32
Best Value Colleges for Marketing83
Best Value Bachelor’s Degree Colleges for Marketing (Income Over $110k)222
Best Marketing Bachelor’s Degree Colleges for Veterans290
Most Popular Bachelor’s Degree Colleges for Marketing295
Best Value Bachelor’s Degree Colleges for Marketing (With Aid)297
Best Value Bachelor’s Degree Colleges for Marketing (Income $75-$110k)305
Best Marketing Colleges for Veterans306
Most Popular Colleges for Marketing316
Best Marketing Bachelor’s Degree Schools317
Best Value Colleges for Marketing (Income Over $110k)323
Best Value Bachelor’s Degree Colleges for Marketing (Income $0-$30k)345
Best Marketing Schools360
Best Value Bachelor’s Degree Colleges for Marketing (Income $48-$75k)377
Best Value Bachelor’s Degree Colleges for Marketing (Income $30-$48k)388
Best Value Colleges for Marketing (With Aid)429
Best Value Colleges for Marketing (Income $75-$110k)431
Most Focused Bachelor’s Degree Colleges for Marketing463
Best Value Colleges for Marketing (Income $0-$30k)477
Most Focused Colleges for Marketing496
Best Value Colleges for Marketing (Income $48-$75k)510
Best Value Colleges for Marketing (Income $30-$48k)524
Highest Paid Bachelor’s Degree Marketing Graduates550
Highest Paid Marketing Graduates692

How Much Does a Bachelor’s in Marketing from USD Cost?

$9,332 Average Tuition and Fees (In-State)
$25,500 Average Student Debt

USD Undergraduate Tuition and Fees

Out-of-state part-time undergraduates at USD paid an average of $372 per credit hour in 2019-2020. The average for in-state students was $257 per credit hour. The average full-time tuition and fees for undergraduates are shown in the table below.

In StateOut of State
Tuition$7,697$11,172
Fees$1,635$1,635
Books and Supplies$1,200$1,200
On Campus Room and Board$8,410$8,410
On Campus Other Expenses$4,560$4,560

Learn more about USD tuition and fees.

USD Marketing Bachelor’s Student Debt

One factor in determining the overall cost in a degree is to consider how much in student loans you’ll have to take out. Marketing students who received their bachelor’s degree at USD took out an average of $25,500 in student loans. That is 6% higher than the national average of $24,055.

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How Much Can You Make With a Bachelor’s in Marketing From USD?

$37,424 Average Salary
Below Average Earnings Boost

marketing who receive their bachelor’s degree from USD make an average of $37,424 a year during the early days of their career. That is 6% lower than the national average of $39,622.

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Does USD Offer an Online Bachelor’s in Marketing?

USD does not offer an online option for its marketing bachelor’s degree program at this time. To see if the school offers distance learning options in other areas, visit the USD Online Learning page.

USD Bachelor’s Student Diversity for Marketing

39 Bachelor's Degrees Awarded
46.2% Women
During the 2019-2020 academic year, there were 39 bachelor’s degrees in marketing handed out to qualified students. The charts and tables below give more information about these students.

Male-to-Female Ratio

Women made up around 46.2% of the marketing students who took home a bachelor’s degree in 2019-2020. This is less than the nationwide number of 53.5%.

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Racial-Ethnic Diversity

Of those students who received a bachelor’s degree at USD in marketing at 2019-2020, none were racial-ethnic minorities*.

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Race/EthnicityNumber of Students
Asian0
Black or African American0
Hispanic or Latino0
Native American or Alaska Native0
Native Hawaiian or Pacific Islander0
White35
International Students3
Other Races/Ethnicities1

Bachelor’s in Marketing Focus Areas at USD

Marketing students may decide to major in one of the following focus areas.

Focus AreaAnnual Graduates
Marketing/Marketing Management, General39

You may also be interested in one of these majors related to marketing.

Related MajorAnnual Graduates
Business Administration & Management71
Accounting48
Entrepreneurial Studies1
Finance & Financial Management32
Human Resource Management8

View All Marketing Related Majors >

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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