Below are the key facts about graduate study in marketing at Texas Tech University. You can earn it at the Master’s level, with undergraduate study also available. Its best result is a rank of #3 out of 5 schools (Master’s level) by College Factual. Jump to any of the following sections:
College Factual ranks Texas Tech University as a strong choice for marketing, ranked #76 out of 653 schools nationally.
| Ranking | Rank |
|---|---|
| Best Marketing Schools | 76 of 653 |
| Best Marketing Schools in Texas | 8 of 49 |
| Best Marketing Schools in the Southwest Region | 11 of 69 |
The table below lists every degree level available for marketing at Texas Tech University, along with how many graduates complete each level annually.
| Degree Level | Annual Graduates |
|---|---|
| Bachelor’s | 373 |
| Certificate | 30 |
| Master’s | 22 |
For the most recent IPEDS reporting year, Texas Tech University handed out 22 master’s degrees in marketing.
Texas Tech University ranks competitively among schools offering marketing at the master’s level. Its best result was #3 out of 5 schools by College Factual.
| Ranking | Rank |
|---|---|
| Best Marketing Master’s Degree Schools in the Southwest Region | 3 |
| Best Marketing Master’s Degree Schools in Texas | 3 |
| Best Marketing Master’s Degree Schools | 30 |
Information about average full-time graduate tuition and fees is shown in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $22,590 | $33,990 |
| Fees | $4,942 | $4,942 |
Find out more about Texas Tech University tuition and fees.
For the most recent academic year available, 36% of marketing master’s degrees went to men and 64% went to women.
The majority of marketing master’s degree graduates at Texas Tech University are White. Roughly 68% of graduates fell into this category.
The following table and chart show the ethnic background for students who recently graduated from Texas Tech University with a master’s in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 0 |
| Black or African American | 1 |
| Hispanic or Latino | 5 |
| White | 15 |
| Non-Resident Aliens | 0 |
| Other Races | 1 |
Texas Tech University granted 22 master’s completions in marketing research in the most recent reporting year — 64% to women and 36% to men. The largest share of these graduates were White (68%).
This field is also offered at the undergraduate level at Texas Tech University. Annual undergraduate completions by level are shown below.
| Undergraduate Level | Annual Graduates |
|---|---|
| Bachelor’s Degrees in Marketing | 373 |
| Certificate Degrees in Marketing | 30 |