by our College Data Analytics TeamThe main focus area for this major is Hospitality and Recreation Marketing Operations. For more details on this concentration, visit its profile page.
Specialized Sales, Merchandising & Marketing is a major offered under the business, management and marketing program of study at Ferris State University. We’ve pulled together some essential information you should know about the bachelor’s degree program in specialized marketing, including how many students graduate each year, the ethnic diversity of these students, and more.
If there’s something special you’re looking for, you can use one of the links below to find it:
In order to help students and their parents find the best school for them, we have created several different types of college rankings, which are updated yearly. The bachelor's program at Ferris was ranked #28 on College Factual's Best Schools for specialized marketing list. It is also ranked #3 in Michigan.
Here are some of the other rankings for Ferris.
In 2019-2020, the average part-time undergraduate tuition at Ferris was $456 per credit hour for both in-state and out-of-state students. The average full-time tuition and fees for undergraduates are shown in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $12,768 | $12,768 |
| Books and Supplies | $816 | $816 |
| On Campus Room and Board | $10,036 | $10,036 |
| On Campus Other Expenses | $2,035 | $2,035 |
Learn more about Ferris tuition and fees.
You may also want to consider how much in student loans you’ll need when thinking about the overall cost to attend a school. Students who received their bachelor’s degree at Ferris in Specialized Marketing walked away with an average of $26,948 in student debt. That is 18% lower than the national average of $32,928.
specialized marketing who receive their bachelor’s degree from Ferris make an average of $45,175 a year during the early days of their career. That is 45% higher than the national average of $31,104.
Online degrees for the Ferris specialized marketing bachelor’s degree program are not available at this time. To see if the school offers distance learning options in other areas, visit the Ferris Online Learning page.
About 11.1% of the students who received their Bachelor’s in specialized marketing in 2019-2020 were women. This is less than the nationwide number of 85.7%.
Racial-ethnic minority graduates* made up 3.7% of the specialized marketing bachelor’s degrees at Ferris in 2019-2020. This is lower than the nationwide number of 34%.
| Race/Ethnicity | Number of Students |
|---|---|
| Asian | 0 |
| Black or African American | 1 |
| Hispanic or Latino | 0 |
| Native American or Alaska Native | 0 |
| Native Hawaiian or Pacific Islander | 0 |
| White | 25 |
| International Students | 0 |
| Other Races/Ethnicities | 1 |
Specialized Sales, Merchandising & Marketing students may decide to major in one of the following focus areas.
| Focus Area | Annual Graduates |
|---|---|
| Hospitality and Recreation Marketing Operations | 27 |
You may also be interested in one of these majors related to specialized sales, merchandising and marketing.
| Related Major | Annual Graduates |
|---|---|
| Business Administration & Management | 257 |
| Accounting | 36 |
| Finance & Financial Management | 10 |
| Hospitality Management | 28 |
| Human Resource Management | 22 |
View All Specialized Sales, Merchandising & Marketing Related Majors >
*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.
More about our data sources and methodologies.
