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George Washington University Bachelor’s in Marketing

82 Bachelor's Degrees Awarded
$52,607 Average Salary
$24,250 Average Student Debt

The main focus area for this major is Marketing/Marketing Management, General. For more details on this concentration, visit its profile page.

Marketing is a major offered under the business, management and marketing program of study at George Washington University. We’ve pulled together some essential information you should know about the bachelor’s degree program in marketing, including how many students graduate each year, the ethnic diversity of these students, and more.

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Rankings for the GWU Bachelor’s in Marketing

#36 in the U.S
#2 in District of Columbia

Each year, we produce a number of different types of college rankings to help students decide which school is the best fit for them. In College Factual's most recent rankings for the best schools for marketing majors, GWU came in at #36. This puts it in the top 5% of the country in this field of study. It is also ranked #2 in District of Columbia.

Here are some of the other rankings for GWU.

Ranking TypeRank
Highest Paid Bachelor’s Degree Marketing Graduates28
Best Marketing Bachelor’s Degree Schools33
Highest Paid Marketing Graduates34
Best Marketing Schools36
Best Marketing Bachelor’s Degree Colleges for Veterans42
Best Marketing Colleges for Veterans43
Best Value Bachelor’s Degree Colleges for Marketing (Income $30-$48k)70
Best Value Bachelor’s Degree Colleges for Marketing (Income $48-$75k)116
Best Value Colleges for Marketing (Income $30-$48k)121
Most Popular Bachelor’s Degree Colleges for Marketing174
Best Value Bachelor’s Degree Colleges for Marketing (Income $0-$30k)185
Most Popular Colleges for Marketing185
Best Value Colleges for Marketing (Income $48-$75k)210
Best Value Colleges for Marketing (Income $0-$30k)286
Best Value Bachelor’s Degree Colleges for Marketing (Income $75-$110k)331
Best Value Colleges for Marketing (Income $75-$110k)459
Most Focused Bachelor’s Degree Colleges for Marketing644
Best Value Bachelor’s Degree Colleges for Marketing (Income Over $110k)665
Best Value Bachelor’s Degree Colleges for Marketing (With Aid)677
Most Focused Colleges for Marketing711
Best Value Bachelor’s Degree Colleges for Marketing711
Best Value Colleges for Marketing (Income Over $110k)799
Best Value Colleges for Marketing (With Aid)832
Best Value Colleges for Marketing878

How Much Does a Bachelor’s in Marketing from GWU Cost?

$56,049 Average Tuition and Fees (In-State)
$24,250 Average Student Debt

GWU Undergraduate Tuition and Fees

During the 2019-2020 academic year, part-time undergraduate students at GWU paid an average of $1,675 per credit hour. No discount was available for in-state students. Information about average full-time undergraduate tuition and fees is shown in the table below.

In StateOut of State
Tuition$55,961$55,961
Fees$88$88
Books and Supplies$1,400$1,400
On Campus Room and Board$14,711$14,711
On Campus Other Expenses$1,525$1,525

Learn more about GWU tuition and fees.

GWU Marketing Bachelor’s Student Debt

One factor in determining the overall cost in a degree is to consider how much in student loans you’ll have to take out. Students who received their bachelor’s degree at GWU in Marketing walked away with an average of $24,250 in student debt. That is about the same as the national average of $24,055.

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How Much Can You Make With a Bachelor’s in Marketing From GWU?

$52,607 Average Salary
High Earnings Boost

marketing who receive their bachelor’s degree from GWU make an average of $52,607 a year during the early days of their career. That is 33% higher than the national average of $39,622.

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Does GWU Offer an Online Bachelor’s in Marketing?

Online degrees for the GWU marketing bachelor’s degree program are not available at this time. To see if the school offers distance learning options in other areas, visit the GWU Online Learning page.

GWU Bachelor’s Student Diversity for Marketing

82 Bachelor's Degrees Awarded
73.2% Women
30.5% Racial-Ethnic Minorities*
There were 82 bachelor’s degrees in marketing awarded during the 2019-2020 academic year. Information about those students is shown below.

Male-to-Female Ratio

Of the students who received their bachelor’s degree in marketing in 2019-2020, 73.2% of them were women. This is higher than the nationwide number of 53.5%.

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Racial-Ethnic Diversity

Of those graduates who received a bachelor’s degree in marketing at GWU in 2019-2020, 30.5% were racial-ethnic minorities*. This is higher than the nationwide number of 27%.

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Race/EthnicityNumber of Students
Asian9
Black or African American0
Hispanic or Latino12
Native American or Alaska Native0
Native Hawaiian or Pacific Islander0
White43
International Students10
Other Races/Ethnicities8

Bachelor’s in Marketing Focus Areas at GWU

Marketing students may decide to major in one of the following focus areas.

Focus AreaAnnual Graduates
Marketing/Marketing Management, General82

You may also be interested in one of these majors related to marketing.

Related MajorAnnual Graduates
General Business/Commerce16
Accounting58
Entrepreneurial Studies16
Finance & Financial Management153
Hospitality Management31

View All Marketing Related Majors >

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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