by our College Data Analytics TeamMarketing/Marketing Management, General is a concentration offered under the marketing major at University of Connecticut. Here, you’ll find out more about the major bachelor’s degree program in marketing management, including such details as the number of graduates, diversity of students, and more.
You can jump to any section of this page using the links below:
Learn about start dates, transferring credits, availability of financial aid, and more by contacting the universities below.
Are you considering a business career path that involves creativity and problem-solving? The Bachelor of Science in Marketing degree from Southern New Hampshire University can help you build your knowledge in consumer behavior, market research and international marketing.
BS in Business Administration - Marketing
Learn to implement sound marketing and business strategies to grow a company and your career with this specialized online bachelor's from Southern New Hampshire University.
BS in Marketing - Digital Marketing
Increase revenue for your organization when you learn to incorporate targeted digital strategies and real-time analytics into your overall marketing plans. The BS in Marketing with a concentration in Digital Marketing teaches the fundamentals that can give you the edge in this dynamic field.
Out-of-state part-time undergraduates at UCONN paid an average of $1,545 per credit hour in 2019-2020. The average for in-state students was $601 per credit hour. Information about average full-time undergraduate tuition and fees is shown in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $14,406 | $37,074 |
| Fees | $3,428 | $3,428 |
| Books and Supplies | $950 | $950 |
| On Campus Room and Board | $13,258 | $13,258 |
| On Campus Other Expenses | $3,032 | $3,032 |
Learn more about UCONN tuition and fees.
Learn about other programs related to <nil> that might interest you.
BS in Marketing - Social Media Marketing
Gain an in-depth understanding of today's constantly evolving social media world with this specialized online bachelor's from Southern New Hampshire University.
Online degrees for the UCONN marketing management bachelor’s degree program are not available at this time. To see if the school offers distance learning options in other areas, visit the UCONN Online Learning page.
About 70.2% of the students who received their Bachelor’s in marketing management in 2019-2020 were women. This is higher than the nationwide number of 53.4%.
Of those graduates who received a bachelor’s degree in marketing management at UCONN in 2019-2020, 27.9% were racial-ethnic minorities*. This is about the same as the nationwide number of 27%.
| Race/Ethnicity | Number of Students |
|---|---|
| Asian | 8 |
| Black or African American | 4 |
| Hispanic or Latino | 14 |
| Native American or Alaska Native | 0 |
| Native Hawaiian or Pacific Islander | 0 |
| White | 65 |
| International Students | 9 |
| Other Races/Ethnicities | 4 |
*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.
More about our data sources and methodologies.
