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University of Dayton Bachelor’s in Marketing/Marketing Management, General

143 Bachelor's Degrees Awarded

Marketing/Marketing Management, General is a concentration offered under the marketing major at University of Dayton. Here, you’ll find out more about the major bachelor’s degree program in marketing management, including such details as the number of graduates, diversity of students, and more.

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How Much Does a Bachelor’s in Marketing Management from UDayton Cost?

$44,890 Average Tuition and Fees (In-State)

UDayton Undergraduate Tuition and Fees

During the 2019-2020 academic year, part-time undergraduate students at UDayton paid an average of $1,640 per credit hour. No discount was available for in-state students. The average full-time tuition and fees for undergraduates are shown in the table below.

In State Out of State
Tuition $44,890 $44,890
Books and Supplies $1,000 $1,000
On Campus Room and Board $14,580 $14,580
On Campus Other Expenses $1,750 $1,750

Learn more about UDayton tuition and fees.

Does UDayton Offer an Online Bachelor’s in Marketing Management?

UDayton does not offer an online option for its marketing management bachelor’s degree program at this time. To see if the school offers distance learning options in other areas, visit the UDayton Online Learning page.

UDayton Bachelor’s Student Diversity for Marketing Management

143 Bachelor's Degrees Awarded
51.0% Women
7.7% Racial-Ethnic Minorities*
During the 2019-2020 academic year, there were 143 bachelor’s degrees in marketing management handed out to qualified students. The charts and tables below give more information about these students.

Male-to-Female Ratio

Women made up around 51.0% of the marketing management students who took home a bachelor’s degree in 2019-2020. This is less than the nationwide number of 53.4%.

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Racial-Ethnic Diversity

Racial-ethnic minority graduates* made up 7.7% of the marketing management bachelor’s degrees at UDayton in 2019-2020. This is lower than the nationwide number of 27%.

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Race/Ethnicity Number of Students
Asian 2
Black or African American 1
Hispanic or Latino 5
Native American or Alaska Native 0
Native Hawaiian or Pacific Islander 0
White 127
International Students 3
Other Races/Ethnicities 5

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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