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University of South Alabama Bachelor’s in Marketing/Marketing Management, General

59 Bachelor's Degrees Awarded

Marketing/Marketing Management, General is a concentration offered under the marketing major at University of South Alabama. We’ve pulled together some essential information you should know about the bachelor’s degree program in marketing management, including how many students graduate each year, the ethnic diversity of these students, whether or not the degree is offered online, and more.

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How Much Does a Bachelor’s in Marketing Management from USA Cost?

$8,396 Average Tuition and Fees (In-State)

USA Undergraduate Tuition and Fees

In 2019-2020, the average part-time undergraduate tuition at USA was $658 per credit hour for out-of-state students. The average for in-state students was $329 per credit hour. The following table shows the average full-time tuition and fees for undergraduates.

In State Out of State
Tuition $7,896 $15,792
Fees $500 $500
Books and Supplies $1,200 $1,200
On Campus Room and Board $7,900 $7,900
On Campus Other Expenses $5,370 $5,370

Learn more about USA tuition and fees.

Does USA Offer an Online Bachelor’s in Marketing Management?

Online degrees for the USA marketing management bachelor’s degree program are not available at this time. To see if the school offers distance learning options in other areas, visit the USA Online Learning page.

USA Bachelor’s Student Diversity for Marketing Management

59 Bachelor's Degrees Awarded
52.5% Women
22.0% Racial-Ethnic Minorities*
There were 59 bachelor’s degrees in marketing management awarded during the 2019-2020 academic year. Information about those students is shown below.

Male-to-Female Ratio

About 52.5% of the students who received their Bachelor’s in marketing management in 2019-2020 were women. This is in the same ballpark of the nationwide number of 53.4%.

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Racial-Ethnic Diversity

Of those graduates who received a bachelor’s degree in marketing management at USA in 2019-2020, 22.0% were racial-ethnic minorities*. This is lower than the nationwide number of 27%.

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Race/Ethnicity Number of Students
Asian 2
Black or African American 6
Hispanic or Latino 1
Native American or Alaska Native 1
Native Hawaiian or Pacific Islander 1
White 45
International Students 1
Other Races/Ethnicities 2

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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