We've pulled together some essential information you should know about the program, including how many students graduate each year, the ethnic diversity of these students, and more. In addition, we cover how UW - Madison ranks in comparison to other schools with business, management & marketing programs.
Popularity of Business, Management & Marketing at UW - Madison
During the 2020-2021 academic year, University of Wisconsin - Madison handed out 1628 bachelor's degrees in business, management & marketing. This is an increase of 8% over the previous year when 1,502 degrees were handed out.
In 2021, 342 students received their master’s degree in business, management & marketing from UW - Madison. This makes it the #158 most popular school for business, management & marketing master’s degree candidates in the country.
In addition, 14 students received their doctoral degrees in business, management & marketing in 2021, making the school the #56 most popular school in the United States for this category of students.
UW - Madison Business, Management & Marketing Students
Take a look at the following statistics related to the make-up of the business, management & marketing majors at University of Wisconsin - Madison.
UW - Madison Business, Management & Marketing Bachelor’s Program
During the 2020-2021 academic year, 1,628 students graduated with a bachelor's degree in business, management & marketing from UW - Madison. About 54% were men and 46% were women.
The majority of bachelor's degree recipients in this major at UW - Madison are white. In the most recent graduating class for which data is available, 78% of students fell into this category.
The following table and chart show the ethnic background for students who recently graduated from University of Wisconsin - Madison with a bachelor's in business, management & marketing.
Ethnic Background
Number of Students
Asian
75
Black or African American
17
Hispanic or Latino
62
White
1,270
Non-Resident Aliens
134
Other Races
70
UW - Madison Business, Management & Marketing Master’s Program
Of the 342 students who earned a master's degree in Business, Management & Marketing from UW - Madison in 2020-2021, 61% were men and 39% were women.
The majority of the students with this major are white. About 68% of 2021 graduates were in this category.
The following table and chart show the ethnic background for students who recently graduated from University of Wisconsin - Madison with a master's in business, management & marketing.
Ethnic Background
Number of Students
Asian
19
Black or African American
1
Hispanic or Latino
8
White
234
Non-Resident Aliens
69
Other Races
11
Business, Management & Marketing Majors
Business, Management & Marketing students may decide to major in one of the following focus areas. Individual majors may not be available for all degree levels.
by our College Data Analytics Team
