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Undergraduate Business, Management & Marketing at University of Wisconsin-Madison

2,498 Total Degrees Awarded
2 Award Levels Offered
#1 Best Rank — Bachelor's
$105,998 Bachelor's Salary

We’ve pulled together the essential facts you should know about the program at University of Wisconsin-Madison. It is offered at the Bachelor’s, Certificate levels, with graduate study also available. It ranks as high as #1 out of 29 schools (Bachelor’s level) by College Factual. Jump to any of the following sections:

University of Wisconsin-Madison Undergraduate Business, Management & Marketing Rankings

#31 in the U.S.
#1 in Wisconsin
#6 in the Great Lakes Region

College Factual rates University of Wisconsin-Madison among the top schools in the country for business, management & marketing, ranked #31 out of 2,327 schools nationally.

Ranking Rank
Best Business, Management & Marketing Schools 31 of 2,327
Best Business, Management & Marketing Schools in Wisconsin 1 of 48
Best Business, Management & Marketing Schools in the Great Lakes Region 6 of 317

Undergraduate Business, Management & Marketing Degrees at University of Wisconsin-Madison

The following degree levels are offered in business, management & marketing at University of Wisconsin-Madison, along with how many graduates complete each level annually.

Degree Level Annual Graduates
Bachelor’s 1,885
Certificate 613
Master’s 431
Doctoral 5
Graduate Certificate 2

Business, Management & Marketing Majors at University of Wisconsin-Madison

The business, management & marketing area of study at University of Wisconsin-Madison includes the following specific majors. Select a major to see its rankings, popularity, salary, and diversity details:

Major Annual Graduates
Finance and Financial Management Services 600
Entrepreneurial and Small Business Operations 360
General Sales, Merchandising and Related Marketing Operations 273
Marketing 260
Business Administration, Management and Operations 259
Business/Commerce, General 247
Real Estate 247
Management Sciences and Quantitative Methods 242
Accounting and Related Services 224
Insurance 119
Management Information Systems and Services 57
International Business 48

University of Wisconsin-Madison Business, Management & Marketing Bachelor’s Degrees

During the most recent reporting year, University of Wisconsin-Madison conferred 1,885 bachelor’s degrees in business, management & marketing.

Bachelor’s Rankings

University of Wisconsin-Madison is among the very best schools in the country for business, management & marketing at the bachelor’s level. Its best result was #1 out of 29 schools by College Factual.

Ranking Rank
Best Business, Management & Marketing Bachelor’s Degree Schools in Wisconsin 1
Best Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region 5
Best Business, Management & Marketing Bachelor’s Degree Schools 30

Salary of Business, Management & Marketing Graduates with a Bachelor’s Degree

$105,998 Bachelor's Median Salary

Business, Management & Marketing students who finish a bachelor’s at University of Wisconsin-Madison earn a median of $105,998 a year. This is above $74,335, the median for all majors at University of Wisconsin-Madison.

Salary for Business, Management & Marketing majors with a bachelor's degree at University of Wisconsin-Madison

Student Debt of Business, Management & Marketing Graduates with a Bachelor’s Degree

$20,342 Bachelor's Median Debt

To complete a bachelor’s at University of Wisconsin-Madison, business, management & marketing graduates take on a median debt of $20,342 in student loans. This is below $21,813, the typical median for all majors at University of Wisconsin-Madison.

Student debt for Business, Management & Marketing majors with a bachelor's degree at University of Wisconsin-Madison

University of Wisconsin-Madison Undergraduate Tuition and Fees

$11,603 Average Tuition and Fees (In-State)
$20,342 Average Student Debt

Information about average full-time undergraduate tuition and fees is shown in the table below.

In State Out of State
Tuition $9,273 $40,506
Fees $1,597 $1,597

Read more about University of Wisconsin-Madison tuition and fees.

Bachelor’s Student Diversity

For the most recent academic year available, 54% of business, management & marketing bachelor’s degrees went to men and 46% went to women.

University of Wisconsin-Madison gender breakdown of Business, Management & Marketing Bachelor's degree grads The largest share of business, management & marketing bachelor’s degree graduates at University of Wisconsin-Madison were White. Roughly 74% of graduates fell into this category.

The following table and chart show the ethnic background for students who recently graduated from University of Wisconsin-Madison with a bachelor’s in business, management & marketing.

Ethnic diversity of Business, Management & Marketing majors at University of Wisconsin-Madison
Ethnic Background Number of Students
Asian 91
Black or African American 36
Hispanic or Latino 125
White 1,401
Non-Resident Aliens 81
Other Races 151

University of Wisconsin-Madison Business, Management & Marketing Certificate Degrees

During the most recent reporting year, University of Wisconsin-Madison handed out 613 certificate degrees in business, management & marketing.

Certificate Rankings

University of Wisconsin-Madison is not currently ranked for business, management & marketing at the certificate level.

Certificate Student Diversity

In the most recent graduating class, 47% of business, management & marketing certificate degrees went to men and 53% went to women.

University of Wisconsin-Madison gender breakdown of Business, Management & Marketing Certificate degree grads The majority of business, management & marketing certificate degree graduates at University of Wisconsin-Madison are White. About 74% of graduates fell into this category.

The following table and chart show the ethnic background for students who recently graduated from University of Wisconsin-Madison with a certificate in business, management & marketing.

Ethnic diversity of Business, Management & Marketing majors at University of Wisconsin-Madison
Ethnic Background Number of Students
Asian 37
Black or African American 6
Hispanic or Latino 36
White 451
Non-Resident Aliens 44
Other Races 39

Graduate Study in Business, Management & Marketing at University of Wisconsin-Madison

You can also pursue this field at the graduate level at University of Wisconsin-Madison. Annual graduate completions by level are shown below.

Graduate Level Annual Graduates
Master’s Degrees in Business, Management & Marketing 431
Doctoral Degrees in Business, Management & Marketing 5
Graduate Certificate Degrees in Business, Management & Marketing 2

References

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