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Western Carolina University Bachelor’s in Marketing/Marketing Management, General

105 Bachelor's Degrees Awarded

Marketing/Marketing Management, General is a concentration offered under the marketing major at Western Carolina University. We’ve pulled together some essential information you should know about the bachelor’s degree program in marketing management, including how many students graduate each year, the ethnic diversity of these students, and more.

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How Much Does a Bachelor’s in Marketing Management from WCU Cost?

$4,285 Average Tuition and Fees (In-State)

WCU Undergraduate Tuition and Fees

During the 2019-2020 academic year, part-time undergraduate students at WCU paid an average of $332 per credit hour if they came to the school from out-of-state. In-state students paid a discounted rate of $173 per credit hour. The average full-time tuition and fees for undergraduates are shown in the table below.

In State Out of State
Tuition $1,000 $5,000
Fees $3,285 $3,285
Books and Supplies $616 $616
On Campus Room and Board $10,954 $10,954
On Campus Other Expenses $3,019 $3,019

Learn more about WCU tuition and fees.

Does WCU Offer an Online Bachelor’s in Marketing Management?

Online degrees for the WCU marketing management bachelor’s degree program are not available at this time. To see if the school offers distance learning options in other areas, visit the WCU Online Learning page.

WCU Bachelor’s Student Diversity for Marketing Management

105 Bachelor's Degrees Awarded
46.7% Women
13.3% Racial-Ethnic Minorities*
In the 2019-2020 academic year, 105 students received their bachelor’s degree in marketing management. The gender and racial-ethnic breakdown of those individuals is shown below.

Male-to-Female Ratio

Of the students who received their bachelor’s degree in marketing management in 2019-2020, 46.7% of them were women. This is less than the nationwide number of 53.4%.

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Racial-Ethnic Diversity

Of those graduates who received a bachelor’s degree in marketing management at WCU in 2019-2020, 13.3% were racial-ethnic minorities*. This is lower than the nationwide number of 27%.

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Race/Ethnicity Number of Students
Asian 0
Black or African American 5
Hispanic or Latino 5
Native American or Alaska Native 2
Native Hawaiian or Pacific Islander 0
White 89
International Students 0
Other Races/Ethnicities 4

You may also be interested in one of these majors related to marketing/marketing management, general.

Related Major Annual Graduates
Other Marketing 26

View All Marketing/Marketing Management, General Related Majors >

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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