2023 Most Focused Bachelor’s Degree Colleges for Digital Marketing in the Great Lakes Region

When pursuing a degree in today’s world, students have many different options to choose from. College Factual has developed its “Schools for a Bachelor’s Highly Focused on Digital Marketing Major in the Great Lakes Region” ranking as one item you can use to help make this decision.

In 2020-2021, 477 people earned their degree in digital marketing, making the major the 807th most popular in the United States.

Across the Great Lakes region, there were 251 digital marketing graduates with average earnings and debt of $0 and $0 respectively. At the bachelor’s degree level specifically, there were 33 digital marketing graduates with average earnings and debt of $40,343 and $26,790 respectively.

For this year’s “Schools for a Bachelor’s Highly Focused on Digital Marketing Major in the Great Lakes Region” ranking, we looked at 3 colleges that offer a degree in digital marketing. The colleges and universities that top this list are recognized because their digital marketing program is one of the largest majors offered at the school.

See our ranking methodology to learn more.

One Size Does Not Fit All

Since the program you select can have a significant impact on your future, we’ve developed a number of rankings, including this “Schools for a Bachelor’s Highly Focused on Digital Marketing Major in the Great Lakes Region” list, to help you choose the best school for you.

We’ve created a tool called College Combat that lets you create your own customized comparisons based on the factors that matter the most to you. Test it out by comparing your favorite schools against others you are considering, or bookmark the tool so you can experiment with it later.

Schools for a Bachelor’s Highly Focused on Digital Marketing Major in the Great Lakes Region

The following schools top our list of the Best “Schools for a Bachelor’s Highly Focused on Digital Marketing Major in the Great Lakes Region”.

Top 3 Most Focused Bachelor’s Degree Colleges for Digital Marketing in the Great Lakes Region

1

Millikin University
Decatur, Illinois

You’ll be in good company if you decide to attend Millikin University. It ranked #1 on our 2023 Schools for a Bachelor’s Highly Focused on Digital Marketing Major in the Great Lakes Region list. This small school is located in Decatur, Illinois, and it awarded 8 bachelors’s digital marketing degrees in 2020-2021.

The impressive undergraduate student-to-faculty ratio of 10 to 1 means that students may have more opportunities to work more closely with their professors than they would at other schools.

Read full report on Digital Marketing at Millikin

2

North Park University
Chicago, Illinois

You’ll join some of the best and brightest minds around if you attend North Park University. The school came in at #2 for the Schools for a Bachelor’s Highly Focused on Digital Marketing Major in the Great Lakes Region. North Park is located in Chicago, Illinois and, has a small student population. In 2020-2021, this school awarded 6 bachelors’s digital marketing degrees to qualified students.

The low undergrad student loan default rate of 4.4% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. The undergraduate student-to-faculty ratio of 10 to 1 is a sign that students will have more opportunities to engage with their professors one-on-one.

Full North Park Digital Marketing Report

3

University of Michigan - Dearborn
Dearborn, Michigan

Out of the 3 schools in the Schools for a Bachelor’s Highly Focused on Digital Marketing Major in the Great Lakes Region that were part of this year’s ranking, University of Michigan - Dearborn landed the #3 spot on the list. This medium-sized school is located in Dearborn, Michigan, and it awarded 19 bachelors’s digital marketing degrees in 2020-2021.

The undergrad student loan default rate at the school is 3.7%, which is quite low when compared to the national default rate of 10.1%.

Read more about Digital Marketing at UM Dearborn

• Most Focused Bachelor’s Degree Colleges for Digital Marketing

Notes and References

References

• The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of our data about colleges.
• Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
• Information about the national average student loan default rate is from the U.S. Department of Education and refers to data about the 2016 borrower cohort tracking period for which the cohort default rate (CDR) was 10.1%.

Read more about our data sources and methodologies

Footnotes

• *Avg Salary and Avg 4-Year Grad Rate are for the top schools only.
• Some schools otherwise deserving of recognition may have been removed from this ranking in the event that new data identified post-publication warranted it, or at the request of the school.