2027 Best Value General Sales & Marketing Schools in the Middle Atlantic Region
[General Sales & Marketing](/majors/business-management-marketing-sales/sales-merchandising-marketing-ops/) degree programs vary widely in price and payoff across the country. The best values balance affordable tuition against strong post-graduation earnings.
For its 2027 best-value ranking, College Factual looked at 13 schools to find the best return on investment for general sales & marketing students.
What’s on this page:
2027 Best Value General Sales & Marketing Schools in the Middle Atlantic Region
If you want to know which schools deliver the best value for the general sales & marketing degrees they offer, see the list below.
Best Value General Sales & Marketing Schools
Our analysis ranked Cuny Bernard M Baruch College the best value for a degree in general sales & marketing in the Middle Atlantic Region. Located in the city of New York, Cuny Bernard M Baruch College is a very large public university. Expect in-state tuition and fees of around $7,464, while out-of-state students pay about $15,414. Students borrow a median of $9,850 to complete the general sales & marketing program here. Soon after graduation, general sales & marketing degree recipients from Cuny Bernard M Baruch College generally make around $61,902. That is a strong return on a $9,850 median debt. Roughly 48% of applicants are accepted.
A rank of #2 makes Cuny Kingsborough Community College one of the best values for general sales & marketing. Located in the city of Brooklyn, Cuny Kingsborough Community College is a very large public university. The average in-state cost of tuition and fees is $5,252, with out-of-state students paying around $8,132. Typical student debt for general sales & marketing graduates is $7,858. Early-career general sales & marketing graduates make about $35,562. That is a strong return on a $7,858 median debt.
Broome Community College came in at #3 on our 2027 list of the best value general sales & marketing schools. Broome Community College is a moderately-sized public school located in the suburb of Binghamton. Expect in-state tuition and fees of around $8,624, with out-of-state students paying around $14,288. General Sales & Marketing graduates carry a median of $16,830 in student loans. Early-career general sales & marketing graduates make about $41,560. Set against $16,830 in median debt, that is a healthy payoff.
A rank of #4 makes Commonwealth University Of Pennsylvania one of the best values for general sales & marketing. Commonwealth University Of Pennsylvania is a large public school located in the town of Bloomsburg. The average in-state cost of tuition and fees is $11,046, compared with $22,870 for out-of-state students. General Sales & Marketing graduates carry a median of $27,128 in student loans. Soon after graduation, general sales & marketing degree recipients from Commonwealth University Of Pennsylvania generally make around $47,730. That is a strong return on a $27,128 median debt. The acceptance rate is 93%.
William Paterson University Of New Jersey came in at #5 on our 2027 list of the best value general sales & marketing schools. Set in the suburb of Wayne, William Paterson University Of New Jersey is a large public institution. Expect in-state tuition and fees of around $15,704, while out-of-state students pay about $25,344. Students borrow a median of $25,644 to complete the general sales & marketing program here. Early-career general sales & marketing graduates make about $46,981. Set against $25,644 in median debt, that is a healthy payoff. The acceptance rate is 90%.
Saint Thomas Aquinas College landed the #6 spot for general sales & marketing value this year. Saint Thomas Aquinas College is a mid-sized private not-for-profit school located in the suburb of Sparkill. Students from in state pay about $39,450 in tuition and fees. Students borrow a median of $24,700 to complete the general sales & marketing program here. Early-career general sales & marketing graduates make about $44,519. Set against $24,700 in median debt, that is a healthy payoff. Roughly 93% of applicants are accepted.
New York Institute Of Technology earned the #7 position for value in general sales & marketing this year. Set in the rural area of Old Westbury, New York Institute Of Technology is a moderately-sized private not-for-profit institution. Expect in-state tuition and fees of around $46,560. General Sales & Marketing graduates carry a median of $25,435 in student loans. Early-career general sales & marketing graduates make about $61,734. That is a strong return on a $25,435 median debt. New York Institute Of Technology admits about 81% of applicants.
Commonwealth Technical Institute came in at #8 for value in general sales & marketing this year. Commonwealth Technical Institute is a small private not-for-profit school located in the suburb of Johnstown. In-state tuition and fees average $7,714. General Sales & Marketing graduates of Commonwealth Technical Institute earn a median of $20,049 early in their careers.
Robert Morris University ranked #9 on our 2027 list of the best value general sales & marketing schools. Located in the suburb of Moon Township, Robert Morris University is a moderately-sized private not-for-profit university. Students from in state pay about $35,770 in tuition and fees. General Sales & Marketing graduates carry a median of $26,748 in student loans. Soon after graduation, general sales & marketing degree recipients from Robert Morris University generally make around $58,900. That is a strong return on a $26,748 median debt. Roughly 90% of applicants are accepted.
West Chester University Of Pennsylvania came in at #10 for value in general sales & marketing this year. West Chester University Of Pennsylvania is a large public school located in the suburb of West Chester. In-state tuition and fees average $10,775, with out-of-state students paying around $22,599. Median earnings reach $61,258 ten years out. Roughly 78% of applicants are accepted.
Institute Of Medical Careers landed the #11 spot for general sales & marketing value this year. Set in the suburb of Pittsburgh, Institute Of Medical Careers is a small private for-profit institution. Students borrow a median of $18,889 to complete the general sales & marketing program here. General Sales & Marketing graduates of Institute Of Medical Careers earn a median of $26,365 early in their careers.
Rochester Institute Of Technology placed #12 among the best values for general sales & marketing. Rochester Institute Of Technology is a large private not-for-profit school located in the suburb of Rochester. The average in-state cost of tuition and fees is $59,210. Typical student debt for general sales & marketing graduates is $24,587. General Sales & Marketing graduates of Rochester Institute Of Technology earn a median of $45,947 early in their careers. That is a strong return on a $24,587 median debt. The acceptance rate is 67%.
New York University placed #13 among the best values for general sales & marketing. Set in the city of New York, New York University is a very large private not-for-profit institution. The average in-state cost of tuition and fees is $62,796. General Sales & Marketing graduates carry a median of $21,897 in student loans. Early-career general sales & marketing graduates make about $80,996. Set against $21,897 in median debt, that is a healthy payoff. Roughly 9% of applicants are accepted.
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Notes and References
The ranking above is published by College Factual (MF_RANKING_2025), 2027 edition. The methodology weighs the cost of a degree against the earnings graduates go on to achieve, drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).
Ranking method: College Major Best Value · 13 schools evaluated.
*Averages shown above reflect the top 13 ranked schools only.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE), serves as the core of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
More about our data sources and methodologies.
