We’ve pulled together the essential facts you should know about the program at ATU. It is offered at the Bachelor’s level. It ranks as high as #5 out of 7 schools (Bachelor’s level) by College Factual. Jump to any of the following sections:
By College Factual’s measure, ATU among the top schools in the country for marketing, ranked #477 out of 619 schools nationally.Ranking Rank Best Marketing Schools 477 of 619 Best Marketing Schools in Arkansas 5 of 7 Best Marketing Schools in the Southeast Region 101 of 151
Here is each degree level offered in marketing at ATU, along with how many graduates complete each level annually.Degree Level Annual Graduates Bachelor’s 29
For the most recent IPEDS reporting year, Arkansas Tech University conferred 29 bachelor’s degrees in marketing.
ATU holds a strong position among schools offering marketing at the bachelor’s level. Specifically, it ranked #5 out of 7 schools by College Factual.
Information about average full-time undergraduate tuition and fees is shown in the table below.In State Out of State Tuition $5,736 $11,989 Fees $2,679 $2,679
Read more about ATU tuition and fees.
For the most recent academic year available, 52% of marketing bachelor’s degrees went to men and 48% went to women.
The largest share of marketing bachelor’s degree graduates at ATU are White. Roughly 62% of graduates fell into this category.
The following table and chart show the ethnic background for students who recently graduated from Arkansas Tech University with a bachelor’s in marketing.

| Ethnic Background | Number of Students |
|---|---|
| Asian | 0 |
| Black or African American | 1 |
| Hispanic or Latino | 4 |
| White | 18 |
| Non-Resident Aliens | 4 |
| Other Races | 2 |
ATU conferred 29 bachelor’s degrees in marketing/marketing management, general in the latest year of data — 48% to women and 52% to men. The most common background among these graduates was White (62%).