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Baylor University Bachelor’s in Marketing/Marketing Management, General

180 Bachelor's Degrees Awarded

Marketing/Marketing Management, General is a concentration offered under the marketing major at Baylor University. We’ve pulled together some essential information you should know about the bachelor’s degree program in marketing management, including how many students graduate each year, the ethnic diversity of these students, and more.

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How Much Does a Bachelor’s in Marketing Management from Baylor Cost?

$49,246 Average Tuition and Fees (In-State)

Baylor Undergraduate Tuition and Fees

Part-time undergraduates at Baylor paid an average of $1,856 per credit hour in 2019-2020. This tuition was the same for both in-state and out-of-state students. Information about average full-time undergraduate tuition and fees is shown in the table below.

In StateOut of State
Tuition$44,544$44,544
Fees$4,702$4,702
Books and Supplies$1,284$1,284
On Campus Room and Board$13,274$13,274
On Campus Other Expenses$3,276$3,276

Learn more about Baylor tuition and fees.

Does Baylor Offer an Online Bachelor’s in Marketing Management?

Online degrees for the Baylor marketing management bachelor’s degree program are not available at this time. To see if the school offers distance learning options in other areas, visit the Baylor Online Learning page.

Baylor Bachelor’s Student Diversity for Marketing Management

180 Bachelor's Degrees Awarded
65.6% Women
19.4% Racial-Ethnic Minorities*
In the 2019-2020 academic year, 180 students received their bachelor’s degree in marketing management. The gender and racial-ethnic breakdown of those individuals is shown below.

Male-to-Female Ratio

About 65.6% of the students who received their Bachelor’s in marketing management in 2019-2020 were women. This is higher than the nationwide number of 53.4%.

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Racial-Ethnic Diversity

Around 19.4% of marketing management bachelor’s degree recipients at Baylor in 2019-2020 were awarded to racial-ethnic minorities*. This is lower than the nationwide number of 27%.

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Race/EthnicityNumber of Students
Asian2
Black or African American4
Hispanic or Latino23
Native American or Alaska Native0
Native Hawaiian or Pacific Islander0
White135
International Students8
Other Races/Ethnicities8

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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