by our College Data Analytics TeamBelow are the key facts about this program at UTSA. It is offered at the Bachelor’s level, with graduate study also available. It ranks as high as #19 out of 44 schools (Bachelor’s level) by College Factual. Jump to any of the following sections:
College Factual ranks UTSA among the top schools in the country for marketing, ranked #326 out of 619 schools nationally.
| Ranking | Rank |
|---|---|
| Best Marketing Schools | 326 of 619 |
| Best Marketing Schools in Texas | 21 of 49 |
| Best Marketing Schools in the Southwest Region | 28 of 65 |
The table below lists every degree level offered in marketing at UTSA, along with how many graduates complete each level annually.
| Degree Level | Annual Graduates |
|---|---|
| Bachelor’s | 253 |
| Doctoral | 3 |
For the most recent IPEDS reporting year, The University of Texas at San Antonio conferred 253 bachelor’s degrees in marketing.
UTSA holds a strong position among schools offering marketing at the bachelor’s level. Specifically, it ranked #19 out of 44 schools by College Factual.
| Ranking | Rank |
|---|---|
| Best Marketing Bachelor’s Degree Schools in Texas | 19 |
| Best Marketing Bachelor’s Degree Schools in the Southwest Region | 25 |
| Best Marketing Bachelor’s Degree Schools | 285 |
Marketing students who finish a bachelor’s at UTSA go on to jobs where they make a median salary of $50,867 a year. This is lower than $59,692, the median for all majors at UTSA.
Earning a bachelor’s degree at UTSA, marketing graduates take on a median debt of $22,500 in student loans. This is lower than $23,309, the typical median for all majors at UTSA.
Average full-time tuition and fees are listed in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $6,237 | $19,189 |
| Fees | $3,060 | $3,060 |
Find out more about UTSA tuition and fees.
Among recent graduates, 42% of marketing bachelor’s degrees went to men and 58% went to women.
The majority of marketing bachelor’s degree graduates at UTSA were Hispanic or Latino. Approximately 66% of graduates fell into this category.
The following table and chart show the ethnic background for students who recently graduated from The University of Texas at San Antonio with a bachelor’s in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 9 |
| Black or African American | 17 |
| Hispanic or Latino | 167 |
| White | 52 |
| Non-Resident Aliens | 2 |
| Other Races | 6 |
UTSA granted 253 bachelor’s degrees in marketing/marketing management, general in the latest year of data — 58% to women and 42% to men. The largest share of these graduates were Hispanic or Latino (66%).
This program is also offered at the graduate level at UTSA. Annual graduate completions by level are shown below.
| Graduate Level | Annual Graduates |
|---|---|
| Doctoral Degrees in Marketing | 3 |
