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Business, Management & Marketing at University of Alabama at Birmingham

586 Bachelor's Degrees
342 Master's Degrees
#240 Overall Quality
Here, you'll find out more about the major, including such details as the number of graduates, what degree levels are offered, ethnicity of students, and more. Also, learn how UAB ranks among other schools offering degrees in business, management & marketing.

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Business, Management & Marketing Degrees Available at UAB

UAB Business, Management & Marketing Rankings

UAB was ranked #240 on College Factual's most recent list of the best schools for business, management & marketing majors. This puts the bachelor's program at the school solidly in the top 15% of all colleges and universities in the country. It is also ranked #4 in Alabama.

Ranking Type Rank
Best Business, Management & Marketing Graduate Certificate Colleges for Veterans 26
Best Business, Management & Marketing Graduate Degree Colleges for Veterans 31
Best Business, Management & Marketing Master’s Degree Colleges for Veterans 32
Best Business, Management & Marketing Colleges for Veterans 44
Best Business, Management & Marketing Bachelor’s Degree Colleges for Veterans 51
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income Over $110k) 84
Best Value Graduate Certificate Colleges for Business, Management & Marketing 90
Best Business, Management & Marketing Graduate Certificate Schools 103
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $75-$110k) 118
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income Over $110k) 162
Best Value Master’s Degree Colleges for Business, Management & Marketing 164
Best Business, Management & Marketing Master’s Degree Schools 169
Best Value Graduate Degree Colleges for Business, Management & Marketing 170
Best Business, Management & Marketing Graduate Degree Schools 173
Best Value Master’s Degree Colleges for Business, Management & Marketing (With Aid) 186
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $75-$110k) 195
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $48-$75k) 196
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing 197
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $0-$30k) 235
Best Business, Management & Marketing Schools 240
Best Business, Management & Marketing Bachelor’s Degree Schools 240
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $30-$48k) 257
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (With Aid) 273
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $48-$75k) 284
Best Value Colleges for Business, Management & Marketing (Income Over $110k) 315
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $0-$30k) 338
Highest Paid Master’s Degree Business, Management & Marketing Graduates 351
Best Value Colleges for Business, Management & Marketing 359
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $30-$48k) 360
Best Value Colleges for Business, Management & Marketing (Income $75-$110k) 375
Best Value Colleges for Business, Management & Marketing (Income $48-$75k) 495
Best Value Colleges for Business, Management & Marketing (With Aid) 511
Highest Paid Bachelor’s Degree Business, Management & Marketing Graduates 531
Best Value Colleges for Business, Management & Marketing (Income $0-$30k) 545
Best Value Colleges for Business, Management & Marketing (Income $30-$48k) 585
Highest Paid Business, Management & Marketing Graduates 672

Popularity of Business, Management & Marketing at UAB

During the 2020-2021 academic year, University of Alabama at Birmingham handed out 586 bachelor's degrees in business, management & marketing. This is an increase of 22% over the previous year when 482 degrees were handed out.

In 2021, 342 students received their master’s degree in business, management & marketing from UAB. This makes it the #158 most popular school for business, management & marketing master’s degree candidates in the country.


 

Business, Management & Marketing Student Diversity at UAB

Take a look at the following statistics related to the make-up of the business, management & marketing majors at University of Alabama at Birmingham.

UAB Business, Management & Marketing Bachelor’s Program

During the 2020-2021 academic year, 586 business, management & marketing majors earned their bachelor's degree from UAB. Of these graduates, 52% were men and 48% were women.

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The majority of the students with this major are white. About 62% of 2021 graduates were in this category.

The following table and chart show the ethnic background for students who recently graduated from University of Alabama at Birmingham with a bachelor's in business, management & marketing.

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Ethnic Background Number of Students
Asian 38
Black or African American 104
Hispanic or Latino 33
White 361
Non-Resident Aliens 20
Other Races 30

UAB Business, Management & Marketing Master’s Program

Of the 342 students who earned a master's degree in Business, Management & Marketing from UAB in 2020-2021, 52% were men and 48% were women.

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The majority of master's degree recipients in this major at UAB are white. In the most recent graduating class for which data is available, 63% of students fell into this category.

The following table and chart show the ethnic background for students who recently graduated from University of Alabama at Birmingham with a master's in business, management & marketing.

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Ethnic Background Number of Students
Asian 16
Black or African American 57
Hispanic or Latino 7
White 217
Non-Resident Aliens 30
Other Races 15

Business, Management & Marketing Majors

Business, Management & Marketing students may decide to major in one of the following focus areas. Individual majors may not be available for all degree levels.

Major Annual Graduates
Business Administration & Management 426
Accounting 218
Management Information Systems 116
Marketing 99
Finance & Financial Management 69
General Sales & Marketing 35
Human Resource Management 31
Business/Managerial Economics 17
Entrepreneurial Studies 3

References

More about our data sources and methodologies.

Popular Reports

College Rankings
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Degree Guides by Major
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