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Undergraduate Marketing at University of Alabama at Birmingham

78 Total Degrees Awarded
1 Award Levels Offered
#6 Best Rank — Bachelor's
$47,757 Bachelor's Salary

Here is an overview of this program at UAB. You can study it at the Bachelor’s level, with graduate study also available. At its best it places at #6 out of 11 schools (Bachelor’s level) by College Factual. Jump to any of the following sections:

UAB Undergraduate Marketing Rankings

#440 in the U.S.
#6 in Alabama
#89 in the Southeast Region

College Factual rates UAB as a strong choice for marketing, ranked #440 out of 619 schools nationally.

Ranking Rank
Best Marketing Schools 440 of 619
Best Marketing Schools in Alabama 6 of 11
Best Marketing Schools in the Southeast Region 89 of 151

Undergraduate Marketing Degrees at UAB

The following degree levels are offered in marketing at UAB, along with how many graduates complete each level annually.

Degree Level Annual Graduates
Bachelor’s 78
Graduate Certificate 3

UAB Marketing Bachelor’s Degrees

For the most recent IPEDS reporting year, University of Alabama at Birmingham handed out 78 bachelor’s degrees in marketing.

Bachelor’s Rankings

UAB holds a strong position among schools offering marketing at the bachelor’s level. In particular it placed #6 out of 11 schools by College Factual.

Ranking Rank
Best Marketing Bachelor’s Degree Schools in Alabama 6
Best Marketing Bachelor’s Degree Schools in the Southeast Region 80
Best Marketing Bachelor’s Degree Schools 383

Salary of Marketing Graduates with a Bachelor’s Degree

$47,757 Bachelor's Median Salary

Marketing majors who earn their bachelor’s degree from UAB go on to jobs where they make a median salary of $47,757 a year. This is below $72,945, the median for all majors at UAB.

Salary for Marketing majors with a bachelor's degree at UAB

Student Debt of Marketing Graduates with a Bachelor’s Degree

$26,750 Bachelor's Median Debt

Earning a bachelor’s degree at UAB, marketing graduates take on a median debt of $26,750 in student loans. This is above $26,162, the typical median for all majors at UAB.

Student debt for Marketing majors with a bachelor's degree at UAB

UAB Undergraduate Tuition and Fees

$9,098 Average Tuition and Fees (In-State)
$26,750 Average Student Debt

The full-time undergraduate tuition and fees are shown below.

In State Out of State
Tuition $8,568 $22,512
Fees $50 $50

Find out more about UAB tuition and fees.

Bachelor’s Student Diversity

For the most recent academic year available, 41% of marketing bachelor’s degrees went to men and 59% went to women.

UAB gender breakdown of Marketing Bachelor's degree grads The majority of marketing bachelor’s degree graduates at UAB are White. About 69% of graduates fell into this category.

The following table and chart show the ethnic background for students who recently graduated from University of Alabama at Birmingham with a bachelor’s in marketing.

Ethnic diversity of Marketing majors at University of Alabama at Birmingham
Ethnic Background Number of Students
Asian 4
Black or African American 6
Hispanic or Latino 5
White 54
Non-Resident Aliens 7
Other Races 2

Marketing/Marketing Management, General (Bachelor’s)

UAB awarded 78 bachelor’s degrees in marketing/marketing management, general in the most recent reporting year — 59% to women and 41% to men. The most common background among these graduates was White (69%).

Graduate Study in Marketing at UAB

You can also pursue this field at the graduate level at UAB. The following graduate award levels are reported.

Graduate Level Annual Graduates
Graduate Certificate Degrees in Marketing 3

References

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