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University of Georgia Bachelor’s in Marketing

338 Bachelor's Degrees Awarded
$48,579 Average Salary
$21,000 Average Student Debt

The main focus area for this major is Marketing/Marketing Management, General. For more details on this concentration, visit its profile page.

Marketing is a major offered under the business, management and marketing program of study at University of Georgia. Here, you’ll find out more about the major bachelor’s degree program in marketing, including such details as the number of graduates, ethnicity of students, related majors and concentrations, and more.

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Rankings for the UGA Bachelor’s in Marketing

#30 in the U.S
#1 in Georgia

Each year, we produce a number of different types of college rankings to help students decide which school is the best fit for them. In College Factual's most recent rankings for the best schools for marketing majors, UGA came in at #30. This puts it in the top 5% of the country in this field of study. It is also ranked #1 in Georgia.

Here are some of the other rankings for UGA.

Ranking Type Rank
Best Value Master’s Degree Colleges for Marketing (Income Over $110k) 2
Best Value Bachelor’s Degree Colleges for Marketing (Income Over $110k) 3
Best Value Master’s Degree Colleges for Marketing (Income $75-$110k) 8
Most Popular Colleges for Marketing 10
Best Value Master’s Degree Colleges for Marketing (With Aid) 10
Best Value Colleges for Marketing (Income Over $110k) 10
Best Value Bachelor’s Degree Colleges for Marketing (Income $75-$110k) 11
Best Value Master’s Degree Colleges for Marketing (Income $0-$30k) 11
Best Value Master’s Degree Colleges for Marketing (Income $48-$75k) 12
Most Popular Bachelor’s Degree Colleges for Marketing 12
Best Value Master’s Degree Colleges for Marketing (Income $30-$48k) 12
Best Marketing Master’s Degree Schools 18
Best Value Bachelor’s Degree Colleges for Marketing (Income $30-$48k) 18
Best Value Bachelor’s Degree Colleges for Marketing (Income $0-$30k) 18
Best Value Bachelor’s Degree Colleges for Marketing (Income $48-$75k) 21
Best Marketing Bachelor’s Degree Schools 23
Best Value Bachelor’s Degree Colleges for Marketing (With Aid) 24
Highest Paid Master’s Degree Marketing Graduates 26
Best Value Colleges for Marketing (Income $0-$30k) 27
Best Marketing Master’s Degree Colleges for Veterans 28
Best Value Colleges for Marketing (Income $30-$48k) 30
Best Marketing Schools 30
Best Value Master’s Degree Colleges for Marketing 31
Best Value Colleges for Marketing (Income $75-$110k) 36
Most Popular Master’s Degree Colleges for Marketing 38
Best Value Colleges for Marketing (Income $48-$75k) 40
Best Value Colleges for Marketing (With Aid) 67
Highest Paid Bachelor’s Degree Marketing Graduates 80
Most Focused Master’s Degree Colleges for Marketing 90
Best Marketing Bachelor’s Degree Colleges for Veterans 119
Best Value Bachelor’s Degree Colleges for Marketing 119
Best Marketing Colleges for Veterans 126
Highest Paid Marketing Graduates 127
Best Value Colleges for Marketing 216
Most Focused Colleges for Marketing 270
Most Focused Bachelor’s Degree Colleges for Marketing 275

How Much Does a Bachelor’s in Marketing from UGA Cost?

$12,080 Average Tuition and Fees (In-State)
$21,000 Average Student Debt

UGA Undergraduate Tuition and Fees

In 2019-2020, the average part-time undergraduate tuition at UGA was $8,555 per credit hour for out-of-state students. The average for in-state students was $2,909 per credit hour. Information about average full-time undergraduate tuition and fees is shown in the table below.

In State Out of State
Tuition $9,790 $28,830
Fees $2,290 $2,290
Books and Supplies $1,052 $1,052
On Campus Room and Board $10,328 $10,328
On Campus Other Expenses $4,198 $4,198

Learn more about UGA tuition and fees.

UGA Marketing Bachelor’s Student Debt

You may also want to consider how much in student loans you’ll need when thinking about the overall cost to attend a school. Students who received their bachelor’s degree at UGA in Marketing walked away with an average of $21,000 in student debt. That is 13% lower than the national average of $24,055.

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How Much Can You Make With a Bachelor’s in Marketing From UGA?

$48,579 Average Salary
High Earnings Boost

The median early career salary of marketing students who receive their bachelor’s degree from UGA is $48,579 per year. That is 23% higher than the national average of $39,622.

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Does UGA Offer an Online Bachelor’s in Marketing?

UGA does not offer an online option for its marketing bachelor’s degree program at this time. To see if the school offers distance learning options in other areas, visit the UGA Online Learning page.

UGA Bachelor’s Student Diversity for Marketing

338 Bachelor's Degrees Awarded
66.6% Women
28.4% Racial-Ethnic Minorities*
In the 2019-2020 academic year, 338 students received their bachelor’s degree in marketing. The gender and racial-ethnic breakdown of those individuals is shown below.

Male-to-Female Ratio

About 66.6% of the students who received their Bachelor’s in marketing in 2019-2020 were women. This is higher than the nationwide number of 53.5%.

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Racial-Ethnic Diversity

Around 28.4% of marketing bachelor’s degree recipients at UGA in 2019-2020 were awarded to racial-ethnic minorities*. This is about the same as the nationwide number of 27%.

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Race/Ethnicity Number of Students
Asian 36
Black or African American 14
Hispanic or Latino 24
Native American or Alaska Native 0
Native Hawaiian or Pacific Islander 1
White 240
International Students 1
Other Races/Ethnicities 22

Bachelor’s in Marketing Focus Areas at UGA

Marketing students may decide to major in one of the following focus areas.

Focus Area Annual Graduates
Marketing/Marketing Management, General 338

You may also be interested in one of these majors related to marketing.

Related Major Annual Graduates
General Business/Commerce 55
Business Administration & Management 204
Accounting 209
Business/Managerial Economics 151
Finance & Financial Management 608

View All Marketing Related Majors >

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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