Below are the key facts about this program at The U. Degrees are awarded at the Bachelor’s level. It ranks as high as #2 out of 22 schools (Bachelor’s level) by College Factual. Jump to any of the following sections:
College Factual ranks The U as a strong choice for marketing, placing at #46 out of 619 schools nationally.
| Ranking | Rank |
|---|---|
| Best Marketing Schools | 46 of 619 |
| Best Marketing Schools in Utah | 2 of 10 |
| Best Marketing Schools in the Rocky Mountains Region | 2 of 24 |
The following degree levels are available for marketing at The U, along with how many graduates complete each level annually.
| Degree Level | Annual Graduates |
|---|---|
| Bachelor’s | 155 |
For the most recent IPEDS reporting year, University of Utah awarded 155 bachelor’s degrees in marketing.
The U is in the top 5% of the country for marketing at the bachelor’s level. Specifically, it ranked #2 out of 22 schools by College Factual.
| Ranking | Rank |
|---|---|
| Best Marketing Bachelor’s Degree Schools in the Rocky Mountains Region | 2 |
| Best Marketing Bachelor’s Degree Schools in Utah | 2 |
| Best Marketing Bachelor’s Degree Schools | 43 |
Marketing students who finish a bachelor’s at The U go on to jobs where they make a median salary of $68,614 a year. This is below $74,538, the median for all majors at The U.
Earning a bachelor’s degree at The U, marketing graduates take on a median debt of $20,632 in student loans. This is below $20,739, the typical median for all majors at The U.
The full-time undergraduate tuition and fees are shown below.
| In State | Out of State | |
|---|---|---|
| Tuition | $7,749 | $29,701 |
| Fees | $1,159 | $1,159 |
Find out more about The U tuition and fees.
In the most recent graduating class, 51% of marketing bachelor’s degrees went to men and 49% went to women.
The largest share of marketing bachelor’s degree graduates at The U are White. About 72% of graduates fell into this category.
The following table and chart show the ethnic background for students who recently graduated from University of Utah with a bachelor’s in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 3 |
| Black or African American | 2 |
| Hispanic or Latino | 23 |
| White | 112 |
| Non-Resident Aliens | 4 |
| Other Races | 11 |
The U awarded 155 bachelor’s degrees in marketing/marketing management, general in the latest year of data — 49% to women and 51% to men. The most common background among these graduates was White (72%).