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University of Wisconsin - Oshkosh Bachelor’s in Marketing

85 Bachelor's Degrees Awarded
$44,542 Average Salary

The main focus area for this major is Marketing/Marketing Management, General. For more details on this concentration, visit its profile page.

Marketing is a major offered under the business, management and marketing program of study at University of Wisconsin - Oshkosh. We’ve pulled together some essential information you should know about the bachelor’s degree program in marketing, including how many students graduate each year, the ethnic diversity of these students, whether or not the degree is offered online, and more.

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Rankings for the UW Oshkosh Bachelor’s in Marketing

#180 in the U.S
#12 in Wisconsin

If you're having trouble deciding which school is best for you, you may want to check out our many college rankings. The bachelor's program at UW Oshkosh was ranked #180 on College Factual's Best Schools for marketing list. It is also ranked #12 in Wisconsin.

Here are some of the other rankings for UW Oshkosh.

Ranking Type Rank
Best Value Bachelor’s Degree Colleges for Marketing 13
Best Value Bachelor’s Degree Colleges for Marketing (With Aid) 35
Best Value Bachelor’s Degree Colleges for Marketing (Income Over $110k) 37
Best Value Colleges for Marketing 47
Best Value Bachelor’s Degree Colleges for Marketing (Income $75-$110k) 59
Best Value Bachelor’s Degree Colleges for Marketing (Income $30-$48k) 67
Best Value Bachelor’s Degree Colleges for Marketing (Income $48-$75k) 73
Best Value Bachelor’s Degree Colleges for Marketing (Income $0-$30k) 76
Best Value Colleges for Marketing (Income Over $110k) 87
Best Value Colleges for Marketing (With Aid) 87
Best Value Colleges for Marketing (Income $30-$48k) 114
Best Value Colleges for Marketing (Income $0-$30k) 126
Best Value Colleges for Marketing (Income $75-$110k) 132
Best Value Colleges for Marketing (Income $48-$75k) 134
Best Marketing Bachelor’s Degree Schools 160
Most Popular Bachelor’s Degree Colleges for Marketing 168
Best Marketing Schools 180
Most Popular Colleges for Marketing 180
Most Focused Bachelor’s Degree Colleges for Marketing 194
Highest Paid Bachelor’s Degree Marketing Graduates 204
Most Focused Colleges for Marketing 213
Highest Paid Marketing Graduates 266
Best Marketing Bachelor’s Degree Colleges for Veterans 431
Best Marketing Colleges for Veterans 483

How Much Does a Bachelor’s in Marketing from UW Oshkosh Cost?

$7,717 Average Tuition and Fees (In-State)

UW Oshkosh Undergraduate Tuition and Fees

Out-of-state part-time undergraduates at UW Oshkosh paid an average of $583 per credit hour in 2019-2020. The average for in-state students was $268 per credit hour. The following table shows the average full-time tuition and fees for undergraduates.

In State Out of State
Tuition $6,422 $13,995
Fees $1,295 $1,295
Books and Supplies $1,000 $1,000
On Campus Room and Board $8,506 $8,506
On Campus Other Expenses $2,700 $2,700

Learn more about UW Oshkosh tuition and fees.

How Much Can You Make With a Bachelor’s in Marketing From UW Oshkosh?

$44,542 Average Salary
High Earnings Boost

The median early career salary of marketing students who receive their bachelor’s degree from UW Oshkosh is $44,542 per year. That is 12% higher than the national average of $39,622.

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Does UW Oshkosh Offer an Online Bachelor’s in Marketing?

UW Oshkosh does not offer an online option for its marketing bachelor’s degree program at this time. To see if the school offers distance learning options in other areas, visit the UW Oshkosh Online Learning page.

UW Oshkosh Bachelor’s Student Diversity for Marketing

85 Bachelor's Degrees Awarded
43.5% Women
16.5% Racial-Ethnic Minorities*
During the 2019-2020 academic year, there were 85 bachelor’s degrees in marketing handed out to qualified students. The charts and tables below give more information about these students.

Male-to-Female Ratio

About 43.5% of the students who received their Bachelor’s in marketing in 2019-2020 were women. This is less than the nationwide number of 53.5%.

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Racial-Ethnic Diversity

Of those graduates who received a bachelor’s degree in marketing at UW Oshkosh in 2019-2020, 16.5% were racial-ethnic minorities*. This is lower than the nationwide number of 27%.

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Race/Ethnicity Number of Students
Asian 2
Black or African American 0
Hispanic or Latino 8
Native American or Alaska Native 0
Native Hawaiian or Pacific Islander 0
White 71
International Students 0
Other Races/Ethnicities 4

Bachelor’s in Marketing Focus Areas at UW Oshkosh

Marketing students may decide to major in one of the following focus areas.

Focus Area Annual Graduates
Marketing/Marketing Management, General 85

You may also be interested in one of these majors related to marketing.

Related Major Annual Graduates
Business Administration & Management 83
Accounting 32
Finance & Financial Management 80
Human Resource Management 37
Management Information Systems 35

View All Marketing Related Majors >

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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