2027 Best Value Marketing/Marketing Management, General Schools in North Carolina

[Marketing/Marketing Management, General](/majors/business-management-marketing-sales/marketing/marketing-marketing-management-general/) programs reward a close look at where your money goes furthest. A high-value program keeps cost low while graduates go on to earn well.
College Factual analyzed 14 schools to build this 2027 ranking of the best value marketing/marketing management, general schools.
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2027 Best Value Marketing/Marketing Management, General Schools in North Carolina
If you want to know which schools deliver the best value for the marketing/marketing management, general degrees they offer, see the list below.
Best Value Marketing/Marketing Management, General Schools
Leading the list is University Of North Carolina At Greensboro, our #1 best value for marketing/marketing management, general in North Carolina. Located in the city of Greensboro, University Of North Carolina At Greensboro is a very large public university. Students from in state pay about $7,661 in tuition and fees, compared with $24,012 for out-of-state students. Marketing/marketing Management, General graduates carry a median of $24,977 in student loans. Marketing/marketing Management, General graduates of University Of North Carolina At Greensboro earn a median of $42,595 early in their careers. Weighed against typical debt, the earnings make a compelling case for value. Roughly 88% of applicants are accepted.
North Carolina A And T State University is a great value for students pursuing a degree in marketing/marketing management, general, landing the #2 spot this year. North Carolina A And T State University is a large public school located in the city of Greensboro. Students from in state pay about $6,813 in tuition and fees, while out-of-state students pay about $20,673. Marketing/marketing Management, General graduates carry a median of $27,375 in student loans. Early-career marketing/marketing management, general graduates make about $48,042. Set against $27,375 in median debt, that is a healthy payoff. The acceptance rate is 50%.
University Of North Carolina At Charlotte is a great value for students pursuing a degree in marketing/marketing management, general, landing the #3 spot this year. University Of North Carolina At Charlotte is a very large public school located in the city of Charlotte. Expect in-state tuition and fees of around $7,239, while out-of-state students pay about $22,492. Marketing/marketing Management, General graduates carry a median of $21,500 in student loans. Marketing/marketing Management, General graduates of University Of North Carolina At Charlotte earn a median of $43,619 early in their careers. Set against $21,500 in median debt, that is a healthy payoff. Roughly 80% of applicants are accepted.
A rank of #4 makes East Carolina University one of the best values for marketing/marketing management, general. Set in the city of Greenville, East Carolina University is a very large public institution. Students from in state pay about $7,361 in tuition and fees, with out-of-state students paying around $23,638. Students borrow a median of $24,992 to complete the marketing/marketing management, general program here. Marketing/marketing Management, General graduates of East Carolina University earn a median of $56,161 early in their careers. Set against $24,992 in median debt, that is a healthy payoff. The acceptance rate is 89%.
Students looking for strong value in marketing/marketing management, general will find it at Western Carolina University, which ranked #5. Located in the town of Cullowhee, Western Carolina University is a large public university. Expect in-state tuition and fees of around $4,630, with out-of-state students paying around $8,630. Typical student debt for marketing/marketing management, general graduates is $23,508. Soon after graduation, marketing/marketing management, general degree recipients from Western Carolina University generally make around $33,197. That is a strong return on a $23,508 median debt. Roughly 82% of applicants are accepted.
Appalachian State University came in at #6 for value in marketing/marketing management, general this year. Appalachian State University is a very large public school located in the town of Boone. Students from in state pay about $7,579 in tuition and fees, with out-of-state students paying around $25,212. Typical student debt for marketing/marketing management, general graduates is $19,500. Soon after graduation, marketing/marketing management, general degree recipients from Appalachian State University generally make around $42,999. Weighed against typical debt, the earnings make a compelling case for value. Appalachian State University admits about 90% of applicants.
North Carolina State University At Raleigh landed the #7 spot for marketing/marketing management, general value this year. Set in the city of Raleigh, North Carolina State University At Raleigh is a very large public institution. Expect in-state tuition and fees of around $8,799, compared with $32,847 for out-of-state students. Students borrow a median of $19,500 to complete the marketing/marketing management, general program here. Soon after graduation, marketing/marketing management, general degree recipients from North Carolina State University At Raleigh generally make around $117,557. Weighed against typical debt, the earnings make a compelling case for value. The acceptance rate is 42%.
Wingate University came in at #8 for value in marketing/marketing management, general this year. Located in the suburb of Wingate, Wingate University is a mid-sized private not-for-profit university. The average in-state cost of tuition and fees is $42,576. Marketing/marketing Management, General graduates carry a median of $23,100 in student loans. Early-career marketing/marketing management, general graduates make about $36,777. That is a strong return on a $23,100 median debt. Wingate University admits about 91% of applicants.
Lenoir Rhyne University ranked #9 on our 2027 list of the best value marketing/marketing management, general schools. Set in the city of Hickory, Lenoir Rhyne University is a mid-sized private not-for-profit institution. Expect in-state tuition and fees of around $31,900. Students borrow a median of $26,900 to complete the marketing/marketing management, general program here. Marketing/marketing Management, General graduates of Lenoir Rhyne University earn a median of $49,985 early in their careers. Weighed against typical debt, the earnings make a compelling case for value. Lenoir Rhyne University admits about 85% of applicants.
Meredith College placed #10 among the best values for marketing/marketing management, general. Located in the city of Raleigh, Meredith College is a small private not-for-profit university. The average in-state cost of tuition and fees is $45,630. Typical student debt for marketing/marketing management, general graduates is $27,000. Early-career marketing/marketing management, general graduates make about $45,883. That is a strong return on a $27,000 median debt. Roughly 74% of applicants are accepted.
Campbell University placed #11 among the best values for marketing/marketing management, general. Set in the town of Buies Creek, Campbell University is a moderately-sized private not-for-profit institution. Expect in-state tuition and fees of around $41,600. Typical student debt for marketing/marketing management, general graduates is $18,994. Soon after graduation, marketing/marketing management, general degree recipients from Campbell University generally make around $40,572. Weighed against typical debt, the earnings make a compelling case for value. Roughly 87% of applicants are accepted.
Belmont Abbey College ranked #12 on our 2027 list of the best value marketing/marketing management, general schools. Set in the suburb of Belmont, Belmont Abbey College is a small private not-for-profit institution. The average in-state cost of tuition and fees is $19,500. Marketing/marketing Management, General graduates carry a median of $27,140 in student loans. Soon after graduation, marketing/marketing management, general degree recipients from Belmont Abbey College generally make around $40,322. Set against $27,140 in median debt, that is a healthy payoff. The acceptance rate is 75%.
High Point University ranked #13 on our 2027 list of the best value marketing/marketing management, general schools. Set in the city of High Point, High Point University is a moderately-sized private not-for-profit institution. In-state tuition and fees average $45,312. Typical student debt for marketing/marketing management, general graduates is $23,785. Soon after graduation, marketing/marketing management, general degree recipients from High Point University generally make around $113,352. That is a strong return on a $23,785 median debt. High Point University admits about 75% of applicants.
Elon University ranked #14 on our 2027 list of the best value marketing/marketing management, general schools. Elon University is a moderately-sized private not-for-profit school located in the suburb of Elon. The average in-state cost of tuition and fees is $46,958. Students borrow a median of $21,500 to complete the marketing/marketing management, general program here. Early-career marketing/marketing management, general graduates make about $55,893. Weighed against typical debt, the earnings make a compelling case for value. Elon University admits about 66% of applicants.
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Notes and References
The ranking above is published by College Factual (MF_RANKING_2025), 2027 edition. Schools are scored on the balance of cost (tuition and student debt) against student outcomes (post-graduation earnings) — a measure of return on investment, drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).
Ranking method: College Major Best Value · 14 schools evaluated.
*Averages shown above reflect the top 14 ranked schools only.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE), serves as the core of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
More about our data sources and methodologies.