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2022 Best Value Bachelor’s Degree Colleges for Marketing in Michigan

28 Ranked Colleges
1,917 Degrees Awarded
$17,700 Avg Net Price*
Best Value Marketing Schools for a Bachelor's in Michigan

When pursuing a degree in today’s world, students have many different options to choose from. One of our goals at College Factual is to give you as much information as we can - such as our “Best Value Marketing Schools for a Bachelor’s in Michigan” ranking - to help you make that decision.

Marketing is the 16th most popular major in the country with 52,262 degrees awarded in 2019-2020. In 2017-2018, marketing graduates who were awarded their degree in 2015-2017, earned an average of $40,323 and had an average of $24,975 in loans still to pay off.

Across Michigan, there were 2,127 marketing graduates with average earnings and debt of $40,918 and $26,113 respectively. At the bachelor’s degree level specifically, there were 1,917 marketing graduates with average earnings and debt of $40,161 and $25,915 respectively.

For this year’s “Best Value Marketing Schools for a Bachelor’s in Michigan” ranking, we looked at 28 colleges that offer a degree in marketing. Not only do the schools that top this list have excellent marketing programs, but they also cost less that schools of similar quality.

To come up with these rankings, we looked at factors such as the cost to attend the school after aid is awarded and overall quality of the marketing program at the school. Check out our ranking methodology for more information.

One Size Does Not Fit All

The marketing school you choose to invest your time and money in matters. To help you make the decision that is right for you, we’ve developed a number of major-specific rankings, including this list of “Best Value Marketing Schools for a Bachelor’s in Michigan”.

You can create your own custom comparison that focuses on the factors most important to you using our tool, College Combat. Test it out when you get a chance! You may also want to bookmark the link and share it with others who are trying to make the college decision.

Best Value Marketing Schools for a Bachelor’s in Michigan

The following schools top our list of the Best Best Value Marketing Schools for a Bachelor’s in Michigan.

Top 25 Best Value Bachelor’s Degree Colleges for Marketing in Michigan

#1

Michigan State University

East Lansing, Michigan

Out of the 28 schools in the Best Value Marketing Schools for a Bachelor’s in Michigan that were part of this year’s ranking, Michigan State University landed the #1 spot on the list. Michigan State is a public institution located in East Lansing, Michigan. The school has a large population, and it awarded 277 bachelors’s degrees in 2019-2020.

Michigan State also took the #1 spot in our “Best Marketing Bachelor’s Degree Schools in Michigan” ranking. The estimated yearly cost for Michigan State University is $19,173 for Michigan Bachelor’s Degree Marketing students.

The low student loan default rate of 3.6% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. With a freshman retention rate of 91%, the school does an excellent job of retaining its students.

Read full report on Marketing at Michigan State University

#2

Grand Valley State University

Allendale, Michigan

You’ll be in good company if you decide to attend Grand Valley State University. It ranked #2 on our 2022 Best Value Marketing Schools for a Bachelor’s in Michigan list. Grand Valley State University is a large school located in Allendale, Michigan that handed out 314 bachelors’s marketing degrees in 2019-2020.

As a testament to the quality of education offered at GVSU, the school also landed the #2 spot in our “Best Marketing Bachelor’s Degree Schools in Michigan” ranking. It costs about $17,646 for Michigan Bachelor’s Degree Marketing students per year to attend Grand Valley State University.

The low student loan default rate of 3.7% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read full report on Marketing at GVSU

#3

Central Michigan University

Mount Pleasant, Michigan

Out of the 28 schools in the Best Value Marketing Schools for a Bachelor’s in Michigan that were part of this year’s ranking, Central Michigan University landed the #3 spot on the list. Central Michigan University is a fairly large school located in Mount Pleasant, Michigan that handed out 190 bachelors’s marketing degrees in 2019-2020.

Central Michigan did well in our major quality rankings, too. It placed #3 on our “Best Marketing Bachelor’s Degree Schools in Michigan” list. The estimated yearly cost for Central Michigan University is $15,981 for michigan bachelor’s degree marketing students.

Full Central Michigan University Marketing Report

#4

Western Michigan University

Kalamazoo, Michigan

You’ll be in good company if you decide to attend Western Michigan University. It ranked #4 on our 2022 Best Value Marketing Schools for a Bachelor’s in Michigan list. WMU is a public institution located in Kalamazoo, Michigan. The school has a fairly large population, and it awarded 218 bachelors’s degrees in 2019-2020.

WMU also took the #5 spot in our “Best Marketing Bachelor’s Degree Schools in Michigan” ranking. The yearly cost to attend WMU is $19,433 for michigan bachelor’s degree marketing students.

Read more about Marketing at WMU

You’ll be in good company if you decide to attend University of Michigan - Dearborn. It ranked #5 on our 2022 Best Value Marketing Schools for a Bachelor’s in Michigan list. Located in Dearborn, Michigan, this medium-sized public school handed out 54 degrees to qualified bachelors’s marketing students in 2019-2020.

In addition to being on our michigan bachelor’s degree marketing students list, UM Dearborn has also earned the #11 rank in our “Best Marketing Bachelor’s Degree Schools in Michigan” ranking. The estimated yearly cost for UM Dearborn is $11,473 for Michigan Bachelor’s Degree Marketing students.

The student loan default rate at the school is 4.5%, which is quite low when compared to the national default rate of 10.1%.

Read more about Marketing at University of Michigan - Dearborn

#6

Oakland University

Rochester Hills, Michigan

Oakland University ranked #6 on this year’s Best Value Marketing Schools for a Bachelor’s in Michigan list. Located in Rochester Hills, Michigan, this fairly large public school handed out 96 diplomas to qualified bachelors’s marketing students in 2019-2020.

Oakland also took the #7 spot in our “Best Marketing Bachelor’s Degree Schools in Michigan” ranking. It costs about $11,802 for michigan bachelor’s degree marketing students per year to attend Oakland.

Read more about Marketing at Oakland University

#7

Saginaw Valley State University

University Center, Michigan

Saginaw Valley State University landed the #7 spot on the 2022 Best Value Marketing Schools for a Bachelor’s in Michigan ranking. Saginaw Valley State University is a medium-sized public school situated in University Center, Michigan. It awarded 50 bachelors’s marketing degrees in 2019-2020.

Saginaw Valley State University also made our “Best Marketing Bachelor’s Degree Schools in Michigan” list, coming in at #15. The yearly cost to attend Saginaw Valley State University is $14,248 for Michigan Bachelor’s Degree Marketing students.

Read more about Marketing at Saginaw Valley State University

#8

Ferris State University

Big Rapids, Michigan

Ferris State University landed the #8 spot on the 2022 Best Value Marketing Schools for a Bachelor’s in Michigan ranking. Big Rapids, Michigan is the setting for this fairly large institution of higher learning. The public school handed out bachelors’s marketing degrees to 52 students in 2019-2020.

Ferris also took the #12 spot in our “Best Marketing Bachelor’s Degree Schools in Michigan” ranking. The estimated yearly cost for Ferris State University is $12,889 for michigan bachelor’s degree marketing students.

Read full report on Marketing at Ferris State University

Michigan Technological University came in at #9 in this year’s edition of the Best Value Marketing Schools for a Bachelor’s in Michigan ranking. This medium-sized school is located in Houghton, Michigan, and it awarded 13 bachelors’s marketing degrees in 2019-2020.

Michigan Tech also made our “Best Marketing Bachelor’s Degree Schools in Michigan” list, coming in at #6. The estimated yearly cost for Michigan Tech is $16,463 for Michigan Bachelor’s Degree Marketing students.

Students who start out at the school are likely to stick around. The freshman retention rate is 86%. The student loan default rate at the school is 2.3%, which is quite low when compared to the national default rate of 10.1%.

Read full report on Marketing at Michigan Technological University

#10

Wayne State University

Detroit, Michigan

Wayne State University came in at #10 in this year’s edition of the Best Value Marketing Schools for a Bachelor’s in Michigan ranking. Wayne State University is a large public school situated in Detroit, Michigan. It awarded 141 bachelors’s marketing degrees in 2019-2020.

Wayne State also made our “Best Marketing Bachelor’s Degree Schools in Michigan” list, coming in at #13. The estimated yearly cost for Wayne State is $13,965 for michigan bachelor’s degree marketing students.

Read more about Marketing at Wayne State

#11

Walsh College

Troy, Michigan

With a ranking of #11, Walsh College did quite well on the 2022 Best Value Marketing Schools for a Bachelor’s in Michigan list. This small school is located in Troy, Michigan, and it awarded 24 bachelors’s marketing degrees in 2019-2020.

As a testament to the quality of education offered at Walsh, the school also landed the #18 spot in our “Best Marketing Bachelor’s Degree Schools in Michigan” ranking.

The low student loan default rate of 1.9% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read more about Marketing at Walsh

#12

Eastern Michigan University

Ypsilanti, Michigan

Eastern Michigan University ranked #12 on this year’s Best Value Marketing Schools for a Bachelor’s in Michigan list. Ypsilanti, Michigan is the setting for this fairly large institution of higher learning. The public school handed out bachelors’s marketing degrees to 149 students in 2019-2020.

As a testament to the quality of education offered at Eastern Michigan, the school also landed the #14 spot in our “Best Marketing Bachelor’s Degree Schools in Michigan” ranking. The yearly cost to attend Eastern Michigan is $15,924 for Michigan Bachelor’s Degree Marketing students.

Read full report on Marketing at Eastern Michigan

#13

Lake Superior State University

Sault Ste Marie, Michigan

Lake Superior State University came in at #13 in this year’s edition of the Best Value Marketing Schools for a Bachelor’s in Michigan ranking. Sault Ste Marie, Michigan is the setting for this small institution of higher learning. The public school handed out bachelors’s marketing degrees to 7 students in 2019-2020.

Lake Superior State University not only placed well in this ranking. It is also #20 on our “Best Marketing Bachelor’s Degree Schools in Michigan” list. It costs about $12,398 for michigan bachelor’s degree marketing students per year to attend Lake Superior State University.

Read full report on Marketing at Lake Superior State University

#14

Northern Michigan University

Marquette, Michigan

Northern Michigan University did quite well in the 2022 Best Value Marketing Schools for a Bachelor’s in Michigan ranking, coming in at #14. Northern Michigan University is a medium-sized school located in Marquette, Michigan that handed out 23 bachelors’s marketing degrees in 2019-2020.

As a testament to the quality of education offered at Northern Michigan University, the school also landed the #21 spot in our “Best Marketing Bachelor’s Degree Schools in Michigan” ranking. It costs about $15,453 for Michigan Bachelor’s Degree Marketing students per year to attend Northern Michigan University.

Read more about Marketing at Northern Michigan University

University of Michigan - Flint came in at #15 in this year’s edition of the Best Value Marketing Schools for a Bachelor’s in Michigan ranking. University of Michigan - Flint is a public institution located in Flint, Michigan. The school has a medium-sized population, and it awarded 39 bachelors’s degrees in 2019-2020.

UM Flint not only placed well in this ranking. It is also #22 on our “Best Marketing Bachelor’s Degree Schools in Michigan” list. It costs about $12,734 for Michigan Bachelor’s Degree Marketing students per year to attend University of Michigan - Flint.

Read more about Marketing at University of Michigan - Flint

#16

Baker College

Owosso, Michigan

Baker College landed the #16 spot on the 2022 Best Value Marketing Schools for a Bachelor’s in Michigan ranking. Baker College is a medium-sized school located in Owosso, Michigan that handed out 17 bachelors’s marketing degrees in 2019-2020.

The yearly cost to attend Baker College is $15,049 for michigan bachelor’s degree marketing students.

Since the school has a student-to-faculty ratio of 8 to 1, those pursuing a degree will have more opportunities to interact with their professors.

Full Baker College Marketing Report

#17

Cleary University

Howell, Michigan
#10 in overall quality

Cleary University landed the #17 spot on the 2022 Best Value Marketing Schools for a Bachelor’s in Michigan ranking. This small school is located in Howell, Michigan, and it awarded 11 bachelors’s marketing degrees in 2019-2020.

Cleary College not only placed well in this ranking. It is also #10 on our “Best Marketing Bachelor’s Degree Schools in Michigan” list. It costs about $16,029 for michigan bachelor’s degree marketing students per year to attend Cleary University.

Full Cleary University Marketing Report

#18

Davenport University

Grand Rapids, Michigan

Davenport University did quite well in the 2022 Best Value Marketing Schools for a Bachelor’s in Michigan ranking, coming in at #18. This medium-sized school is located in Grand Rapids, Michigan, and it awarded 61 bachelors’s marketing degrees in 2019-2020.

The yearly cost to attend Davenport University is $16,098 for michigan bachelor’s degree marketing students.

Full Davenport University Marketing Report

#19

Northwood University

Midland, Michigan

Northwood University landed the #19 spot on the 2022 Best Value Marketing Schools for a Bachelor’s in Michigan ranking. This small school is located in Midland, Michigan, and it awarded 88 bachelors’s marketing degrees in 2019-2020.

Northwood not only placed well in this ranking. It is also #8 on our “Best Marketing Bachelor’s Degree Schools in Michigan” list. It costs about $21,618 for michigan bachelor’s degree marketing students per year to attend Northwood University.

With a student-to-faculty ratio of 9 to 1, it’s easy to see that the school is committed to helping their undergraduates succeed.

Read more about Marketing at Northwood University

#20

Cornerstone University

Grand Rapids, Michigan

Cornerstone University came in at #20 in this year’s edition of the Best Value Marketing Schools for a Bachelor’s in Michigan ranking. Cornerstone University is a small school located in Grand Rapids, Michigan that handed out 8 bachelors’s marketing degrees in 2019-2020.

In addition to being on our michigan bachelor’s degree marketing students list, Cornerstone has also earned the #25 rank in our “Best Marketing Bachelor’s Degree Schools in Michigan” ranking. The estimated yearly cost for Cornerstone is $20,740 for Michigan Bachelor’s Degree Marketing students.

Students who start out at the school are likely to stick around. The freshman retention rate is 86%.

Read more about Marketing at Cornerstone

#21

Spring Arbor University

Spring Arbor, Michigan
#19 in overall quality

With a ranking of #21, Spring Arbor University did quite well on the 2022 Best Value Marketing Schools for a Bachelor’s in Michigan list. Located in Spring Arbor, Michigan, this small private not-for-profit school handed out 8 degrees to qualified bachelors’s marketing students in 2019-2020.

Spring Arbor did well in our major quality rankings, too. It placed #19 on our “Best Marketing Bachelor’s Degree Schools in Michigan” list. It costs about $19,183 for Michigan Bachelor’s Degree Marketing students per year to attend Spring Arbor.

Full Spring Arbor University Marketing Report

#22

Calvin University

Grand Rapids, Michigan
#4 in overall quality

Calvin University did quite well in the 2022 Best Value Marketing Schools for a Bachelor’s in Michigan ranking, coming in at #22. Calvin University is a small school located in Grand Rapids, Michigan that handed out 13 bachelors’s marketing degrees in 2019-2020.

Calvin also took the #4 spot in our “Best Marketing Bachelor’s Degree Schools in Michigan” ranking. The yearly cost to attend Calvin is $26,647 for Michigan Bachelor’s Degree Marketing students.

The school has an impressive student loan default rate. It’s only 1.6%, which is much lower than the national rate of 10.1%. With a freshman retention rate of 87%, the school does an excellent job of retaining its students.

Read more about Marketing at Calvin

#23

Andrews University

Berrien Springs, Michigan
#24 in overall quality

Andrews University did quite well in the 2022 Best Value Marketing Schools for a Bachelor’s in Michigan ranking, coming in at #23. This small school is located in Berrien Springs, Michigan, and it awarded 4 bachelors’s marketing degrees in 2019-2020.

Andrews also took the #24 spot in our “Best Marketing Bachelor’s Degree Schools in Michigan” ranking. It costs about $21,934 for michigan bachelor’s degree marketing students per year to attend Andrews University.

Students who start out at the school are likely to stick around. The freshman retention rate is 85%. The student-to-faculty ratio of 10 to 1 is a sign that students will have more opportunities to engage with their professors one-on-one. The low student loan default rate of 4.8% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Full Andrews University Marketing Report

#24

Lawrence Technological University

Southfield, Michigan
#9 in overall quality

Lawrence Technological University landed the #24 spot on the 2022 Best Value Marketing Schools for a Bachelor’s in Michigan ranking. Southfield, Michigan is the setting for this small institution of higher learning. The private not-for-profit school handed out bachelors’s marketing degrees to 4 students in 2019-2020.

Lawrence Tech also took the #9 spot in our “Best Marketing Bachelor’s Degree Schools in Michigan” ranking. The estimated yearly cost for Lawrence Tech is $32,721 for michigan bachelor’s degree marketing students.

Full Lawrence Technological University Marketing Report

#25

Concordia University, Ann Arbor

Ann Arbor, Michigan

Concordia University, Ann Arbor did quite well in the 2022 Best Value Marketing Schools for a Bachelor’s in Michigan ranking, coming in at #25. Concordia University, Ann Arbor is a small school located in Ann Arbor, Michigan that handed out 7 bachelors’s marketing degrees in 2019-2020.

Concordia University, Ann Arbor not only placed well in this ranking. It is also #23 on our “Best Marketing Bachelor’s Degree Schools in Michigan” list. The estimated yearly cost for Concordia University, Ann Arbor is $24,557 for Michigan Bachelor’s Degree Marketing students.

Since the school has a student-to-faculty ratio of 10 to 1, those pursuing a degree will have more opportunities to interact with their professors. The low student loan default rate of 4.6% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read full report on Marketing at Concordia University, Ann Arbor

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Notes and References

References

  • The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of our data about colleges.
  • Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
  • Information about the national average student loan default rate is from the U.S. Department of Education and refers to data about the 2016 borrower cohort tracking period for which the cohort default rate (CDR) was 10.1%.

Read more about our data sources and methodologies

Footnotes

  • *Average salary, average net price, and average tuition and fees are for the top schools only.
  • Some schools otherwise deserving of recognition may have been removed from this ranking in the event that new data identified post-publication warranted it, or at the request of the school.

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