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2024 Best Marketing Bachelor's Degree Schools in Michigan

24 Colleges in Michigan
1,840 Bachelor's Degrees
$42,701 Avg Early-Career Salary
Ranked #11 in popularity, marketing is one of the most sought-after bachelor's degree programs in the nation. This makes choosing the right school a hard decision.

In 2024, College Factual analyzed 24 schools in order to identify the top ones for its Best Marketing Bachelor's Degree Schools in Michigan ranking. Combined, these schools handed out 1,840 bachelor's degrees in marketing to qualified students.

Jump to one of the following sections: * Our Methodology

Choosing a Great Marketing School for Your Bachelor's Degree

Best Marketing Bachelor's Degree Schools in Michigan The marketing bachelor's degree program you select can have a big impact on your future. Important measures of a quality marketing program can vary widely even among the top schools. When choosing a school we recommend considering some of the following factors:

Quality Overall Is Important

A school that excels in educating for a particular major and degree level must be a great school overall as well. To make it into this list a school must rank well in our overall Best Colleges ranking. This ranking considered factors such as graduation rates, overall graduate earnings and other educational resources to identify great colleges and universities.

Average Earnings

To determine the overall quality of a graduate school, one factor we look at is the average early-career salary of those receiving their bachelor's degree from the school. This is because one of the main reasons people pursue their bachelor's degree is to enable themselves to find better-paying positions.

Other Factors We Consider

In addition to the above, you should consider some of the following factors:

Our full ranking methodology documents in more detail how we consider these factors to identify the best colleges for marketing students working on their bachelor's degree.

More Ways to Rank Marketing Schools

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More Marketing Rankings Other Ranking Categories

The marketing school you choose to invest your time and money in matters. To help you make the decision that is right for you, we've developed a number of major-specific rankings, including this list of the Best Marketing Bachelor's Degree Schools in Michigan.

In addition to College Factual's rankings, you may want to take a look at College Combat, our unique tool that lets you pit your favorite schools head-to-head and compare how they rate on factors that most interest you. When you have some time, check it out - you may want to bookmark the link so you don't forget it.


 

Best Schools for Bachelor’s Students to Study Marketing in Michigan

Explore the top ranked colleges and universities for marketing students seeking a a bachelor's degree.

10 Top Michigan Schools for a Bachelor's in Marketing

1
Michigan State crest
Michigan State University
East Lansing, MI
207 Annual Graduates
$58,064 Median Starting Salary
$23,896 Median Student Debt

Any student who is interested in a bachelor's degree in marketing has to look into Michigan State University. Located in the small city of East Lansing, Michigan State is a public university with a very large student population.

Marketing bachelor's degree recipients from Michigan State University receive an earnings boost of about $15,363 above the average income of marketing majors.

More information about a bachelor’s in marketing from Michigan State University

2
222 Annual Graduates
$46,518 Median Starting Salary
$25,750 Median Student Debt

Western Michigan University is a good choice for individuals pursuing a bachelor's degree in marketing. Located in the city of Kalamazoo, WMU is a public university with a large student population.

Marketing bachelor's degree recipients from Western Michigan University earn a boost of approximately $3,817 above the typical income of marketing graduates.

More information about a bachelor’s in marketing from Western Michigan University

3
302 Annual Graduates
$43,752 Median Starting Salary
$25,000 Median Student Debt

Grand Valley State University is one of the finest schools in the country for getting a bachelor's degree in marketing. GVSU is a very large public university located in the large suburb of Allendale.

Bachelor's graduates who receive their degree from the marketing program earn about $43,752 in their early career salary.

More information about a bachelor’s in marketing from Grand Valley State University

4
Central Michigan crest
Central Michigan University
Mount Pleasant, MI
145 Annual Graduates
$50,397 Median Starting Salary
$27,000 Median Student Debt

Central Michigan University is a great decision for students interested in a bachelor's degree in marketing. Central Michigan is a fairly large public university located in the distant town of Mount Pleasant.

Those marketing students who get their bachelor's degree from Central Michigan University earn $7,696 more than the average marketing student.

More information about a bachelor’s in marketing from Central Michigan University

5
Oakland crest
Oakland University
Rochester Hills, MI
101 Annual Graduates
$46,506 Median Starting Salary
$25,715 Median Student Debt

Oakland is a fairly large public university located in the large suburb of Rochester Hills.

Those marketing students who get their bachelor's degree from Oakland University earn $3,805 more than the typical marketing graduate.

More information about a bachelor’s in marketing from Oakland University

6
Calvin crest
Calvin University
Grand Rapids, MI
38 Annual Graduates

Calvin is a small private not-for-profit university located in the midsize city of Grand Rapids.More information about a bachelor’s in marketing from Calvin University

7
190 Annual Graduates
$43,746 Median Starting Salary
$24,382 Median Student Debt

Wayne State is a very large public university located in the city of Detroit.

Students who graduate with their bachelor's from the marketing program report average early career wages of $43,746.

More information about a bachelor’s in marketing from Wayne State University

8
60 Annual Graduates
$43,630 Median Starting Salary
$23,625 Median Student Debt

UM Dearborn is a medium-sized public university located in the midsize city of Dearborn.

Soon after graduation, marketing bachelor's recipients usually earn around $43,630 in the first five years of their career.

More information about a bachelor’s in marketing from University of Michigan - Dearborn

9
100 Annual Graduates
$41,201 Median Starting Salary
$27,000 Median Student Debt

Eastern Michigan is a large public university located in the large suburb of Ypsilanti.

Soon after graduating, marketing bachelor's recipients typically earn around $41,201 in the first five years of their career.

More information about a bachelor’s in marketing from Eastern Michigan University

10
92 Annual Graduates
$42,054 Median Starting Salary
$25,169 Median Student Debt

Northwood is a small private not-for-profit university located in the city of Midland.

Students who graduate with their bachelor's from the marketing program report average early career wages of $42,054.

More information about a bachelor’s in marketing from Northwood University

Best Marketing Colleges in the Great Lakes Region

Explore all the Best Marketing Colleges in the Great Lakes Area or other specific states within that region.

State Colleges Degrees Awarded
Ohio 252 3,004
Illinois 241 1,697
Indiana 235 706
Wisconsin 213 1,380

View All Rankings >

Marketing is one of 21 different types of Business, Management & Marketing programs to choose from.

Marketing Concentrations

Major Annual Graduates
Marketing/Marketing Management, General 1,641
Other Marketing 171
Digital Marketing 19
Marketing Research 9

Related Major Annual Graduates
Business Administration & Management 4,041
Accounting 1,631
Finance & Financial Management 1,593
Human Resource Management 930
Hospitality Management 428
Management Sciences & Quantitative Methods 404
International Business 391
General Business/Commerce 366
Management Information Systems 309
Specialized Sales, Merchandising & Marketing 173

Notes and References

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