2027 Best Value Business, Management & Marketing Schools in West Virginia

[Business, Management & Marketing](/majors/business-management-marketing-sales/) programs reward a close look at where your money goes furthest. The best values balance affordable tuition against strong post-graduation earnings.
To produce this 2027 ranking, College Factual evaluated 26 schools on the balance of cost and outcomes for business, management & marketing students.
What’s on this page:
2027 Best Value Business, Management & Marketing Schools in West Virginia
If you want to know which schools deliver the best value for the business, management & marketing degrees they offer, see the list below.
Best Value Business, Management & Marketing Schools
Leading the list is West Virginia University At Parkersburg, our #1 best value for business, management & marketing in West Virginia. West Virginia University At Parkersburg is a mid-sized public school located in the rural area of Parkersburg. Expect in-state tuition and fees of around $5,476, with out-of-state students paying around $9,424. Students borrow a median of $14,744 to complete the business, management & marketing program here. Early-career business, management & marketing graduates make about $44,185. Set against $14,744 in median debt, that is a healthy payoff.
The strong cost-to-outcome balance at Marshall University earned it the #2 place for business, management & marketing. Located in the city of Huntington, Marshall University is a large public university. Expect in-state tuition and fees of around $9,162, with out-of-state students paying around $20,342. Business, Management & Marketing graduates carry a median of $25,279 in student loans. Early-career business, management & marketing graduates make about $43,657. Weighed against typical debt, the earnings make a compelling case for value. Roughly 96% of applicants are accepted.
Blue Ridge Community And Technical College is a great value for students pursuing a degree in business, management & marketing, landing the #3 spot this year. Located in the rural area of Martinsburg, Blue Ridge Community And Technical College is a moderately-sized public university. In-state tuition and fees average $4,752, compared with $8,808 for out-of-state students. Students borrow a median of $17,904 to complete the business, management & marketing program here. Early-career business, management & marketing graduates make about $32,176. That is a strong return on a $17,904 median debt.
New River Community And Technical College came in at #4 on our 2027 list of the best value business, management & marketing schools. Located in the rural area of Beaver, New River Community And Technical College is a mid-sized public university. The average in-state cost of tuition and fees is $5,156, with out-of-state students paying around $9,646. Typical student debt for business, management & marketing graduates is $8,187. Business, Management & Marketing graduates of New River Community And Technical College earn a median of $44,588 early in their careers. Weighed against typical debt, the earnings make a compelling case for value.
Students looking for strong value in business, management & marketing will find it at Potomac State College Of West Virginia University, which ranked #5. Set in the town of Keyser, Potomac State College Of West Virginia University is a small public institution. Expect in-state tuition and fees of around $5,280, while out-of-state students pay about $13,200. Students borrow a median of $25,242 to complete the business, management & marketing program here. Business, Management & Marketing graduates of Potomac State College Of West Virginia University earn a median of $49,634 early in their careers. Weighed against typical debt, the earnings make a compelling case for value.
Eastern West Virginia Community And Technical College ranked #6 on our 2027 list of the best value business, management & marketing schools. Eastern West Virginia Community And Technical College is a small public school located in the rural area of Moorefield. In-state tuition and fees average $4,722. Typical student debt for business, management & marketing graduates is $11,500. Early-career business, management & marketing graduates make about $28,134. Weighed against typical debt, the earnings make a compelling case for value.
West Virginia Northern Community College came in at #7 for value in business, management & marketing this year. Set in the city of Wheeling, West Virginia Northern Community College is a mid-sized public institution. Expect in-state tuition and fees of around $4,706, while out-of-state students pay about $12,698. Typical student debt for business, management & marketing graduates is $11,528. Business, Management & Marketing graduates of West Virginia Northern Community College earn a median of $37,542 early in their careers. Set against $11,528 in median debt, that is a healthy payoff.
Fairmont State University ranked #8 on our 2027 list of the best value business, management & marketing schools. Fairmont State University is a mid-sized public school located in the town of Fairmont. Students from in state pay about $8,708 in tuition and fees, while out-of-state students pay about $18,924. Business, Management & Marketing graduates carry a median of $26,000 in student loans. Soon after graduation, business, management & marketing degree recipients from Fairmont State University generally make around $45,421. Weighed against typical debt, the earnings make a compelling case for value. Fairmont State University admits about 99% of applicants.
Pierpont Community And Technical College placed #9 among the best values for business, management & marketing. Pierpont Community And Technical College is a mid-sized public school located in the town of Fairmont. Students from in state pay about $5,762 in tuition and fees, with out-of-state students paying around $13,660. Typical student debt for business, management & marketing graduates is $15,500. Business, Management & Marketing graduates of Pierpont Community And Technical College earn a median of $26,517 early in their careers. Weighed against typical debt, the earnings make a compelling case for value.
American Public University System placed #10 among the best values for business, management & marketing. American Public University System is a very large private for-profit school located in the town of Charles Town. Students from in state pay about $8,400 in tuition and fees. Business, Management & Marketing graduates carry a median of $27,582 in student loans. Early-career business, management & marketing graduates make about $59,456. That is a strong return on a $27,582 median debt.
West Virginia University Institute Of Technology ranked #11 on our 2027 list of the best value business, management & marketing schools. Located in the city of Beckley, West Virginia University Institute Of Technology is a small public university. In-state tuition and fees average $8,424, with out-of-state students paying around $21,072. Business, Management & Marketing graduates carry a median of $23,971 in student loans. Soon after graduation, business, management & marketing degree recipients from West Virginia University Institute Of Technology generally make around $51,323. That is a strong return on a $23,971 median debt. Roughly 37% of applicants are accepted.
Concord University ranked #12 on our 2027 list of the best value business, management & marketing schools. Concord University is a mid-sized public school located in the rural area of Athens. Expect in-state tuition and fees of around $10,664, with out-of-state students paying around $22,000. Business, Management & Marketing graduates carry a median of $18,900 in student loans. Business, Management & Marketing graduates of Concord University earn a median of $33,348 early in their careers. Set against $18,900 in median debt, that is a healthy payoff. Roughly 93% of applicants are accepted.
Shepherd University came in at #13 for value in business, management & marketing this year. Located in the rural area of Shepherdstown, Shepherd University is a mid-sized public university. Expect in-state tuition and fees of around $9,056, with out-of-state students paying around $19,082. Business, Management & Marketing graduates carry a median of $18,500 in student loans. Soon after graduation, business, management & marketing degree recipients from Shepherd University generally make around $52,293. Weighed against typical debt, the earnings make a compelling case for value. Shepherd University admits about 97% of applicants.
Southern West Virginia Community And Technical College landed the #14 spot for business, management & marketing value this year. Southern West Virginia Community And Technical College is a small public school located in the town of Logan. In-state tuition and fees average $5,136, while out-of-state students pay about $7,872. Graduates go on to earn a median of $32,153 ten years after entry.
West Virginia State University ranked #15 on our 2027 list of the best value business, management & marketing schools. West Virginia State University is a mid-sized public school located in the suburb of Institute. Students from in state pay about $9,570 in tuition and fees, compared with $14,990 for out-of-state students. Business, Management & Marketing graduates carry a median of $27,045 in student loans. Business, Management & Marketing graduates of West Virginia State University earn a median of $43,709 early in their careers. Set against $27,045 in median debt, that is a healthy payoff. West Virginia State University admits about 96% of applicants.
Salem International University came in at #16 for value in business, management & marketing this year. Located in the rural area of Salem, Salem International University is a small private for-profit university. Expect in-state tuition and fees of around $12,070. Students borrow a median of $31,000 to complete the business, management & marketing program here. Business, Management & Marketing graduates of Salem International University earn a median of $51,160 early in their careers. Weighed against typical debt, the earnings make a compelling case for value.
Bluefield State College landed the #17 spot for business, management & marketing value this year. Set in the town of Bluefield, Bluefield State College is a small public institution. Expect in-state tuition and fees of around $10,648, compared with $18,376 for out-of-state students. Typical student debt for business, management & marketing graduates is $24,791. Early-career business, management & marketing graduates make about $46,103. Set against $24,791 in median debt, that is a healthy payoff. Roughly 97% of applicants are accepted.
Glenville State College placed #18 among the best values for business, management & marketing. Set in the rural area of Glenville, Glenville State College is a mid-sized public institution. The average in-state cost of tuition and fees is $9,578, compared with $11,354 for out-of-state students. Typical student debt for business, management & marketing graduates is $25,747. Business, Management & Marketing graduates of Glenville State College earn a median of $30,916 early in their careers. Weighed against typical debt, the earnings make a compelling case for value.
West Liberty University placed #19 among the best values for business, management & marketing. West Liberty University is a mid-sized public school located in the rural area of West Liberty. The average in-state cost of tuition and fees is $8,893, while out-of-state students pay about $17,442. Business, Management & Marketing graduates carry a median of $27,000 in student loans. Early-career business, management & marketing graduates make about $41,651. Weighed against typical debt, the earnings make a compelling case for value. West Liberty University admits about 97% of applicants.
West Virginia University ranked #20 on our 2027 list of the best value business, management & marketing schools. West Virginia University is a very large public school located in the city of Morgantown. Expect in-state tuition and fees of around $10,104, while out-of-state students pay about $28,608. Business, Management & Marketing graduates carry a median of $25,084 in student loans. Business, Management & Marketing graduates of West Virginia University earn a median of $56,755 early in their careers. That is a strong return on a $25,084 median debt. West Virginia University admits about 89% of applicants.
West Virginia Wesleyan College came in at #21 for value in business, management & marketing this year. Located in the town of Buckhannon, West Virginia Wesleyan College is a small private not-for-profit university. Students from in state pay about $34,090 in tuition and fees. Typical student debt for business, management & marketing graduates is $26,000. Early-career business, management & marketing graduates make about $31,424. Weighed against typical debt, the earnings make a compelling case for value. West Virginia Wesleyan College admits about 93% of applicants.
Davis And Elkins College came in at #22 for value in business, management & marketing this year. Set in the town of Elkins, Davis And Elkins College is a small private not-for-profit institution. In-state tuition and fees average $31,820. Students borrow a median of $26,250 to complete the business, management & marketing program here. Business, Management & Marketing graduates of Davis And Elkins College earn a median of $71,201 early in their careers. Weighed against typical debt, the earnings make a compelling case for value. The acceptance rate is 94%.
West Virginia Junior College Morgantown landed the #23 spot for business, management & marketing value this year. Located in the city of Morgantown, West Virginia Junior College Morgantown is a small private for-profit university. Expect in-state tuition and fees of around $14,798. Students borrow a median of $11,309 to complete the business, management & marketing program here. Early-career business, management & marketing graduates make about $31,629. That is a strong return on a $11,309 median debt.
Wheeling Jesuit University ranked #24 on our 2027 list of the best value business, management & marketing schools. Set in the city of Wheeling, Wheeling Jesuit University is a small private not-for-profit institution. In-state tuition and fees average $29,875. Typical student debt for business, management & marketing graduates is $27,000. Soon after graduation, business, management & marketing degree recipients from Wheeling Jesuit University generally make around $38,212. That is a strong return on a $27,000 median debt. The acceptance rate is 63%.
University Of Charleston ranked #25 on our 2027 list of the best value business, management & marketing schools. University Of Charleston is a moderately-sized private not-for-profit school located in the city of Charleston. Expect in-state tuition and fees of around $22,617. Students borrow a median of $13,666 to complete the business, management & marketing program here. Early-career business, management & marketing graduates make about $63,583. Weighed against typical debt, the earnings make a compelling case for value. The acceptance rate is 62%.
Rest of the Top 26 Best Value Business, Management & Marketing Schools
Not far behind, these schools also offered excellent value in business, management & marketing:
More Business, Management & Marketing Rankings
View All Business, Management & Marketing Rankings >
Notes and References
This list is compiled by College Factual (MF_RANKING_2025), 2027 edition. Schools are scored on the balance of cost (tuition and student debt) against student outcomes (post-graduation earnings) — a measure of return on investment, drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).
Ranking method: College Major Best Value · 26 schools evaluated.
*Averages shown above reflect the top 26 ranked schools only.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE), serves as the core of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
More about our data sources and methodologies.