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by our College Data Analytics Team
With all of the options students have for higher education today, it can be tough to choose which direction to take. One of our goals at College Factual is to give you as much information as we can - such as our “Most Well Attended Business, Management & Marketing Major in California” ranking - to help you make that decision.
With 862,104 degrees handed out in 2020-2021, business, management and marketing is the 1st most popular major in the United States. In 2019-2020, business, management and marketing graduates who were awarded their degree in 2017-2019, earned an average of $47,915 and had an average of $25,393 in loans still to pay off.
Across California, there were 94,012 business, management and marketing graduates with average earnings and debt of $51,172 and $21,483 respectively.
For this year’s “Most Well Attended Business, Management & Marketing Major in California” ranking, we looked at 260 colleges that offer a degree in business, management and marketing. The schools that top this list are recognized because they have one of the most popular business, management and marketing programs in the United States.
Check out our ranking methodology for more information.
The business, management & marketing school you choose to invest your time and money in matters. To help you make the decision that is right for you, we’ve developed a number of major-specific rankings, including this list of “Most Well Attended Business, Management & Marketing Major in California”.
One of our other unique offerings is College Combat. This tool lets you build your own customized comparisons utilizing the factors that are most important to you. Test it out by comparing your favorite schools against others you are considering, or bookmark the tool so you can experiment with it later.
The colleges and universities below are the best for california business, management & marketing students.
You’ll be in good company if you decide to attend University of Southern California. It ranked #2 on our 2023 Most Well Attended Business, Management & Marketing Major in California list. University of Southern California is a large private not-for-profit school situated in Los Angeles, California. It awarded 3,285 ’s business, management and marketing degrees in 2020-2021.
The low undergrad student loan default rate of 1.3% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. Students who start out at the school are likely to stick around. The freshman retention rate is 91%. Since the school has a undergrad student-to-faculty ratio of 9 to 1, those pursuing a degree will have more opportunities to interact with their professors.
Out of the 260 schools in the Most Well Attended Business, Management & Marketing Major in California that were part of this year’s ranking, California State University - Fullerton landed the #3 spot on the list. Fullerton, California is the setting for this large institution of higher learning. The public school handed out ’s business, management and marketing degrees to 2,724 students in 2020-2021.
With a freshman retention rate of 89%, the school does an excellent job of retaining its undergraduate students. The low undergrad student loan default rate of 2.5% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
Full California State University - Fullerton Business, Management & Marketing Report
You’ll be in good company if you decide to attend San Diego State University. It ranked #4 on our 2023 Most Well Attended Business, Management & Marketing Major in California list. This large school is located in San Diego, California, and it awarded 2,221 ’s business, management and marketing degrees in 2020-2021.
The low undergrad student loan default rate of 2.2% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. Students who start out at the school are likely to stick around. The freshman retention rate is 89%.
Read more about Business, Management & Marketing at San Diego State University
You’ll join some of the best and brightest minds around if you attend California State University - Northridge. The school came in at #5 for the Most Well Attended Business, Management & Marketing Major in California. Northridge, California is the setting for this large institution of higher learning. The public school handed out ’s business, management and marketing degrees to 2,132 students in 2020-2021.
The school has an impressive undergrad student loan default rate. It’s only 3.7%, which is much lower than the national rate of 10.1%.
Read full report on Business, Management & Marketing at California State University - Northridge
California State Polytechnic University - Pomona landed the #6 spot on the 2023 Most Well Attended Business, Management & Marketing Major in California ranking. Located in Pomona, California, this large public school awarded 1,986 degrees to qualified ’s business, management and marketing students in 2020-2021.
The undergrad student loan default rate at the school is 2.6%, which is quite low when compared to the national default rate of 10.1%. With a freshman retention rate of 87%, the school does an excellent job of retaining its undergraduate students.
Read more about Business, Management & Marketing at California State Polytechnic University - Pomona
San Jose State University ranked #7 on this year’s Most Well Attended Business, Management & Marketing Major in California list. San Jose State is a public institution located in San Jose, California. The school has a large population, and it awarded 2,008 ’s degrees in 2020-2021.
With a freshman retention rate of 86%, the school does an excellent job of retaining its undergraduate students. The school has an impressive undergrad student loan default rate. It’s only 2.9%, which is much lower than the national rate of 10.1%.
Full San Jose State University Business, Management & Marketing Report
California State University - Long Beach ranked #8 on this year’s Most Well Attended Business, Management & Marketing Major in California list. Long Beach, California is the setting for this large institution of higher learning. The public school handed out ’s business, management and marketing degrees to 1,872 students in 2020-2021.
The school has an impressive undergrad student loan default rate. It’s only 2.4%, which is much lower than the national rate of 10.1%. The school has an excellent freshman retention rate of 89%, which means students like the school well enough to return for a second year.
Read more about Business, Management & Marketing at California State University - Long Beach
San Francisco State University ranked #9 on this year’s Most Well Attended Business, Management & Marketing Major in California list. San Francisco State University is a large public school situated in San Francisco, California. It awarded 1,752 ’s business, management and marketing degrees in 2020-2021.
The low undergrad student loan default rate of 4.3% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
Read full report on Business, Management & Marketing at SFSU
With a ranking of #10, University of California - Irvine did quite well on the 2023 Most Well Attended Business, Management & Marketing Major in California list. University of California - Irvine is located in Irvine, California and, has a large student population. In 2020-2021, this school awarded 1,535 ’s business, management and marketing degrees to qualified students.
With a freshman retention rate of 94%, the school does an excellent job of retaining its undergraduate students. The undergrad student loan default rate at the school is 1.4%, which is quite low when compared to the national default rate of 10.1%.
Full University of California - Irvine Business, Management & Marketing Report
With a ranking of #11, California State University - East Bay did quite well on the 2023 Most Well Attended Business, Management & Marketing Major in California list. Cal State East Bay is a fairly large public school situated in Hayward, California. It awarded 1,304 ’s business, management and marketing degrees in 2020-2021.
The school has an impressive undergrad student loan default rate. It’s only 4.4%, which is much lower than the national rate of 10.1%.
Read more about Business, Management & Marketing at Cal State East Bay
Pasadena City College came in at #12 in this year’s edition of the Most Well Attended Business, Management & Marketing Major in California ranking. Pasadena City College is a large school located in Pasadena, California that handed out 1,369 ’s business, management and marketing degrees in 2020-2021.
Read full report on Business, Management & Marketing at Pasadena City College
With a ranking of #13, California State University - Sacramento did quite well on the 2023 Most Well Attended Business, Management & Marketing Major in California list. Sac State is a public institution located in Sacramento, California. The school has a large population, and it awarded 1,188 ’s degrees in 2020-2021.
The low undergrad student loan default rate of 3.9% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
Read more about Business, Management & Marketing at California State University - Sacramento
Pepperdine University ranked #14 on this year’s Most Well Attended Business, Management & Marketing Major in California list. Pepperdine is a fairly large private not-for-profit school situated in Malibu, California. It awarded 1,039 ’s business, management and marketing degrees in 2020-2021.
The undergrad student loan default rate at the school is 1.8%, which is quite low when compared to the national default rate of 10.1%. The school has an excellent freshman retention rate of 85%, which means students like the school well enough to return for a second year.
Read more about Business, Management & Marketing at Pepperdine
With a ranking of #15, University of California - Riverside did quite well on the 2023 Most Well Attended Business, Management & Marketing Major in California list. UCR is located in Riverside, California and, has a large student population. In 2020-2021, this school awarded 1,035 ’s business, management and marketing degrees to qualified students.
The school has an impressive undergrad student loan default rate. It’s only 2.3%, which is much lower than the national rate of 10.1%. The school has an excellent freshman retention rate of 91%, which means students like the school well enough to return for a second year.
Read full report on Business, Management & Marketing at University of California - Riverside
University of California - Berkeley ranked #16 on this year’s Most Well Attended Business, Management & Marketing Major in California list. Located in Berkeley, California, this large public school awarded 1,010 degrees to qualified ’s business, management and marketing students in 2020-2021.
The low undergrad student loan default rate of 1.8% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. With a freshman retention rate of 96%, the school does an excellent job of retaining its undergraduate students.
California State University - Los Angeles came in at #17 in this year’s edition of the Most Well Attended Business, Management & Marketing Major in California ranking. California State University - Los Angeles is a large public school situated in Los Angeles, California. It awarded 987 ’s business, management and marketing degrees in 2020-2021.
The school has an impressive undergrad student loan default rate. It’s only 3.6%, which is much lower than the national rate of 10.1%.
Read full report on Business, Management & Marketing at California State University - Los Angeles
California Polytechnic State University - San Luis Obispo landed the #18 spot on the 2023 Most Well Attended Business, Management & Marketing Major in California ranking. Cal Poly San Luis Obispo is a public institution located in San Luis Obispo, California. The school has a large population, and it awarded 969 ’s degrees in 2020-2021.
The school has an excellent freshman retention rate of 94%, which means students like the school well enough to return for a second year. The school has an impressive undergrad student loan default rate. It’s only 0.7%, which is much lower than the national rate of 10.1%.
California State University - San Bernardino came in at #19 in this year’s edition of the Most Well Attended Business, Management & Marketing Major in California ranking. California State University - San Bernardino is a public institution located in San Bernardino, California. The school has a fairly large population, and it awarded 939 ’s degrees in 2020-2021.
Students who start out at the school are likely to stick around. The freshman retention rate is 85%. The undergrad student loan default rate at the school is 4.0%, which is quite low when compared to the national default rate of 10.1%.
Full California State University - San Bernardino Business, Management & Marketing Report
University of La Verne ranked #20 on this year’s Most Well Attended Business, Management & Marketing Major in California list. University of La Verne is located in La Verne, California and, has a medium-sized student population. In 2020-2021, this school awarded 925 ’s business, management and marketing degrees to qualified students.
The undergrad student loan default rate at the school is 3.1%, which is quite low when compared to the national default rate of 10.1%.
Full University of La Verne Business, Management & Marketing Report
University of California - Los Angeles ranked #21 on this year’s Most Well Attended Business, Management & Marketing Major in California list. UCLA is a large public school situated in Los Angeles, California. It awarded 923 ’s business, management and marketing degrees in 2020-2021.
The low undergrad student loan default rate of 1.6% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. Students who start out at the school are likely to stick around. The freshman retention rate is 96%.
Brandman University came in at #22 in this year’s edition of the Most Well Attended Business, Management & Marketing Major in California ranking. Located in Irvine, California, this medium-sized private not-for-profit school handed out 961 diplomas to qualified ’s business, management and marketing students in 2020-2021.
The school has an impressive undergrad student loan default rate. It’s only 4.1%, which is much lower than the national rate of 10.1%.
Read more about Business, Management & Marketing at Brandman University
With a ranking of #23, University of Phoenix - California did quite well on the 2023 Most Well Attended Business, Management & Marketing Major in California list. Located in Costa Mesa, California, this small private for-profit school awarded 1,152 diplomas to qualified ’s business, management and marketing students in 2020-2021.
Read more about Business, Management & Marketing at UOPX - California
California State University - Fresno did quite well in the 2023 Most Well Attended Business, Management & Marketing Major in California ranking, coming in at #24. Fresno State is a public institution located in Fresno, California. The school has a large population, and it awarded 900 ’s degrees in 2020-2021.
The undergrad student loan default rate at the school is 3.2%, which is quite low when compared to the national default rate of 10.1%. Students who start out at the school are likely to stick around. The freshman retention rate is 87%.
Read full report on Business, Management & Marketing at Fresno State
National University ranked #25 on this year’s Most Well Attended Business, Management & Marketing Major in California list. National University is a fairly large school located in La Jolla, California that handed out 875 ’s business, management and marketing degrees in 2020-2021.
The school has an impressive undergrad student loan default rate. It’s only 3.7%, which is much lower than the national rate of 10.1%.
Read full report on Business, Management & Marketing at National University
Not only did these schools make the top 40 list, but they also landed in the top 15% of this year’s ranking:
Read more about our data sources and methodologies