[Other General Merchandising, Sales, and Related Marketing Operations](/majors/business-management-marketing-sales/sales-merchandising-marketing-ops/general-merchandising-sales-and-related-marketing-operations-other/) degree programs vary widely in price and payoff across the country. The schools below stand out for delivering a strong other general merchandising, sales, and related marketing operations education at a price that pays off.
For its 2027 best-value ranking, College Factual looked at 6 schools to find the best return on investment for other general merchandising, sales, and related marketing operations students.
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The right other general merchandising, sales, and related marketing operations school can pay off for years to come. That is why we built our Best Value Other General Merchandising, Sales, and Related Marketing Operations Schools ranking. We score each school on the balance of tuition, student debt, and post-graduation earnings to surface the best value.
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Since the program you select can have a significant impact on your future, we offer several rankings, including this Best Value Other General Merchandising, Sales, and Related Marketing Operations Schools list, to help you choose. Want schools in a particular part of the country? Narrow the list by region or state.
To further help you make the college decision, we have developed a unique tool called College Combat that lets you compare schools on the factors that matter most to you.
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If you want to know which schools deliver the best value for the other general merchandising, sales, and related marketing operations degrees they offer, see the list below.
Orange Coast College earned the #1 spot for value among other general merchandising, sales, and related marketing operations schools in the United States. Located in the city of Costa Mesa, Orange Coast College is a very large public university. Students from in state pay about $1,392 in tuition and fees, compared with $11,640 for out-of-state students. Other General Merchandising, Sales, And Related Marketing Operations graduates carry a median of $8,978 in student loans. Early-career other general merchandising, sales, and related marketing operations graduates make about $46,306. That is a strong return on a $8,978 median debt.
The strong cost-to-outcome balance at Western Kentucky University earned it the #2 place for other general merchandising, sales, and related marketing operations. Western Kentucky University is a large public school located in the city of Bowling Green. Expect in-state tuition and fees of around $11,652, with out-of-state students paying around $27,000. Typical student debt for other general merchandising, sales, and related marketing operations graduates is $24,499. Soon after graduation, other general merchandising, sales, and related marketing operations degree recipients from Western Kentucky University generally make around $44,778. Weighed against typical debt, the earnings make a compelling case for value. Roughly 94% of applicants are accepted.
University Of Wisconsin Whitewater came in at #3 on our 2027 list of the best value other general merchandising, sales, and related marketing operations schools. Located in the town of Whitewater, University Of Wisconsin Whitewater is a large public university. In-state tuition and fees average $8,616, compared with $18,716 for out-of-state students. Other General Merchandising, Sales, And Related Marketing Operations graduates carry a median of $25,306 in student loans. Early-career other general merchandising, sales, and related marketing operations graduates make about $45,767. Weighed against typical debt, the earnings make a compelling case for value. University Of Wisconsin Whitewater admits about 86% of applicants.
A rank of #4 makes Georgia State University one of the best values for other general merchandising, sales, and related marketing operations. Georgia State University is a very large public school located in the city of Atlanta. Expect in-state tuition and fees of around $8,664, compared with $24,840 for out-of-state students. Students borrow a median of $26,000 to complete the other general merchandising, sales, and related marketing operations program here. Other General Merchandising, Sales, And Related Marketing Operations graduates of Georgia State University earn a median of $16,682 early in their careers. Weighed against typical debt, the earnings make a compelling case for value. Georgia State University admits about 55% of applicants.
A rank of #5 makes University Of Missouri Columbia one of the best values for other general merchandising, sales, and related marketing operations. University Of Missouri Columbia is a very large public school located in the city of Columbia. The average in-state cost of tuition and fees is $14,837, while out-of-state students pay about $36,056. Other General Merchandising, Sales, And Related Marketing Operations graduates carry a median of $20,500 in student loans. Soon after graduation, other general merchandising, sales, and related marketing operations degree recipients from University Of Missouri Columbia generally make around $64,382. Weighed against typical debt, the earnings make a compelling case for value. Roughly 78% of applicants are accepted.
Sullivan University came in at #6 for value in other general merchandising, sales, and related marketing operations this year. Set in the city of Louisville, Sullivan University is a mid-sized private for-profit institution. In-state tuition and fees average $15,480. Other General Merchandising, Sales, And Related Marketing Operations graduates carry a median of $28,394 in student loans. Early-career other general merchandising, sales, and related marketing operations graduates make about $54,104. Set against $28,394 in median debt, that is a healthy payoff.
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Notes and References
This list is compiled by College Factual (MF_RANKING_2025), 2027 edition. The methodology weighs the cost of a degree against the earnings graduates go on to achieve, drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).
Ranking method: College Major Best Value · 6 schools evaluated.
*Averages shown above reflect the top 6 ranked schools only.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE), serves as the core of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
More about our data sources and methodologies.
