2026 Best Value General Sales & Marketing Associate’s Degree Schools
[General Sales & Marketing](/majors/business-management-marketing-sales/sales-merchandising-marketing-ops/) programs reward a close look at where your money goes furthest. The best values balance affordable tuition against strong post-graduation earnings.
For its 2026 best-value ranking, College Factual looked at 349 schools to find the best return on investment for general sales & marketing students.
What’s on this page:
2026 Best Value General Sales & Marketing Schools in the United States
Below are the schools that deliver the strongest value in general sales & marketing, balancing cost against outcomes.
Best Value General Sales & Marketing Schools
College Of The Canyons earned the #1 spot for value among general sales & marketing schools in the United States. Set in the suburb of Santa Clarita, College Of The Canyons is a very large public institution. In-state tuition and fees average $1,166, with out-of-state students paying around $10,958. General Sales & Marketing graduates carry a median of $9,776 in student loans. Early-career general sales & marketing graduates make about $51,913. Set against $9,776 in median debt, that is a healthy payoff.
Cerritos College is a great value for students pursuing a degree in general sales & marketing, landing the #2 spot this year. Cerritos College is a very large public school located in the suburb of Norwalk. The average in-state cost of tuition and fees is $1,364, compared with $12,004 for out-of-state students. Typical student debt for general sales & marketing graduates is $11,306. Soon after graduation, general sales & marketing degree recipients from Cerritos College generally make around $29,495. That is a strong return on a $11,306 median debt.
Santa Monica College came in at #3 on our 2026 list of the best value general sales & marketing schools. Set in the city of Santa Monica, Santa Monica College is a very large public institution. In-state tuition and fees average $1,156, with out-of-state students paying around $10,708. Median earnings reach $42,193 ten years out.
Washtenaw Community College is a great value for students pursuing a degree in general sales & marketing, landing the #4 spot this year. Washtenaw Community College is a very large public school located in the suburb of Ann Arbor. Expect in-state tuition and fees of around $2,736, while out-of-state students pay about $6,504. General Sales & Marketing graduates carry a median of $17,616 in student loans. General Sales & Marketing graduates of Washtenaw Community College earn a median of $45,332 early in their careers. Set against $17,616 in median debt, that is a healthy payoff.
Students looking for strong value in general sales & marketing will find it at Mt San Antonio College, which ranked #5. Set in the suburb of Walnut, Mt San Antonio College is a very large public institution. In-state tuition and fees average $1,364, with out-of-state students paying around $10,464. Typical student debt for general sales & marketing graduates is $9,384. Early-career general sales & marketing graduates make about $44,391. Weighed against typical debt, the earnings make a compelling case for value.
Ventura College placed #6 among the best values for general sales & marketing. Set in the city of Ventura, Ventura College is a large public institution. Students from in state pay about $1,426 in tuition and fees, compared with $9,615 for out-of-state students. Students borrow a median of $20,250 to complete the general sales & marketing program here. Early-career general sales & marketing graduates make about $99,778. Weighed against typical debt, the earnings make a compelling case for value.
Orange Coast College ranked #7 on our 2026 list of the best value general sales & marketing schools. Located in the city of Costa Mesa, Orange Coast College is a very large public university. In-state tuition and fees average $1,392, while out-of-state students pay about $11,640. Typical student debt for general sales & marketing graduates is $8,978. Early-career general sales & marketing graduates make about $46,306. That is a strong return on a $8,978 median debt.
College Of Dupage placed #8 among the best values for general sales & marketing. Located in the suburb of Glen Ellyn, College Of Dupage is a very large public university. In-state tuition and fees average $4,560, compared with $12,750 for out-of-state students. Typical student debt for general sales & marketing graduates is $12,492. Early-career general sales & marketing graduates make about $43,025. Weighed against typical debt, the earnings make a compelling case for value.
Long Beach City College landed the #9 spot for general sales & marketing value this year. Located in the city of Long Beach, Long Beach City College is a very large public university. In-state tuition and fees average $1,556, with out-of-state students paying around $12,544. General Sales & Marketing graduates carry a median of $6,000 in student loans. Graduates go on to earn a median of $38,870 ten years after entry. That is a strong return on a $6,000 median debt.
Joliet Junior College came in at #10 for value in general sales & marketing this year. Located in the suburb of Joliet, Joliet Junior College is a very large public university. In-state tuition and fees average $4,530, while out-of-state students pay about $13,800. Students borrow a median of $11,995 to complete the general sales & marketing program here. Soon after graduation, general sales & marketing degree recipients from Joliet Junior College generally make around $40,118. Weighed against typical debt, the earnings make a compelling case for value.
College Of Southern Nevada placed #11 among the best values for general sales & marketing. Set in the city of Las Vegas, College Of Southern Nevada is a very large public institution. The average in-state cost of tuition and fees is $4,358, while out-of-state students pay about $13,024. General Sales & Marketing graduates carry a median of $9,980 in student loans. General Sales & Marketing graduates of College Of Southern Nevada earn a median of $35,850 early in their careers. Weighed against typical debt, the earnings make a compelling case for value.
Midlands Technical College placed #12 among the best values for general sales & marketing. Set in the suburb of West Columbia, Midlands Technical College is a large public institution. Expect in-state tuition and fees of around $5,100, with out-of-state students paying around $14,700. General Sales & Marketing graduates carry a median of $16,361 in student loans. Early-career general sales & marketing graduates make about $28,150. Weighed against typical debt, the earnings make a compelling case for value.
Miracosta College ranked #13 on our 2026 list of the best value general sales & marketing schools. Miracosta College is a large public school located in the suburb of Oceanside. The average in-state cost of tuition and fees is $1,158, compared with $9,750 for out-of-state students. Median earnings reach $43,845 ten years out.
Greenville Technical College landed the #14 spot for general sales & marketing value this year. Greenville Technical College is a large public school located in the city of Greenville. The average in-state cost of tuition and fees is $5,495, with out-of-state students paying around $10,775. Students borrow a median of $13,953 to complete the general sales & marketing program here. General Sales & Marketing graduates of Greenville Technical College earn a median of $27,524 early in their careers. Weighed against typical debt, the earnings make a compelling case for value.
Gateway Technical College ranked #15 on our 2026 list of the best value general sales & marketing schools. Located in the city of Kenosha, Gateway Technical College is a large public university. Students from in state pay about $4,956 in tuition and fees, with out-of-state students paying around $7,199. General Sales & Marketing graduates carry a median of $14,829 in student loans. Early-career general sales & marketing graduates make about $42,410. That is a strong return on a $14,829 median debt.
Waukesha County Technical College landed the #16 spot for general sales & marketing value this year. Set in the suburb of Pewaukee, Waukesha County Technical College is a large public institution. In-state tuition and fees average $4,803, with out-of-state students paying around $7,046. Typical student debt for general sales & marketing graduates is $16,595. Early-career general sales & marketing graduates make about $46,398. Weighed against typical debt, the earnings make a compelling case for value.
Milwaukee Area Technical College placed #17 among the best values for general sales & marketing. Set in the city of Milwaukee, Milwaukee Area Technical College is a very large public institution. Students from in state pay about $5,184 in tuition and fees, compared with $7,427 for out-of-state students. General Sales & Marketing graduates carry a median of $18,296 in student loans. Soon after graduation, general sales & marketing degree recipients from Milwaukee Area Technical College generally make around $38,325. That is a strong return on a $18,296 median debt.
Broome Community College came in at #18 for value in general sales & marketing this year. Broome Community College is a moderately-sized public school located in the suburb of Binghamton. Students from in state pay about $8,624 in tuition and fees, while out-of-state students pay about $14,288. Students borrow a median of $16,830 to complete the general sales & marketing program here. Soon after graduation, general sales & marketing degree recipients from Broome Community College generally make around $41,560. Weighed against typical debt, the earnings make a compelling case for value.
Moraine Park Technical College came in at #19 for value in general sales & marketing this year. Moraine Park Technical College is a moderately-sized public school located in the city of Fond du Lac. The average in-state cost of tuition and fees is $4,819, while out-of-state students pay about $7,084. Typical student debt for general sales & marketing graduates is $11,471. Soon after graduation, general sales & marketing degree recipients from Moraine Park Technical College generally make around $39,552. Set against $11,471 in median debt, that is a healthy payoff.
Santa Barbara City College landed the #20 spot for general sales & marketing value this year. Located in the city of Santa Barbara, Santa Barbara City College is a large public university. The average in-state cost of tuition and fees is $1,240, compared with $10,432 for out-of-state students. Students borrow a median of $21,090 to complete the general sales & marketing program here. General Sales & Marketing graduates of Santa Barbara City College earn a median of $68,184 early in their careers. That is a strong return on a $21,090 median debt.
Weber State University earned the #21 position for value in general sales & marketing this year. Located in the city of Ogden, Weber State University is a very large public university. Students from in state pay about $6,557 in tuition and fees, compared with $17,545 for out-of-state students. Students borrow a median of $17,031 to complete the general sales & marketing program here. Soon after graduation, general sales & marketing degree recipients from Weber State University generally make around $60,215. That is a strong return on a $17,031 median debt.
Northeast Wisconsin Technical College came in at #22 for value in general sales & marketing this year. Set in the city of Green Bay, Northeast Wisconsin Technical College is a large public institution. In-state tuition and fees average $4,960, compared with $7,203 for out-of-state students. Typical student debt for general sales & marketing graduates is $14,997. Soon after graduation, general sales & marketing degree recipients from Northeast Wisconsin Technical College generally make around $42,016. Set against $14,997 in median debt, that is a healthy payoff.
Owens Community College placed #23 among the best values for general sales & marketing. Owens Community College is a large public school located in the suburb of Perrysburg. Students from in state pay about $5,870 in tuition and fees, with out-of-state students paying around $10,502. General Sales & Marketing graduates carry a median of $19,383 in student loans. General Sales & Marketing graduates of Owens Community College earn a median of $45,785 early in their careers. That is a strong return on a $19,383 median debt.
Des Moines Area Community College placed #24 among the best values for general sales & marketing. Des Moines Area Community College is a very large public school located in the suburb of Ankeny. Expect in-state tuition and fees of around $5,790, while out-of-state students pay about $6,690. Students borrow a median of $14,956 to complete the general sales & marketing program here. General Sales & Marketing graduates of Des Moines Area Community College earn a median of $43,121 early in their careers. Set against $14,956 in median debt, that is a healthy payoff.
St Cloud Technical And Community College earned the #25 position for value in general sales & marketing this year. Set in the city of Saint Cloud, St Cloud Technical And Community College is a mid-sized public institution. In-state tuition and fees average $6,124. Students borrow a median of $16,734 to complete the general sales & marketing program here. Soon after graduation, general sales & marketing degree recipients from St Cloud Technical And Community College generally make around $48,652. That is a strong return on a $16,734 median debt.
Rest of the Top 28 Best Value General Sales & Marketing Schools
These schools rounded out the top of this year’s general sales & marketing value ranking:
Other General Sales & Marketing Degree Levels
Looking for a different degree level? Compare best-value General Sales & Marketing rankings across degree levels:
View All General Sales & Marketing Rankings >
Notes and References
The ranking above is published by College Factual (MF_RANKING_2025), 2026 edition. Schools are scored on the balance of cost (tuition and student debt) against student outcomes (post-graduation earnings) — a measure of return on investment, drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).
Ranking method: College Major Best Value · 349 schools evaluated.
*Averages shown above reflect the top 20 ranked schools only.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE), serves as the core of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
More about our data sources and methodologies.
