2027 Best Value General Sales & Marketing Associate’s Degree Schools

[General Sales & Marketing](/majors/business-management-marketing-sales/sales-merchandising-marketing-ops/) programs reward a close look at where your money goes furthest. The best values balance affordable tuition against strong post-graduation earnings.
To produce this 2027 ranking, College Factual evaluated 36 schools on the balance of cost and outcomes for general sales & marketing students.
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2027 Best Value General Sales & Marketing Schools in the United States
If you want to know which schools deliver the best value for the general sales & marketing degrees they offer, see the list below.
Best Value General Sales & Marketing Schools
Our analysis ranked Ventura College the best value for a degree in general sales & marketing in the United States. Set in the city of Ventura, Ventura College is a large public institution. Students from in state pay about $1,426 in tuition and fees, compared with $9,615 for out-of-state students. Students borrow a median of $20,250 to complete the general sales & marketing program here. Early-career general sales & marketing graduates make about $99,778. Set against $20,250 in median debt, that is a healthy payoff.
A rank of #2 makes College Of The Canyons one of the best values for general sales & marketing. Located in the suburb of Santa Clarita, College Of The Canyons is a very large public university. The average in-state cost of tuition and fees is $1,166, with out-of-state students paying around $10,958. General Sales & Marketing graduates carry a median of $9,776 in student loans. General Sales & Marketing graduates of College Of The Canyons earn a median of $51,913 early in their careers. Set against $9,776 in median debt, that is a healthy payoff.
Students looking for strong value in general sales & marketing will find it at Santa Monica College, which ranked #3. Located in the city of Santa Monica, Santa Monica College is a very large public university. Expect in-state tuition and fees of around $1,156, while out-of-state students pay about $10,708. Median earnings reach $42,193 ten years out.
A rank of #4 makes Cerritos College one of the best values for general sales & marketing. Located in the suburb of Norwalk, Cerritos College is a very large public university. Expect in-state tuition and fees of around $1,364, with out-of-state students paying around $12,004. Typical student debt for general sales & marketing graduates is $11,306. Early-career general sales & marketing graduates make about $29,495. Set against $11,306 in median debt, that is a healthy payoff.
Washtenaw Community College came in at #5 on our 2027 list of the best value general sales & marketing schools. Washtenaw Community College is a very large public school located in the suburb of Ann Arbor. Expect in-state tuition and fees of around $2,736, while out-of-state students pay about $6,504. Students borrow a median of $17,616 to complete the general sales & marketing program here. Early-career general sales & marketing graduates make about $45,332. That is a strong return on a $17,616 median debt.
Moraine Valley Community College landed the #6 spot for general sales & marketing value this year. Set in the suburb of Palos Hills, Moraine Valley Community College is a large public institution. Expect in-state tuition and fees of around $3,822, while out-of-state students pay about $9,846. Students borrow a median of $11,149 to complete the general sales & marketing program here. General Sales & Marketing graduates of Moraine Valley Community College earn a median of $43,844 early in their careers. Weighed against typical debt, the earnings make a compelling case for value.
Shasta College came in at #7 for value in general sales & marketing this year. Shasta College is a large public school located in the suburb of Redding. The average in-state cost of tuition and fees is $1,197, while out-of-state students pay about $8,853. Typical student debt for general sales & marketing graduates is $12,275. General Sales & Marketing graduates of Shasta College earn a median of $50,330 early in their careers. Set against $12,275 in median debt, that is a healthy payoff.
Pasadena City College earned the #8 position for value in general sales & marketing this year. Set in the city of Pasadena, Pasadena City College is a very large public institution. Students from in state pay about $1,180 in tuition and fees, compared with $10,924 for out-of-state students. General Sales & Marketing graduates carry a median of $9,191 in student loans. Soon after graduation, general sales & marketing degree recipients from Pasadena City College generally make around $38,841. Weighed against typical debt, the earnings make a compelling case for value.
Chaffey College earned the #9 position for value in general sales & marketing this year. Chaffey College is a very large public school located in the suburb of Rancho Cucamonga. The average in-state cost of tuition and fees is $1,184, with out-of-state students paying around $11,120. Students borrow a median of $6,952 to complete the general sales & marketing program here. Early-career general sales & marketing graduates make about $23,532. Set against $6,952 in median debt, that is a healthy payoff.
De Anza College ranked #10 on our 2027 list of the best value general sales & marketing schools. De Anza College is a very large public school located in the city of Cupertino. In-state tuition and fees average $1,571, compared with $12,596 for out-of-state students. General Sales & Marketing graduates carry a median of $7,271 in student loans. Ten years after enrolling, students earn a median of $56,596. Weighed against typical debt, the earnings make a compelling case for value.
Midlands Technical College landed the #11 spot for general sales & marketing value this year. Set in the suburb of West Columbia, Midlands Technical College is a large public institution. The average in-state cost of tuition and fees is $5,100, compared with $14,700 for out-of-state students. General Sales & Marketing graduates carry a median of $16,361 in student loans. Soon after graduation, general sales & marketing degree recipients from Midlands Technical College generally make around $28,150. Weighed against typical debt, the earnings make a compelling case for value.
College Of Dupage landed the #12 spot for general sales & marketing value this year. Located in the suburb of Glen Ellyn, College Of Dupage is a very large public university. Expect in-state tuition and fees of around $4,560, compared with $12,750 for out-of-state students. Students borrow a median of $12,492 to complete the general sales & marketing program here. General Sales & Marketing graduates of College Of Dupage earn a median of $43,025 early in their careers. That is a strong return on a $12,492 median debt.
Cuny Kingsborough Community College landed the #13 spot for general sales & marketing value this year. Set in the city of Brooklyn, Cuny Kingsborough Community College is a very large public institution. In-state tuition and fees average $5,252, while out-of-state students pay about $8,132. Typical student debt for general sales & marketing graduates is $7,858. Soon after graduation, general sales & marketing degree recipients from Cuny Kingsborough Community College generally make around $35,562. Weighed against typical debt, the earnings make a compelling case for value.
Orange Coast College landed the #14 spot for general sales & marketing value this year. Located in the city of Costa Mesa, Orange Coast College is a very large public university. Students from in state pay about $1,392 in tuition and fees, with out-of-state students paying around $11,640. General Sales & Marketing graduates carry a median of $8,978 in student loans. General Sales & Marketing graduates of Orange Coast College earn a median of $46,306 early in their careers. Set against $8,978 in median debt, that is a healthy payoff.
Miracosta College ranked #15 on our 2027 list of the best value general sales & marketing schools. Located in the suburb of Oceanside, Miracosta College is a large public university. The average in-state cost of tuition and fees is $1,158, while out-of-state students pay about $9,750. Ten years after enrolling, students earn a median of $43,845.
City College Of San Francisco placed #16 among the best values for general sales & marketing. Located in the city of San Francisco, City College Of San Francisco is a very large public university. Expect in-state tuition and fees of around $1,696, compared with $14,656 for out-of-state students. Students borrow a median of $10,332 to complete the general sales & marketing program here. Early-career general sales & marketing graduates make about $100,031. Set against $10,332 in median debt, that is a healthy payoff.
Sierra College came in at #17 for value in general sales & marketing this year. Located in the suburb of Rocklin, Sierra College is a very large public university. In-state tuition and fees average $1,446. General Sales & Marketing graduates carry a median of $12,733 in student loans. General Sales & Marketing graduates of Sierra College earn a median of $29,214 early in their careers. Weighed against typical debt, the earnings make a compelling case for value.
Moraine Park Technical College ranked #18 on our 2027 list of the best value general sales & marketing schools. Located in the city of Fond du Lac, Moraine Park Technical College is a moderately-sized public university. Expect in-state tuition and fees of around $4,819, while out-of-state students pay about $7,084. Typical student debt for general sales & marketing graduates is $11,471. Early-career general sales & marketing graduates make about $39,552. Set against $11,471 in median debt, that is a healthy payoff.
Fresno City College earned the #19 position for value in general sales & marketing this year. Set in the city of Fresno, Fresno City College is a very large public institution. The average in-state cost of tuition and fees is $1,378, with out-of-state students paying around $8,638. Typical student debt for general sales & marketing graduates is $7,234. Soon after graduation, general sales & marketing degree recipients from Fresno City College generally make around $37,470. Set against $7,234 in median debt, that is a healthy payoff.
Milwaukee Area Technical College ranked #20 on our 2027 list of the best value general sales & marketing schools. Located in the city of Milwaukee, Milwaukee Area Technical College is a very large public university. The average in-state cost of tuition and fees is $5,184, compared with $7,427 for out-of-state students. General Sales & Marketing graduates carry a median of $18,296 in student loans. General Sales & Marketing graduates of Milwaukee Area Technical College earn a median of $38,325 early in their careers. Weighed against typical debt, the earnings make a compelling case for value.
Grand Rapids Community College came in at #21 for value in general sales & marketing this year. Set in the city of Grand Rapids, Grand Rapids Community College is a large public institution. In-state tuition and fees average $4,179, compared with $12,219 for out-of-state students. Students borrow a median of $11,780 to complete the general sales & marketing program here. Early-career general sales & marketing graduates make about $41,689. Set against $11,780 in median debt, that is a healthy payoff.
Weber State University earned the #22 position for value in general sales & marketing this year. Located in the city of Ogden, Weber State University is a very large public university. In-state tuition and fees average $6,557, with out-of-state students paying around $17,545. Students borrow a median of $17,031 to complete the general sales & marketing program here. General Sales & Marketing graduates of Weber State University earn a median of $60,215 early in their careers. Weighed against typical debt, the earnings make a compelling case for value.
Northeast Wisconsin Technical College earned the #23 position for value in general sales & marketing this year. Located in the city of Green Bay, Northeast Wisconsin Technical College is a large public university. Students from in state pay about $4,960 in tuition and fees, while out-of-state students pay about $7,203. Students borrow a median of $14,997 to complete the general sales & marketing program here. Soon after graduation, general sales & marketing degree recipients from Northeast Wisconsin Technical College generally make around $42,016. That is a strong return on a $14,997 median debt.
Broome Community College earned the #24 position for value in general sales & marketing this year. Set in the suburb of Binghamton, Broome Community College is a moderately-sized public institution. The average in-state cost of tuition and fees is $8,624, compared with $14,288 for out-of-state students. Students borrow a median of $16,830 to complete the general sales & marketing program here. Soon after graduation, general sales & marketing degree recipients from Broome Community College generally make around $41,560. Set against $16,830 in median debt, that is a healthy payoff.
Hawkeye Community College earned the #25 position for value in general sales & marketing this year. Located in the rural area of Waterloo, Hawkeye Community College is a moderately-sized public university. In-state tuition and fees average $6,525, compared with $6,612 for out-of-state students. General Sales & Marketing graduates carry a median of $17,001 in student loans. Soon after graduation, general sales & marketing degree recipients from Hawkeye Community College generally make around $41,902. That is a strong return on a $17,001 median debt.
Rest of the Top 36 Best Value General Sales & Marketing Schools
Not far behind, these schools also offered excellent value in general sales & marketing:
Other General Sales & Marketing Degree Levels
Looking for a different degree level? Compare best-value General Sales & Marketing rankings across degree levels:
View All General Sales & Marketing Rankings >
Notes and References
The ranking above is published by College Factual (MF_RANKING_2025), 2027 edition. The methodology weighs the cost of a degree against the earnings graduates go on to achieve, drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).
Ranking method: College Major Best Value · 36 schools evaluated.
*Averages shown above reflect the top 36 ranked schools only.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE), serves as the core of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
More about our data sources and methodologies.