2027 Best Value General Sales & Marketing Schools in Utah

[General Sales & Marketing](/majors/business-management-marketing-sales/sales-merchandising-marketing-ops/) programs reward a close look at where your money goes furthest. The best values balance affordable tuition against strong post-graduation earnings.
To produce this 2027 ranking, College Factual evaluated 3 schools on the balance of cost and outcomes for general sales & marketing students.
What’s on this page:
2027 Best Value General Sales & Marketing Schools in Utah
If you want to know which schools deliver the best value for the general sales & marketing degrees they offer, see the list below.
Best Value General Sales & Marketing Schools
Utah Valley University earned the #1 spot for value among general sales & marketing schools in Utah. Set in the city of Orem, Utah Valley University is a very large public institution. In-state tuition and fees average $6,507, compared with $18,489 for out-of-state students. General Sales & Marketing graduates carry a median of $16,478 in student loans. Soon after graduation, general sales & marketing degree recipients from Utah Valley University generally make around $51,242. Weighed against typical debt, the earnings make a compelling case for value.
The strong cost-to-outcome balance at Weber State University earned it the #2 place for general sales & marketing. Set in the city of Ogden, Weber State University is a very large public institution. Students from in state pay about $6,557 in tuition and fees, with out-of-state students paying around $17,545. Students borrow a median of $17,766 to complete the general sales & marketing program here. Soon after graduation, general sales & marketing degree recipients from Weber State University generally make around $58,833. That is a strong return on a $17,766 median debt.
A rank of #3 makes Latter Day Saints Business College one of the best values for general sales & marketing. Located in the city of Salt Lake City, Latter Day Saints Business College is a large private not-for-profit university. In-state tuition and fees average $4,004. Ten years after enrolling, students earn a median of $50,630.
More General Sales & Marketing Rankings
View All General Sales & Marketing Rankings >
Notes and References
The ranking above is published by College Factual (MF_RANKING_2025), 2027 edition. The methodology weighs the cost of a degree against the earnings graduates go on to achieve, drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).
Ranking method: College Major Best Value · 3 schools evaluated.
*Averages shown above reflect the top 3 ranked schools only.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE), serves as the core of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
More about our data sources and methodologies.