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2027 Best Value General Sales & Marketing Schools in North Carolina

[General Sales & Marketing](/majors/business-management-marketing-sales/sales-merchandising-marketing-ops/) is a field worth comparing on the balance of cost and outcomes. The schools below stand out for delivering a strong general sales & marketing education at a price that pays off.

College Factual analyzed 2 schools to build this 2027 ranking of the best value general sales & marketing schools.

What’s on this page:

• Best Value General Sales & Marketing Schools in North Carolina

2027 Best Value General Sales & Marketing Schools in North Carolina

If you want to know which schools deliver the best value for the general sales & marketing degrees they offer, see the list below.

Best Value General Sales & Marketing Schools

1

East Carolina University
Greenville, NC

$7,361 In-State Tuition & Fees

$18,750 Avg Student Debt

$55,146 Median Earnings (10yr)

For return on investment in general sales & marketing, no school beat East Carolina University this year. East Carolina University is a very large public school located in the city of Greenville. Expect in-state tuition and fees of around $7,361, while out-of-state students pay about $23,638. General Sales & Marketing graduates carry a median of $18,750 in student loans. General Sales & Marketing graduates of East Carolina University earn a median of $52,684 early in their careers. Weighed against typical debt, the earnings make a compelling case for value. East Carolina University admits about 89% of applicants.

2

High Point University
High Point, NC

$45,312 In-State Tuition & Fees

$23,785 Avg Student Debt

$61,389 Median Earnings (10yr)

High Point University came in at #2 on our 2027 list of the best value general sales & marketing schools. Set in the city of High Point, High Point University is a moderately-sized private not-for-profit institution. The average in-state cost of tuition and fees is $45,312. Students borrow a median of $23,785 to complete the general sales & marketing program here. Early-career general sales & marketing graduates make about $113,352. That is a strong return on a $23,785 median debt. High Point University admits about 75% of applicants.

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Notes and References

This ranking is produced by College Factual (MF_RANKING_2025), 2027 edition. Schools are scored on the balance of cost (tuition and student debt) against student outcomes (post-graduation earnings) — a measure of return on investment, drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).

Ranking method: College Major Best Value · 2 schools evaluated.

*Averages shown above reflect the top 2 ranked schools only.

• The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE), serves as the core of our data about colleges.
• Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).

More about our data sources and methodologies.