2023 Most Popular Bachelor’s Degree Colleges for General Sales & Marketing in Wisconsin

When it comes to choosing a college, students have a lot of options - but not all of them are good. College Factual has developed its “Most Well Attended Sales & Marketing Major in Wisconsin for a Bachelor’s” ranking as one item you can use to help make this decision.

In 2020-2021, 5,923 people earned their degree in general sales and marketing, making the major the 139th most popular in the United States. In 2019-2020, general sales and marketing graduates who were awarded their degree in 2017-2019, earned an average of $44,525 and had an average of $23,038 in loans still to pay off.

Across Wisconsin, there were 368 general sales and marketing graduates with average earnings and debt of $47,972 and $23,291 respectively. At the bachelor’s degree level specifically, there were 184 general sales and marketing graduates with average earnings and debt of $41,390 and $27,888 respectively.

For this year’s “Most Well Attended Sales & Marketing Major in Wisconsin for a Bachelor’s” ranking, we looked at 2 colleges that offer a degree in general sales and marketing. The schools that top this list are recognized because they have one of the most popular general sales and marketing programs in the United States.

For more information, check out our ranking methodology.

More Ways to Rank General Sales & Marketing Schools

Since picking the right college can be one of the most important decisions of your life, we’ve developed the “Most Well Attended Sales & Marketing Major in Wisconsin for a Bachelor’s” ranking, along with many other major-related rankings, to help you make that decision.

To further help you make the college decision, we’ve developed a unique tool called College Combat that allows you to compare schools based on the factors that matter the most to you. Test it out by comparing your favorite schools against others you are considering, or bookmark the tool so you can experiment with it later.

Most Well Attended Sales & Marketing Major in Wisconsin for a Bachelor’s

The following schools top our list of the Best “Most Well Attended Sales & Marketing Major in Wisconsin for a Bachelor’s”.

Top 2 Most Popular Bachelor’s Degree Colleges for General Sales & Marketing in Wisconsin

1

University of Wisconsin - Madison
Madison, Wisconsin

#1 overall quality in Wisconsin

$52,840 Average Early-Career Earnings

$19,372 Average Student Debt

Out of the 2 schools in the Most Well Attended Sales & Marketing Major in Wisconsin for a Bachelor’s that were part of this year’s ranking, University of Wisconsin - Madison landed the #1 spot on the list. UW - Madison is a large public school situated in Madison, Wisconsin. It awarded 165 bachelors’s sales and marketing degrees in 2020-2021.

The school has an excellent freshman retention rate of 95%, which means students like the school well enough to return for a second year. The undergrad student loan default rate at the school is 0.9%, which is quite low when compared to the national default rate of 10.1%.

Read full report on General Sales & Marketing at UW - Madison

2

University of Wisconsin - Stout
Menomonie, Wisconsin

#9 overall quality in Wisconsin

$42,955 Average Early-Career Earnings

$27,000 Average Student Debt

You’ll join some of the best and brightest minds around if you attend University of Wisconsin - Stout. The school came in at #2 for the Most Well Attended Sales & Marketing Major in Wisconsin for a Bachelor’s. University of Wisconsin - Stout is located in Menomonie, Wisconsin and, has a medium-sized student population. In 2020-2021, this school awarded 19 bachelors’s sales and marketing degrees to qualified students.

The undergrad student loan default rate at the school is 2.9%, which is quite low when compared to the national default rate of 10.1%.

Full UW - Stout General Sales & Marketing Report

• Most Popular Bachelor’s Degree Colleges for General Sales & Marketing in the Great Lakes Region
• Most Popular Bachelor’s Degree Colleges for General Sales & Marketing

Notes and References

References

• The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of our data about colleges.
• Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
• Information about the national average student loan default rate is from the U.S. Department of Education and refers to data about the 2016 borrower cohort tracking period for which the cohort default rate (CDR) was 10.1%.

Read more about our data sources and methodologies

Footnotes

• *Avg Salary and Avg 4-Year Grad Rate are for the top schools only.
• Some schools otherwise deserving of recognition may have been removed from this ranking in the event that new data identified post-publication warranted it, or at the request of the school.

Credits

• Credit for the banner image above goes to Nick Nijhuis.